Brittany Dunlap-Chisholm, Mba Email & Phone Number

New York, NY, US

New York City Metropolitan Area

• Lead a high-performing marketing team to fortify and enhance brand across media channels
• Elevate market share by 7% from spearheading go-to-market planning for new product introductions
• Magnify retention through revamping advertising, social media strategies and online digital experiences
• Develop an A.I. app centralizing relocation services for gov, telecom, energy, and insurance providers

Charlotte, North Carolina, United States

• Execute 40+ virtual and in-person events by fostering a more inclusive environment for people of color
• Design compelling blogs and social media posts, resulting in a 46% growth in online visibility
• Ameliorate employee satisfaction by 38% from partnering with leaders to modify compensation rates

Charlotte, North Carolina, United States

• Conceptualized and executed testing initiatives and product features to scale user engagement by 33%
• Oversaw the recruitment, hiring, and training of 26 marketing analysts and project managers
• Analyzed site performance against KPIs to propel optimization, increasing conversion rates by 20%
• Crafted marketing initiatives to steer product launches in Financial, Pharma, and Home Services sectors
• Maximized ROI by leveraging SQL, BigQuery, and DataGrip to intricate enhance targeting strategies
• Orchestrated a successful national site redesign, driving a 20% surge in site visits

Fort Mill, SC

• Revitalized Facebook, Instagram, and Twitter advertising strategies, acquiring 26K new followers
• Optimized ad spend on Google Ads, leading to a 23% reduction in Cost Per Acquisition (CPA)
• Procured $1.6MM from supervising the optimization of landing pages for digital campaigns
• Elevated conversion rate by 14% from elevating website performance via multivariate and A/B testing
• Leveraged SSAS, SQL, and Google Analytics to examine competitor, market, and visitor data
• Attained a 98% on-time project delivery rate by overseeing ideation, design, code, and QA processes

Fort Mill, SC

• Expanded product portfolio through launching 10+ new partners and products while integrating 5 APIs
• Achieved a 97% on-time delivery rate for projects from adopting agile methodologies
• Increased click-through rates by 20% from designing new content that improved user engagement
• Managed $5MM budgets through optimizing resource allocation to attain a 18% cost reduction
• Conducted risk assessments to formulate mitigation strategies that reduced bottlenecks

Fort Mill, South Carolina

• Procured $2.8MM by implementing marketing initiatives that converted leads into new customers
• Pioneered social media strategies through examining target demographics, competitors, and trends
• Executed A/B testing for email marketing campaigns by transforming email content and layouts
• Boosted productivity from streamlining workflows to redesign sales process and enhance automation

Master'S Degree, Business Administration And Management, General, 3.50 Gpa

Bachelor Of Science (B.S.), Marketing