Brittany Lessman

Brittany Lessman Email and Phone Number

Senior Marketing Specialist | Health Plan at Sanford Health @ Sanford Health
sioux falls, south dakota, united states
Brittany Lessman's Location
Garretson, South Dakota, United States, United States
Brittany Lessman's Contact Details
About Brittany Lessman

Experienced marketer with knowledge in developing client relationships, executing campaigns, managing financials, strategic direction and creating demand that exceeds expectations. I specialize in aligning teams and directional planning whether it relates to branding, social media, digital, earned and paid media. Experience in agricultural and rural lifestyle business, B2B and B2C marketing, domestic and international.

Brittany Lessman's Current Company Details
Sanford Health

Sanford Health

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Senior Marketing Specialist | Health Plan at Sanford Health
sioux falls, south dakota, united states
Employees:
11167
Brittany Lessman Work Experience Details
  • Sanford Health
    Senior Marketing Specialist | Health Plan
    Sanford Health Nov 2020 - Present
    United States
  • Filly Flair Online Clothing Retailer
    Marketing Manager
    Filly Flair Online Clothing Retailer Jul 2020 - Sep 2020
  • Paulsen
    Account Specialist
    Paulsen Nov 2016 - Sep 2020
    Sioux Falls, South Dakota
    - Responsible for day-to-day client relationship, the initiation and execution of all marketing, creative, media, and research projects for clients. Range of accounts included companies focused in crop insurance, dairy checkoff, dairy sanitation, hybrid seeds, animal health and nutrition, swine genetics, rural lifestyle and others. - Develop strategic recommendations that achieve client business objectives- Execute detailed projects between cross-functional teams - Lead, coach and influence internal client teams for successful project executions- Manage client profitability and account projected forecasts and budgets on a monthly and individual-project basis- Go-to market strategy- Product launch strategy and execution- Brand awareness and promotions- Corporate messaging and positioning - Internal and external communications (staff, grower, producer, distributor, retail)- Market research- Brand architecture - Developed and maintained social media sites for clients- Subject matter expert - Identify and obtain new business opportunities
  • Prairie Berry
    Project Manager
    Prairie Berry Sep 2016 - Nov 2016
    Sioux Falls, South Dakota
    Lead project management between the company departments and the marketing team to meet creative execution needs. Negotiate, plan and execute media plans that meet campaign goals and segmented audiences within SD and nationally. Analyze ROI of campaigns for evolutions in the next year.
  • Flm+
    Sr. Client Relationship Team Leader
    Flm+ Jun 2014 - Sep 2016
    Serve as the main client contact and account manager for many FLM+ clients (CRV, South Dakota Soybean, etc.). Lead project management of consumer awareness initiative, content development, achieving client objectives and revenue projections. Work with the retail and checkoff teams to manage and develop various communications and marketing projects including, social media, corporate communications, product launches, issues management, brand development, digital services, event planning, print and digital advertising, and video production.
  • Farmer, Lumpe + Mcclelland
    Client Relationship Team Leader
    Farmer, Lumpe + Mcclelland Jun 2013 - Jun 2014
    Greater Minneapolis-St. Paul Area, & Home Office
    Team lead of three matrix client teams. Duties include project management for all marketing campaigns, content development, achieving client objectives and exceeding revenue projections.
  • Flm+
    Rcs Manager And Business Manager
    Flm+ Mar 2012 - Jun 2013
    Coaching new RCS team; international trade team relations and public relations; Strategic planning, event coordination, branding, social media management, content development, copywriting and project management for MSR&PC, Verdesian and SDSRPC.
  • Farmer, Lumpe + Mcclelland
    Regional Communications Specialist
    Farmer, Lumpe + Mcclelland Mar 2011 - Mar 2012
    Implementing strategic marketing campaign The REAL Story with 17 county organizations for the MSR&PC and MSGA.
  • Dairynet Inc
    Marketing & Promotions Coordinator
    Dairynet Inc May 2009 - Mar 2011
    Brookings, Sd
    Analysis of on farm dairy management practices; professional witness’ legal assistant and research analysis; B to C marketing of DairyNet Inc. including daily radio broadcasting. Analysis through PCDart, DairyComp and DHI Provo.
  • Wisconsin Holstein Association
    Communications Intern
    Wisconsin Holstein Association May 2008 - Oct 2008
    Wisconsin Holstein News research and copywriting; sponsorship and membership solicitation; coordination of county and state shows; event planning and on-site management of 2008 National Holstein Convention.

Brittany Lessman Skills

Marketing Public Speaking Agriculture Strategic Communications Media Relations Public Relations Marketing Communications Strategic Planning Dairy Event Planning Advertising Marketing Strategy Editing Press Releases Copywriting Event Management Integrated Marketing Brand Development Corporate Communications Internal Communications Blogging Newsletters Time Management Brand Management Strategy Direct Mail Budgets Creative Writing Trade Shows Project Management Account Management Social Media Leadership Management Social Media Marketing Customer Relationship Management Communication Sales Customer Service Microsoft Office Business Development

Brittany Lessman Education Details

Frequently Asked Questions about Brittany Lessman

What company does Brittany Lessman work for?

Brittany Lessman works for Sanford Health

What is Brittany Lessman's role at the current company?

Brittany Lessman's current role is Senior Marketing Specialist | Health Plan at Sanford Health.

What is Brittany Lessman's email address?

Brittany Lessman's email address is br****@****lsen.ag

What schools did Brittany Lessman attend?

Brittany Lessman attended South Dakota State University, Garretson High School.

What skills is Brittany Lessman known for?

Brittany Lessman has skills like Marketing, Public Speaking, Agriculture, Strategic Communications, Media Relations, Public Relations, Marketing Communications, Strategic Planning, Dairy, Event Planning, Advertising, Marketing Strategy.

Who are Brittany Lessman's colleagues?

Brittany Lessman's colleagues are Nycole Harmening, Misti Merriam, Matthew Van Voorhis, Richard Moser, Ratan Bhardwaj, Heidi Fodness, Pam Benson.

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