Optimize email campaign efforts and consumer e-shopping experience by analyzing web statistics. Consistently meet or exceed objectives by assisting in facets of online and print marketing. Successfully identify and repair issues on website that negatively impact customer e-shopping experience. Coordinate with both Senior Manager of E-Commerce and outside agencies to ensure projects are being completed on schedule and efficiently.

Completed Associates Degree in Advertising & Marketing Communications in May of 2009. Received Bachelor's Degree in Direct & Interactive Marketing from Fashion Institute of Technology, NYC in 2011.- Presidential Scholar- 8 Consecutive Semesters on Dean's List- 3.7 GPA

Created and managed buzz-producing social media programs and blogs. Significantly increased client response and consumer base by executing phone prospecting initiatives. Ascertained relevant freelance opportunities for company employees using Elance.com. Interacted with clients and exceeded objectives and expectations on their projects with the firm.

Created, coordinated and successfully executed multiple in-house events, joint marketing events and contests in database growing initiatives. Significantly increased in-store traffic by spearheading new public relations events and cross-promotion tactics with other businesses. Identified areas of opportunity by performing monthly competitive analyses. Increased campaign effectiveness by analyzing results and effectively amending the strategies. Implemented new loss prevention strategies and… Show more Created, coordinated and successfully executed multiple in-house events, joint marketing events and contests in database growing initiatives. Significantly increased in-store traffic by spearheading new public relations events and cross-promotion tactics with other businesses. Identified areas of opportunity by performing monthly competitive analyses. Increased campaign effectiveness by analyzing results and effectively amending the strategies. Implemented new loss prevention strategies and educated employees to decrease shrinkage. Show less