Website-Collaborates with 24+ professionals on web content for 9 industries-Increased visit times by up to 250% through SEO optimization-Creates content for homepages, blogs, and more, managing projects from single-page startups to large sitesEmail-Led content strategy for campaigns across 6 industries-Developed strategies for 150+ audience segments with tailored content-Produces diverse email content, from welcome to educational series

-Leads storytelling for B2B/B2C, boosting client revenue by over 400%-Manages a team of 20+ marketing specialists-Directs social media strategies, increasing clients’ Facebook page views by 160%, Facebook reach by 35%, and Instagram reach by 20%-Key projects include launching a snack for a global airline and developing a training program for a large food manufacturer

-Serve as the technical director for elementary and secondary schools—including duties such as establishing personalized tracks for students of various ages and backgrounds, implementing curriculum within district-wide parameters, and guiding students in conflict management techniques for improved peer relationships-Act as an independently contracted production and stage manager for theatre productions and fundraising occasions— including duties such as organizing event details, communicating with involved parties, and providing trained staff-Sustain employment as an independently contracted lighting designer for theatre productions—including responsibilities such as creating design concepts, generating appropriate paperwork, leading light hangs, programming lighting consoles, and operating for performances-Work as the production manager a wide range of venues and companies—including those at Penn State Altoona, Jackson Hole Center for the Arts, The Studio School, and Jackson’s Got Talent

Website-Created content for a 4,000-page healthcare website, enhancing UX/UI to improve patient experience-Boosted keyword rankings by 166% with strategic SEO optimization-Reduced bounce rates by 24% by aligning content with user intent-Increased site engagement using content chunking and readability techniquesEmail-Led content strategy for an email list of 900,00 subscribers-Achieved a 42% open rate through effective subject lines and body copy-Maintained an unsubscribe rate below 0.09% using effective content strategies and email best practices

-Drove a 50% sales increase in 2019 with a strategic marketing plan-Grew marketing from 3 vendors to 15+ specialists, integrating employees, agencies, and contractors-Collaborated with 50+ influencers to enhance content-Improved all SEO KPIs, such as increasing page views by 54% and pages per session by 32%

Maintained and improved equipment in a 200-seat theatre, in addition to supervising productions in four 600-seat theatres Hired and managed 12-member production teams for four full-scale musical theatre productions annually, comprised of professional practitioners from the Denver areaDeveloped and implemented a two-part stagecraft class comprised of collegiate-level design/management/technical production coursework, and professional-level practicum experience as stage managers, production managers, lighting designers, sound engineers, and run crew members Improved and modeled both safety and professionalism by adhering to safety requirements for personal protective equipment, medical and first aid, fire safety, tools, occupational health and environmental controls, electrical, and ladders Increased design/management/technical production quality by implementing regular production team communication and requiring appropriate paperwork

-Preserved and updated equipment in a newly renovated, 300-seat theatre-Executed a $20,000 facilities budget and additional production-specific budget-Educated and oversaw all Integrative Art’s department run crews comprised of over 80 students for six productions annually-Advised and provided resources and materials regularly to five theatre faculty regarding design/technical needs for productions, projects, and courses-Designed and implemented specialized enrichment coursework in lighting, sound, stage management, and general stagecraft for numerous theatre classes ranging from introductory level to the highest level offered by the campus