Creative Multi-Hyphenate · Brand Storyteller · Obsessive Researcher Reliable, energetic and driven trend forecaster, product line developer and marketing specialist with 13+ years of experience in the fashion retail business. Extensive background in identifying and applying trend and concept insights, building product assortments from initial concept through to finished product, monitoring product lifecycle to identify internal and external opportunities, designing and delivering reports and presentations to large groups of executives, and developing tools and frameworks to bring to life compelling, trend-right product stories to create a cohesive brand experience across all consumer touch points. Excels in collaborative, cross-category and cross-functional roles, inspiring and leading teams to execute on ideas that move the needle while protecting and driving the business. —BRITTANYDEFEHR.comSTYLE-SUBSTANCE.com pinterest.com/BRITTANYDEFEHRinstagram.com/BRITTANYDEFEHR