Brittany Ecker Email & Phone Number

Tempe, Arizona, Us

New York, New York, Us

Work directly with brand C-Suite and marketing leaders to define the client’s objectives, challenges, ambitions, and obstacles, pinpointing category and brand-category development, outlining the opportunity, journey, triggers, and barriers, ultimately leading to the development of a holistic go-to-market media strategy and execution. Lead, coach, mentor, and develop a high-performing team of 25 staff encompassing 7 direct reports, spanning 3 departments and leading the B2B vertical, including managing paid media, strategy consulting, Martech evaluation, content production, resourcing, scoping and measurement. OTHER MANAGEMENT ROLES HELD: Associate Director, Client Experience ~ Director & Associate Director, Digital Media,

New York, New York, Us

Dallas, Texas, Us

Developed and successfully executed a cohesive marketing plan and leadership direction for a growing retail fashion SaaS company, including the company’s first defined go-to-market strategy, tiered/nuanced ICP definition, persona development based on market, client research, and target account definition.

St. Louis, Mo, Us

Sq1 was acquired in 2015 by Ansira. Directed the work and managed performance expectations for a team of 14 talented account management and marketing professionals by setting performance targets to drive client brand awareness, satisfaction, and revenue growth. Managed and was accountable for a budget of $15M, including client P&Ls by establishing realistic budget objectives and taking prompt actions to avoid variances to achieve financial goals for marketing campaigns and initiatives. OTHER MANAGEMENT ROLES HELD: Account Supervisor ~ Senior Account Executive ~ Account Executive