Brittany Herrmann Email & Phone Number

Spearheaded the development and execution of comprehensive strategic initiatives for clients and projects, aligning them with long-term business objectives to drive growth and profitability.Collaborate closely with the creative team to create innovative strategies that elevate marketing campaigns, fostering enhanced brand engagement and market positioning.Lead campaign presentations for clients, articulating the strategic rationale behind proposed initiatives and showcasing their potential to achieve key performance indicators.Drive digital strategy and social media campaigns, leveraging data analysis and market trends to develop and refine strategies that enhance online presence and engagement.Key Accomplishments:Developed and executed a dynamic marketing strategy for a client, resulting in a remarkable surge in social engagement by 790%, a 650% expansion in accounts reached, and a 2% growth in total followers within the first month.

Phoenix, Arizona, Us

Led multiple accounts and demonstrated an expert understanding of the client's market across numerous service linesDemonstrated strategic thinking by determining and contributing to long-term creative vision and strategy for clients based on market research and a strong sense of consumer needs and business goals.Solved complex marketing problems by leading daily monitoring of campaign pacing and performance, identifying growth initiatives, and proposing and testing solutions to improve results.Managed multiple creative campaigns, including leading kickoffs, creating timelines and briefs, partnering with the creative team, and presenting to clientsLed and managed a team of two marketing coordinators, providing guidance, mentorship, and direction to drive results and achieve team and client goals.Key Accomplishments: Created and managed a Black Friday campaign for a small retail client that used an integrated strategy to garner over $150k in revenue, tripling last year's sales and giving them a 31:1 ROI.Reached and exceeded KPI goals for all clients in 2021. These KPIs included paid digital, social, and email metrics. This led to multiple clients extending contracts with the agency and two clients increasing their retainers by over 10%.

Phoenix, Arizona, Us

Phoenix, Arizona, Us

Spokane, Wa, Us

Created and executed social media strategy, content, and scheduleCollaborated with the marketing manager to execute integrated campaigns and assess effectivenessManaged website and implemented SEO strategies, monitored performance through Google AnalyticsKey Accomplishments: Increased website traffic by 15% monthly The social media and programmatic campaigns created during my time at SNAP increased workshop attendance by 27%

Spokane, Wa, Us

Handled guest problems/complaints, supervised front desk agents, and ensured a high level of knowledge about the hotel and local events and attractions

San Francisco, Ca, Us

Managed community engagement on Facebook and Instagram, coordinated content marketing requestsExecuted social media schedule and promotional campaigns, including paid ads and interactive storiesKey Accomplishments:Increased content interactions by 56% on Instagram and 27% on FacebookExecuted successful Christmas sale campaign resulting in 23% higher sales than other locations in the country

Bethesda, Md, Us

Traveled across the west coast for a national marketing campaign which had over 3000 interactions Planned activations across the greater Los Angeles areaUsed social media sites to track and attends events that are popular with our target market Implemented marketing plan, set by the manager, throughout the summer