Brittany Ray

Brittany Ray Email and Phone Number

Director of Demand Generation with Multi-Industry Success Stories of Accelerated Growth @ Mosaicx
Brittany Ray's Location
Illinois, United States, United States
About Brittany Ray

WHO I AM: I’m a successful marketer always looking to the future. As a strategic-doer and self-starter, I have a career-long record of accomplishing ambitious goals for brands in multiple industries. I have delivered significant results in brand awareness, lead generation, organic search performance, web traffic, social media followers, revenue, and more!WHAT I DO: My professional mantra is “When I know better, I do better” (Maya Angelou). This philosophy guides me to use data insights and learnings from past campaigns to inform future strategies. I also apply this lesson to my own job: I’m agile in taking on different roles within the company in order to push our projects past the finish line.WHY IT MATTERS: The MarTech space is always changing, with new software platforms and tools emerging every day. I thrive in this future-forward digital landscape because I’m always ahead of the technology curve and embracing the ones that add value to our business. I have an ideal blend of analytical skills, data literacy, and curiosity that makes me the ideal leader for a forward-thinking brand and an empowering mentor for my teams and peers.WHAT MAKES ME DIFFERENT: I’m a first-generation college graduate who put myself through school by working three jobs. Through tireless work ethic, I graduated with honors and was recognized by my school for making an impact in the local community. This experience gave me the ability to multi-task, navigate conflict, and address pressing business challenges with confidence and persistence.WHERE I EXCEL: Digital Marketing Strategy, Including Email, Social Media, & Content Marketing ✯ Marketing Automation ✯ Brand Development & Activation ✯ Sales Enablement & Demand Generation ✯ Account-Based Marketing ✯ Data-Driven Strategies for Customer Engagement, Conversion, Retention, & Loyalty ✯ SEO & SEM ✯ Experience in Agency & In-House Marketing Positions

Brittany Ray's Current Company Details
Mosaicx

Mosaicx

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Director of Demand Generation with Multi-Industry Success Stories of Accelerated Growth
Brittany Ray Work Experience Details
  • Mosaicx
    Director Of Demand Generation
    Mosaicx Jun 2024 - Present
  • Mosaicx
    Digital Marketing Manager
    Mosaicx Aug 2022 - Jul 2024
  • Mpowr Envision
    Digital Marketing Manager
    Mpowr Envision Feb 2021 - Aug 2022
    Rockford, Illinois, Us
    Established a successful digital marketing program for the start-up SaaS provider. Develop content and campaign strategy for all channels: web, social, advertising, and email. Notable achievements:⇨ Generated 108% growth in leads from 2019 to 2020⇨ Doubled brand market presence, which enabled the company to achieve the “momentum leader” and “high performer” badges on G2 review page⇨ Led SEO initiatives that generated 45% increase in organic web traffic⇨ Achieved 87% YoY increase in overall web traffic with website refresh initiative⇨ Drove 266% increase in organic search metrics in 18 months after adoption of BrightEdge⇨ Replaced the outbound lead generation strategy with a 100% inbound strategy
  • Mpowr Envision
    Digital Marketing Specialist
    Mpowr Envision Nov 2019 - Feb 2021
    Rockford, Illinois, Us
    Supported MPOWR Envision with proven marketing strategies for sales enablement, demand generation, brand activation, customer journey optimization, and company reputation management. Notable achievements:⇨ Led and managed marketing automation using HubSpot, then implemented Pardot to sync with Salesforce, which generated richer marketing insights⇨ Increased total number of customer reviews and testimonials by 50%⇨ Engaged with two brand consultants to clarify brand positioning, end-user personas, and ideal customer profiles for targeting and personalization⇨ Increased software review presence, created and tested new content via A/B testing, and expanded organic presence via SEO
  • Springs Window Fashions
    Digital Marketing Specialist
    Springs Window Fashions Aug 2018 - Nov 2019
    Middleton, Wisconsin, Us
    Created, managed, and continually optimized content calendars, social media campaigns, and B2B email drip campaigns. Grew social media traffic by 14% and website visits from email marketing by 11%. Also, drove 81% increase in web traffic from Facebook, 55% increase in social website conversions from Twitter, and 26% organic increase in LinkedIn followers.
  • Travelon Bags
    E-Commerce Specialist
    Travelon Bags Oct 2016 - Aug 2018
    Elk Grove Village, Illinois, Us
    Executed B2B and B2C email marketing campaigns, influencer programs, media placements, and other PR. Managed advertising for Amazon accounts, including Prime promotions. With this promotion, took greater ownership of Amazon e-commerce management, social media oversight, model and talent acquisition, and customer service functions.
  • Travelon Bags
    Social Media Specialist
    Travelon Bags Oct 2016 - Mar 2017
    Elk Grove Village, Illinois, Us
    In first five months, focused on growing followers and reach of social media accounts through targeted campaigns. For example, launched a micro-influencer campaign that increased brand exposure and website sales: gained 7,000 organic LinkedIn followers and 2,500 organic Facebook followers, which contributed to 32% boost in assisted social conversions
  • Bcv
    Social Media Monitor
    Bcv Jun 2016 - Jul 2018
    Chicago, Il, Us
    Managed social media accounts for hospitality clients both nationally and internationally. Key clients included Four Seasons, Ritz Carlton, and Hilton. Alerted stakeholders of crisis alerts and celebrities on their properties.
  • Winston Retail
    Visual Merchandiser (Freelance)
    Winston Retail Jun 2016 - Jun 2018
    New York, Ny, Us
    Created visual merchandising for new store openings and trained staff on various brands.
  • Custom Direct, Inc.
    Marketing Intern
    Custom Direct, Inc. Apr 2016 - Jun 2016
    Glen Ellyn, Illinois, Us
    Produced content and blog copy on marketing and industry topics. Also, met agency customers and supported team presentations of buyer persona data. Used Basecamp, Hootsuite, Buffer, and Google Ads for social media and advertising projects.

Brittany Ray Skills

Leadership Product Marketing Team Building Visual Merchandising E Commerce Powerpoint Social Media Hubspot Illustrator Human Resources Online Marketing Marketing Budget Management Content Management Delegation Account Management Event Planning Brand Awareness Remote Team Management Content Marketing Key Metrics Digital Marketing Merchandising Strategic Planning Return On Investment Mac Microsoft Office Microsoft Word Content Strategy Social Marketing Fashion E Commerce Seo Business To Business Marketing Microsoft Excel Nonprofits Time Management Employee Training Marketing Campaigns Paid Social Media Customer Service Paid Search Strategy Web Content Optimization Social Media Marketing Events Coordination Management Adobe Illustrator Public Relations Campaigns Indesign Pos

Brittany Ray Education Details

  • Benedictine University
    Benedictine University
    Digital Marketing Concentration
  • The Art Institutes
    The Art Institutes
    Marketing And Management

Frequently Asked Questions about Brittany Ray

What company does Brittany Ray work for?

Brittany Ray works for Mosaicx

What is Brittany Ray's role at the current company?

Brittany Ray's current role is Director of Demand Generation with Multi-Industry Success Stories of Accelerated Growth.

What schools did Brittany Ray attend?

Brittany Ray attended Benedictine University, The Art Institutes.

What skills is Brittany Ray known for?

Brittany Ray has skills like Leadership, Product Marketing, Team Building, Visual Merchandising, E Commerce, Powerpoint, Social Media, Hubspot, Illustrator, Human Resources, Online Marketing, Marketing Budget Management.

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