Brittany Gudex personal email
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A radiant and transformative leader who thrives on energizing teams, leveraging extensive grassroots experience to coach and inspire. I have a track record of delivering award-winning results. At the heart of my approach is a blend of servant leadership and a passion for cultivating high-performing culture. 🏅I've been recognized as a 3x Harley-Davidson Circle of Excellence recipient, ranking in the top 3% of 620 dealers nationwide. Highlighting not only my business achievements with this iconic luxury brand, but also my knack for pioneering strategies that significantly impact market engagement and profitability.🌟As General Manager at Bergstrom Mazda, I continue to apply my visionary leadership to expand our reach and elevate customer engagement, striving to set new standards while breaking sales records. ✨My professional expertise is further enhanced by NCM executive training, mastery in sales across multiple luxury brands, financial acumen through the Association of Finance & Insurance Professionals, and the Envision Greater Fond du Lac leadership program.✨Living by the Four Agreements bolsters my clear communication, integrity, and success in leading record-breaking strategies in the retail and automotive sectors. ✨I am deeply committed to making a positive impact in our communities. I am passionate about the environment and sustainability, and I am excited to share my forthcoming book series aimed at fostering positivity and purposeful living.✨Core Competencies✨Sales & Marketing | Sales Strategy | Operational Leadership | Revenue Growth | Customer Relationship Management | E-Commerce Strategy | Talent Acquisition | Pricing Strategy & Profit Driving | Event Management | Performance Metrics | CRM Expertise | Resourceful & Influential in Creating Effective Results | Critical Thinking | Ability to Blend Creative & Optimistic Problem Solving Approaches | Market Expansion | Prospecting | Relationship Building | Process Optimization | Sales Training and Best Practices | Sales Infrastructure | Client Relationship Management | Account Planning | Coaching | Performance Metrics | SEO | Proposal Writing
Bergstrom Automotive
View- Website:
- bergstromauto.com
- Employees:
- 973
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General ManagerBergstrom AutomotiveAppleton, Wi, Us
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Gm | Sales Operations | Data-Driven StrategyBergstrom Automotive May 2022 - PresentNeenah, Wi, UsOverseeing operations, driving sales results, articulating brand strategy with exceptional team leadership while storytelling. I have driven growth in car volume through strategic market positioning and pricing, with Bergstrom Mazda recognized as a Top 100 Dealership to Work For by Automotive News in 2023.☛ With a curious personalized approach, inspires continuous improvement and a high-performance culture☛ Develops innovative marketing strategies, enhancing customer engagement and loyalty☛ Collaborated with manufacture with a "Sold Order" program, making dealership more attractive and relevant, and increasing market share☛ Boosted first-year service loyalty to 65% through targeted marketing and exceptional customer experiences☛ Achieved top guest satisfaction ratings YOY
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Assistant General Manager | Sales Director | E-Commerce Strategy | Market ExpansionOpen Road Harley-Davidson Aug 2018 - May 2022Fond Du Lac, Wi, UsManaging this dealership across 5 departments (Service, Operations, Motorclothes, Parts, Bike Sales), I directed strategic initiatives, enhancing the integration of digital and physical sales channels to sustain and grow business. I was known for hosting interactive and accountability-focused senior leadership team meetings, with leadership recognized by the Harley-Davidson Motor Company.During this time, I expanded our Dealer Assigned Territory (DAT) through strategic acquisitions, optimizing market coverage and enhancing business value for eventual ownership transition in 2022.☛ Oversaw dealership’s e-commerce strategy, achieving online sales that accounted for 25% of total retail sales by year 5, using tactics that essentially influenced the Harley Davidson Motor Company’s e-commerce ☛ Sustained strong profit margins of 15% on new vehicles and 18% on used, earning the 2019 Silver Bar and Shield Circle of Excellence award from Harley-Davidson for exceptional sales and customer service performance, Ranked in the top 10% of Dealers Nationwide☛ Developed "ICE" (Incredible Connections Everyday) employee engagement award initiative, improving customer service indices, market share, and gross profit across all departments☛ Generated in-bound marketing strategies to increase sales engagement via CRM, Loyalty Program, Birthday Club, Constant Contact, Shopify, and POS -
Director Of Retail | Sales & Marketing | E-Commerce | Sales Training & EventsOpen Road Harley-Davidson Feb 2015 - Aug 2018Fond Du Lac, Wi, UsI directed the retail team and managed marketing, overseeing inventory and purchasing with a budget of $300k. In this role, I steered the integration of e-commerce and in-store strategies, boosting customer reach by 110% through multi-channel marketing, including digital and traditional methods.☛ Adapted our strategies to meet changing market demands, leading to increase 26% market share among younger customers - more than tripling the benchmark of ~8%☛ Focused on precision marketing and location-based targeting strategies, utilizing data-driven outreach ☛ Secured cost-effective deals that improved our inventory turnover and revenue growth ☛ Organized community events that raised significant funds. Additionally, my management of exclusive merchandise at major festivals boosted daily retail sales by $10,000I take pride in fostering a customer-first approach and managing a diverse team, which has greatly improved customer experience and loyalty, helping us stay competitive and successful in the retail market.
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General Merchandise Manager | Retail Profitability | Vendor Relationships | Sales TrainingOpen Road Harley-Davidson Nov 2013 - Feb 2015Fond Du Lac, Wi, Us
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Sales ConsultantOpen Road Harley-Davidson Nov 2010 - Nov 2013Fond Du Lac, Wi, Us
Brittany Gudex Skills
Brittany Gudex Education Details
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Full Sail UniversityAnd Media Management
Frequently Asked Questions about Brittany Gudex
What company does Brittany Gudex work for?
Brittany Gudex works for Bergstrom Automotive
What is Brittany Gudex's role at the current company?
Brittany Gudex's current role is General Manager.
What is Brittany Gudex's email address?
Brittany Gudex's email address is br****@****ail.com
What schools did Brittany Gudex attend?
Brittany Gudex attended Full Sail University.
What skills is Brittany Gudex known for?
Brittany Gudex has skills like Leadership, Writing, Team Building, Social Media, Public Speaking, Online Marketing, Retail, Sales, Event Planning, Negotiation, Team Leadership, Photography.
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