• Supervise and serve on upper-level management team• Initiate learning opportunities with Artificial Intelligence, including ChatGPT to assist with work efficiency• Serve as staff liaison to industry committees: marketing, young professional initiative, and ambassadors• Develop and maintain overall marketing campaigns and initiatives • Collaborate with other departments to ensure proper and accurate messages are sent to members and stakeholders• Oversee production of industry-leading magazine, published six times yearly, email marketing, direct mail campaigns and more• Plan and develop several aspects of the IAFE Annual Convention and Trade Show, including: First Friends Reception, social media, young professionals events, and ambassador team engagements

Marketing Second Saturday events at Reclaimed, and promoting the city-wide initiative to encourage more traffic in Centralia. Encouraging local businesses to work together to make "Centralia, MO the place to be on Second Saturdays". Work cohesively with sponsors to bring additional family fun events to Reclaimed Second Saturdays.

● Wrote profile spotlights for the Missouri Soybean Farmer magazine● Communicated daily with management staff and board members about trending industry news● Oversaw participation in the Missouri State Fair parade and awareness booth during the 10-day Fair

● Developed internationally recognized Let’s Talk Livestock educational program● Engaged with media by developing media releases and providing logistical information● Planned and executed the prestigious Governor's Ham Breakfast, with average attendance of 1,000● Photography, videography, and slideshow production to market the Fair through digital media