Joining the 3C Store Fixtures team in late-2023, I served as the sole Online Sales Specialist while developing a new company department from scratch. With a primary focus on generating income through the company's overstock, dead stock, damaged, or no longer needed items, I utilize online sales platforms, such as eBay, Amazon, Etsy, and Facebook Marketplace to singularly generate over $100,000 in profits for the company with the sale of 3200+ items through 700+ unique transactions across each online platform.• Proven track record as self-starter, advertising 40,000+ individual pieces across nearly 1,100 individual online listings.• Earned and maintained "Top Seller" status on eBay (100% positive feedback) / "Star Seller" status on Etsy (100% positive feedback) / 5-Star Rating on Facebook Marketplace (Over 30 Reviews)• Cataloging of each item, including tracking all sales, within an immersive multi-tab Microsoft Excel spreadsheet.• Analyzed sales trends utilizing a focused array of daily, weekly, YTD, and lifetime Microsoft Excel formula metrics.• Crafted unique, informative, and accurate item listings featuring strong and meaningful keywords to enhance SEO conversion.• Delivered superior customer service experiences through mindfully packing, fulfilling, and shipping each order in a timely manner, while also communicating promptly and respectfully to each customer question, concern, or troubleshooting inquiry.• Photographed items from all applicable angles within a neutral environment, then edited the color balance of each image to enhance the visual aesthetic for the item listings.

While continuing to serve as 3C's Online Sales Specialist, I also accepted a more prominent role within the company as an Estimator. 3C Store Fixtures works with many national and regional franchise-model organizations to design, hand-craft, build, and install their unique brand identities through customer-facing cabinetry, signage, installations, and other various retail-styled fixtures.• Collaborated with company’s Executive Vice President, internal buyers, and external vendors to estimate competitive millwork price quotes for existing and future B2B retail clients utilizing robust project management software.• Interpreted technical / AutoCAD drawings to construct bill-of-materials (BOM's) with accurate cost of materials, labor times to build, deliver, and install while balancing the need between competitive industry pricing with a profitable balance sheet within the ever-evolving global supply chain and labor markets.• Maintained highly organized workflows and showcase a proficient mastery the Microsoft Office Suite (Microsoft Excel, Outlook, Word, PowerPoint) when crafting each estimate.

After partnering with the WhirliDogs nonprofit team on a number of local initiatives, I was honored when they asked me to join their Board of Directors in 2023. Since that time, a primary focus has been to utilize my various creative skill sets to enhance the WhirliDogs social media presence and help spread awareness of the brand's mission through engaging digital content and humorous Meta Reels.• Develop, film, produce, direct, and edit engaging Meta Reels to post on WhirliDogs social media pages to build engagement and spread local awareness to new followers of the brand.• Assist with marketing / branding materials for use both within the restaurant and for outside events that the organization participates in.• Attend quarterly in-person board meetings to discuss future planning, financial reports, approve spending initiatives, and collaborate with other board members to develop fresh ideas for the business..Opened in March, 2024, The WhirliDogs Café & Training Center showcases The Power of Possibility for young adults with disabilities who seek invaluable paid “first job experiences” to help fulfill their dreams of becoming contributing members within our community. The WhirliDogs Café is an inclusive Historic Downtown Wilson, NC restaurant serving their "soon-to-be-famous" gourmet hot dogs, grown-up grilled cheeses, scrumptious sides, ice cream, and milkshakes, and the space is also utilized for many training opportunities.To learn more, volunteer, or donate, please visit: https://www.whirlidogs.com

• Partner with television networks, streaming platforms, large brands, creative agencies, and independent filmmakers to bring our collective visions to life through exceptional narrative-driven visual storytelling.• Direct, produce, edit, and manage long-form documentaries, short-form features, branded marketing, graphic design, motion graphics, and engaging social media content• Conduct thorough research to develop vibrant creative strategies prior to taking on any new project.• Develop detailed production schedules and budgets which highlight my strong organizational skills.• Oversee and coordinate all objectives, often multi-tasking and prioritizing multiple projects at once.• Hire, lead, and manage ancillary production staff through each step of the video production process.• Serve as a knowledgeable, communicative, and detail-oriented client liaison whether in-person, or remotely.• Inspire imaginative wonder through professionally crafted finished pieces utilizing the Adobe Creative Suite.• Showcase an astute attention to detail while striving to exceed client expectations.Featured projects Include: ► The Bowden Dynasty; Theatrical Release (Co-Director | Lead Editor)► All Or Nothing: The Michigan Wolverines; Amazon Originals (Lead Editor | Producer)► SEC Storied: The Bo You Don't Know; ESPN Films (Director | Lead Editor)► SEC Storied: Thunder and Lightning; ESPN Films (Producer | Lead Editor)► Coach Snoop; Netflix (Story Producer | Editor)► 1989: The Year That Made Us; Nat Geo (Story Producer | Editor)► Code Blue; Documentary (Producer | Editor)► Dale Jr Download; NBC Sports (Producer | Lead Editor)► Shaq Life; TNT (Story Producer | Editor)► ESPN Films Short: A Conversation With the President (Lead Editor)► Racing Roots; NBC Sports (Producer | Lead Editor)► Dana White: Lookin' For a Fight; UFC (Editor)► Behind the Wall: Bubba Wallace; Facebook Watch (Producer | Editor)► Jebb Mac Band "Sip of That" Music Video (Co-Director | Lead Editor)

• Managed the brand’s direct-to-consumer (DTC) social media accounts, keeping their 15,000+ Instagram and Facebook followers engaged through a constant flow of fresh Casita branded beverages, upcoming events, brewery activities, and video Meta Reels, which were also posted to Casita’s TikTok page.• Curated eye-catching imagery, marketing, and promotional materials utilizing Adobe Photoshop, Adobe Creative Suite, and Canva.• Tracked and analyzed KPI’s to aid in both building the brand’s following and increasing post engagement.• Implemented standardized branding to many of the daily/weekly posts, giving Casita a consistently recognizable social media visual identity.• Grew the “@CasitaBrews” follower count by 3,500+ across all platforms in under two years.• Maintained and updated the CasitaBrews.com website with a focus on strong SEO market keywords.• Greeted and engaged Casita's taproom customers in a friendly and welcoming manner on a daily basis, while also striving to keep the customer spaces clean, organized, and well stocked.• Served as a confident and informed voice for the brand to guide customers through all of the brewery's many beverage offerings.

Throughout my eleven years with NASCAR, my aim was on elevating an established sports league through compelling visual content. With guidance from immensely talented mentors, I successfully operated within the confines of specific brand structures, while having ample creative freedoms to explore within. My diligence to craft innovative stories was rewarded with multiple National Sports Emmy Awards, nominations, and company recognition. For NASCAR, their partners, and my supervisors, I served as one of the company’s most relied upon Director / Producer / Editor’s for some of their most innovative and visible projects.Featured series & projects include: ► Kurt Busch: 36; NBC (Producer | Lead Editor)► Chasing Daytona: Kenny Wallace; SPEED/FS1 (Director | Producer | Writer | Lead Editor)► Onward to Victory: Notre Dame Hockey; NBC (Director | Producer | Lead Editor)► NASCAR Hall of Fame Biography; SPEED/FS1 (Director | Producer | Lead Editor) ▷ Bobby Allison (2011) ▷ Darrell Waltrip (2012)► Peak Stock Car Dream Challenge 2; Velocity (Editor)► Inside Michael Waltrip Racing: A Championship Quest; SPEED/FS1 (Producer | Editor)► Beyond 200: The Hendrick Motorsports Story; SPEED/FS1 (Producer | Editor)► Riding Shotgun: Kyle Busch; ESPN (Segment Producer | Editor)► NASCAR on ESPN (Feature Producer | Editor | Writer)► Inside NASCAR; Showtime (Feature Producer | Editor)► NASCAR RaceDay; FS1 (Feature Producer | Editor | Writer)► UPS Game Changers; NASCAR.com (Director | Producer | Editor)► The Edge: Grand-Am Road Racing; Velocity (Director | Producer | Lead Editor)► Fast & Fabulous: A NASCAR Wedding; Style Network (Segment Producer | Editor)► NASCAR Sprint Cup Series 2009 Year In Review; ESPN (Editor | Segment Producer)► Inside The Headsets; SPEED/FS1 (Segment Producer | Editor)► Racing To America; Nat Geo International (Director | Producer | Editor)► NASCAR Truck Series; SPEED/FS1 (Feature Producer | Editor | Writer)

Transitioning from my role in the NASCAR Productions archive library was a daunting, yet exciting, challenge. I'd always admired the producers and editors of the company bringing a sport to life which, on paper, consisted of cars merely driving around in circles. With the help of some great mentors, & my hands-on learning approach, my amazing ride producing, editing, & directing content for some of the world's largest television networks & Fortune 500 companies began. Featured series & projects include:► Beyond The Wheel; SPEED* (Segment Producer | Editor)...Even with my somewhat limited production experience at the time, I was given the career opportunity of a lifetime in 2005 as a Segment Producer-Editor on a weekly docu-reality series, Beyond The Wheel. The primary appeal was the show's quick turnaround - airing mere days after filming commenced. Following our first year, the show was nominated for NASCAR's first ever National Sports Emmy award. The following year we were awarded the NASCAR's first ever National Emmy statuette.► Army National Guard Corporate DVD Premium (Producer | Editor | Writer)► NASCAR Nation; SPEED* (Field & Feature Producer | Editor | Writer)► NASCAR "Hot Pass" DVD (Segment Producer | Editor)► NASCAR Nextel Cup Series 2004 DVD (Segment Producer | Editor)► Sunoco, Inc. National TV Commercial Spot (Associate Producer | Actor)► Jackson-Hewitt National TV Commercial Spot (Set Design | Actor)► Lennox National TV Commercial Spot (Associate Producer)► Sears "NASCAR: A Family Tradition" Corporate DVD Premium (Associate Producer)► Gillette "NASCAR Young Guns" Corporate DVD Premium (Associate Producer)*SPEED was re-branded as FS1 in 2013

• Starting with NASCAR Productions as an intern in their video and film asset library, I quickly ascended into a full-time role overseeing the digital file-based archiving of a primarily Beta Cam tape-based historical archive into the company’s cutting-edge Digital Asset Management (DAM) System.• Logged and tagged searchable metadata to each digitized asset.• Managed a staff of 3+ employees and interns tasked with logging, cataloging, and researching within the digital archives.• Played a critical role in reorganizing the company tape library, and successfully instituted a barcode tracking system for NASCAR’s collection of video and film assets numbering in the tens of thousands