Peter Broderick Email & Phone Number

Westminster, Co

Lansing, Michigan Area

Head Coach of the Capital Corruption, the developmental "B" Team of the Lansing Derby Vixens (LDV) league. LDV was accepted as a full member of the Women's Flat Track Derby Association (WFTDA) in June, 2013.

Lansing, Michigan Area

Primary responsibilities include production of a semi-weekly newsletter for school board members across Michigan, focusing on education and public education governance. Writing, editing, layout/design and electronic publication of a typically 12-page standard magazine format product. Also write, edit, produce and deliver an e-mail update on intervening weeks. Current focus is transforming the publishing of all products to a more modern web-based, user-friendly format. Project will include streamlining publishing process for new content, as well as archiving past issues in the new web-based system. Also responsible for all social media, including Facebook, Twitter and YouTube presences.

Lansing, Michigan Area

Responsible for all outgoing communications efforts of a statewide small business association in the hospitality industry. Primary responsibility was serving as Editor of a monthly trade magazine, The Michigan Beverage Journal, directing all aspects of editing, production, and management. Media relations and marketing responsibilities included: PR and media contacts for association business and lobbying efforts; Development and printing of all marketing material; Planning and execution of marketing campaigns; Development of membership materials for new and existing members. New media efforts included: Maintenance, design and development of association website; Promotion of associated social media programs including Twitter, Facebook and e-Newsletter; Construction and maintenance of online member database; Execution of online member communications; Analytics and reporting for all campaigns and communications efforts. Part of internal National Hospitality Institute team charged with launching an online learning portal for the Techniques of Alcohol Management (TAM) program.

Greater Chicago Area

Produced, managed and maintained community programs for network of professional sport team and league websites. Supervised remote staff of message board moderators for various NFL and NHL team sites, as well as the LPGA, MSG Network, and others. Drove marketing objectives through design and technology departments, and ensured successful activation of client and sponsor campaigns. Evaluated, analyzed and reported on campaigns including website advertisements, e-mail newsletters, interactive online games and both online and offline contests. Ignite Sports merged with Sportvision, Inc. in December, 2002.

Greater Chicago Area

Lead community manager for two major clients, plus various supporting roles for other clients. Created and managed online communities including message boards, discussion forums, expert/celebrity chat events and volunteer programs. Analyzed data and metrics, developed strategic community plans, created and implemented community elements. Produced e-mail newsletters, promotional copy for various parts of client websites, and coordinated a team of community managers working with these clients. Became lead account manager for mySAP.com and ArthurAndersen.com after only three months in a junior position. Participate Systems was acquired by OutStart (www.outstart.com) in 2004.

Greater Chicago Area

Member of a three-person staff responsible for complete overhaul and redesign of the AMA’s website (www.ama.org). Directed redesign of the site from start to finish over a ten-month period. Regular duties included maintaining the Publications section of the website — the online home of four academic journals, three trade magazines and one bi-monthly newspaper — and weekly production of an e-mail newsletter. Other duties included production and maintenance of the AMA’s collegiate chapters website, and several other parts of the site.

Ann Arbor, Michigan

News, sports and business web producer for the conglomerate website of the Booth Newspapers, a chain of eight daily publications throughout Michigan. Processed news feeds and prepared daily content for posting to the web. Also responsible for setting up early-morning web pages, choosing stories from the AP wire, processing and editing photos, and HTML troubleshooting. Filled in for news editor on several occasions.

Plymouth, Michigan

In four years of working full and part time with the staff of The Crier, a suburban-Detroit weekly tabloid (circ. 25,000), was exposed to police, government, school board/education and political beat reporting. Started as a reporter and worked up to editor of a special section in 1995, managing freelance reporters, photographers and artists. Along the way, served as photographer, copy editor, web producer and graphic designer.