Real Good Strategy is a Marketing and Creative agency with a mission to advance social justice through evocative storytelling and production.

Lead 15,000+ nonprofit client partnerships with $200mm+ in fundraising revenue.

Built and led a highly effective marketing department including Graphic + UI/UX Designers, Creative Directors, Events + Partnership Directors, Copyeditors, and Digital Media Specialists. Since launching our platform we have rapidly scaled to 8,000+ active nonprofit member organizations.

Employee #3 in the earliest formation stages reporting directly to CEO and Soros founders. Led pre-launch market research of the nonprofit sector to uncover hidden gaps and market opportunities to develop, launch and roll-out MVP. Much like a foundation, Give Lively was created for the sole purpose of giving away the technology we build to nonprofits. Our founders are philanthropists who have worked extensively with nonprofit organizations and started Give Lively based on the belief that every nonprofit should have access to the best fundraising tech, no matter their means.

Responsible for management of Hitachi’s largest generating partner globally, Oracle. Focused on marketing strategy, planning, design, execution, and reporting.I designed and implemented intuitive and personalized automated campaigns tailored to clients' digital body language. I led a team to overhaul our digital presence by creating solution-based IP such as whiteboard videos, interviews, blog series, eBooks, webcasts, social media, whitepapers, and interactive campaigns.

Owned partner relationship and growth with two largest strategic accounts, AT&T and Time Warner.

Built and executed strategic campaigns for Softchoice's largest partners, NetApp and Microsoft, across North America.