In collaboration with the design team to manage product design and marketing for Zetane Systems.

I worked freelance projects for clients around the globe including working with international developers across time zones to execute product design, development and launch. Clients:Ebay, Amazon, Xome, Endicia, Full Circle, Virgo Limo, Seattle Interactive ConferenceContributions:Branding, Logo Design, Style Guide Creation, UX/UI Design, Product Design for Mobile, Tablet and Desktop, Digital Marketing Advertising Assets, Poster Design, Brochure Design, Conversion Rate Optimization (CRO), Search Engine Optimization (SEO), Website Design and Development, Interaction Design, Motion Graphic Design, Video Editing, Email Marketing, High Fidelity Prototyping InVision, Sketch, Adobe Creative Suite, UX Pin, HTML, CSS, Javascript, Microsoft Office Suite

Managing a team of product designers to create and enhance enterprise level software for a 1.7 B not-for-profit championing investor protection. Governed the Design System and led internal initiatives to help mature the UX practice, champion accessibility, and foster a positive design community of 20+ UX practitioners. Collaborated with product managers, engineers and business partners to solve complex problems on time and in budget. Led the Figma migration effort from Adobe XD which included training efforts, design system builds and establishment of a design system core team and process. Championed accessibility efforts including leading a team on a project addressing color blindness and contrast issues which won the 2023 FINRA Hackathon (Createathon) Freestyle Category.

Product design for the Brand Experience team at Wells Fargo in the Commercial Banking side of the business. Collaborated cross functionally with Research & Strategy Experts, Accessibility and Product with early branding discovery work for Gateway Developer Portal. Collaborated through design thinking exercises, competitive comparative analysis and stakeholder interviews to identify key directional information to guide the project. Worked with Creative Director on brand auditing activities and the creation of a design brief draft. Helped support documentation of style guide and standards for Commercial Electronic Office.

Worked on Microsoft Yammer's Native iOS application and Responsive Web Based Software using the Microsoft Fluent design system to create user experiences and help integrate Yammer into the Office 365 family of products. High expectations surrounding accessibility, helped develop dark mode collaborating with developers to improve product accessibility. Collaborated across teams including Outlook, OneDrive and Teams to enhance Yammer features like notifications and dark mode while maintaining brand unity. Shipped a notifications administrative feature to provide control to users to reduce the noise in notifications and keep up to date on relevant info. Notifications was a primary driver to the app, so reducing the number of users fully muting notifications was a KPI we were able to improve.

User Experience design role for the Samsung e-commerce team working on Native iOS and Android shopping apps, consumer facing end to end, digital and in person purchase experiences. Managed complex shopping cart, warranty and trade-in flows including complex information architecture while maintaining conversion rate optimization. Executed immersive digital transformation effort during the pandemic to enhance in store experiences considering COVID restrictions. Immersive experience was a success and was rolled out to 7 more products immediately after launch due to the positive impact on the customer experience for retail consumers. Enhanced the retail e-commerce experiences on desktop, native IOS, and Android apps. Collaborated with business and developers to support successful product launches in compressed timelines.

Product design position where I enhanced software for Microsoft Enterprise IT, the company’s highest impact business line with custom experiences for large business contracts. Created complex dashboards and screens to manage teams, permissions, enterprise purchase platforms, quotes etc. Shipped features including intuitive check in, check out system to allow users to modify complex systems without overriding each other's work. Managed data dense screen design and power user features while ensuring visual hierarchy, ease of use and intuitive toolset. Used Microsoft Fluent design system as well as local libraries to balance brand unity and high complexity application design.

Humio recently received 20 million in Series B funding, which was influenced by the visual transformation of the brand. As Brand Design Manager at Humio I drove the direction and execution to re-build the brand from the ground floor up as the sole designer in the marketing department.I had the support of a world class marketing team who brought record results and lead volume transforming into sales opportunities. We drove record lead volume, record webinar attendance and site traffic.I developed a cohesive visual brand language and style guide. I forged the bond between marketing team and product design team to align brand visuals and bring synergy to the brand and product. I worked with the teams in Denmark and the UK across timezones to support the sales and marketing efforts around the globe. Contributions:UX/UI and Visual Design for Humio.com, Lead Product Design and Marketing Collaboration, Re-Branded Humio, Defined Color Palette, Iconography, Typography, Web Design, Presentation Design, SWAG Design, Booth Design for Conferences, Formatting, White-papers, Technical Briefs and Reports, Organic Social Media Creative, Paid Social Media and Display Advertisements, Motion Graphic Design, Video Editing, Email Template Creation, Landing Page Design, Information Architecture, Project Management, Creative A/B Testing

Data driven designs resulting in 912% increased revenue YOY for a fitness client. As a data driven designer I thrived in Add3’s results focused atmosphere.Scaling the business: I built the Creative Services from the ground up, re-branded Add3 which resulted in a more professional presentation deck and website that impressed larger clients and allowed the business to scale more easily. I supported upwards of 20 clients simultaneously, managed my own budget, vendors, writers, illustrators, video editors and developers on an as needed project base. Developed and managed the company Intranet to improve the onboarding process, and collaborated across departments to support the business internal communications and client visual needs.Clients: Amazon, Costco, Intermedia, Wahoo, Real-Self, Up Stream Music Festival, Sage, Rover.comContributions: Re-branded the Agency, supported and managed Creative Services for up to 20 clients at a time, designed and developed the company website, UX/UI Design, Visual Design, Typography, Wire-framing, High Fidelity Prototype Development, A/B Testing, Conversion Rate Optimization (CRO) using Visual Website Optimizer (VWO), Search Engine Optimization (SEO)Adobe Creative Suite, UXPin, Sketch, HTML, CSS, Javascript, InVision, Sketch, WordPress, Microsoft Office Suite

Helped launch the T-Mobile Intranet built on Sharepoint 2013 with an accompanying iOS and Android App for the 50,000+ employees.6 million Twitter followers engaged with the designs I created for the brand and CEO’s social media presence. Upheld brand integrity and supported the Corporate Communications Dept Office of the CEO, including designing custom t-shirts for the CEO worn at events and featured on his Instagram. Supported Un-carrier events through internal communications as well as marketing collateral and special events efforts. I designed a custom T-Mobile Wendy’s cup and Dominos Pizza Box for the big T-Mobile Tuesday’s Campaign.Contributions:Poster Design, Flyer Design, Card Design, Presentation Design, Visual Design, UX/ UI Design, Prototyping, Landing Page Creation and Coding, Social Media Marketing Designs, Email Design and DevelopmentAdobe Creative Suite, Sharepoint 2013, HTML, CSS, InVision, Microsoft Office Suite

Created a mobile first sign up funnel that resulted in 500% new member joins. Designed record breaking ads and landing page experiences. I was a hybrid between design and development, designing and coding a variety of landing pages, email templates and dynamic advertisements. Product design lead for an internal CRM system to reach out to tens of thousands of customers and provide an elegant easy to use interface for the Product Owner to manage emails, upload templates, schedule campaigns and create custom lists based on first party data.
Data driven design was at the core of our department and I created countless A/B tests and creative variants to constantly improve our performance. I used Visual Website Optimizer (VWO) to evaluate A/B tests, heat mapping, scroll tracking and various user behavioral tools to boost conversions.Contributions:Web Design and Development, UX/UI Design, Products Design, Digital Marketing Design and Development, Email Design and Coding, Wordpress Website Development and Management, Banner Ad Design, HTML5 Ad Design and Development, Landing Page and Micro Site Design and Development, Search Engine Optimization (SEO), Content Writing and CreationAdobe Creative Suite, InVision, HTML, CSS, JavaScript, PHP, JQuery, WordPress, Git, Microsoft Office Suite

As the communications coordinator I manage 8 web sites for the University Center and 6 social media profiles on various platforms.Responsible for communications, digital signage, press releases and deployment of digital marketing materials. Helped encourage students with event planning, coordination and outreach.Optimizing sites for accessibly, captioning as well as SEO using Google Analytics to improve content and web traffic flow.Adobe Creative Suite, HTML, CSS, JavaScript, PHP, Microsoft Office Suite

I led A/B testing efforts that increased revenue in our emails and sales experiences and transformed the way the company approached visual categories.25 million in online sales were driven through the efforts of our digital marketing team. I designed and coded email campaigns, micro sites, landing pages and sales experiences that led to millions in online sales. I created custom sales experiences for brands like LG, Samsung and Monster, with their beats collection.Our email marketing program thrived while I led the effort, ensuring the campaigns were sent at the optimal time period, with a rigerous review of the tracking codes and accuracy of the content. Vann's Inc. and the sister brand BigSkyCountry.com were strong in online sales of consumer electronics and outdoor retail goods.

I taught English at a primary school in Nimes, France. I was the primary translator between my school and our sister schools in Hungary and Italy. I created a web portal for our classes to interact and download exercises. With a team of teachers, we developed a series of workbooks for primary school students that were published.

As a lead designer for Spectral Fusion I built countless websites, landing pages and micro sites for the Univeristy of Montana College of Arts and Sciences as well as business across the country.I created logos and branding materials, UX/UI design, dynamic user interfaces and 360 degree interactive virtual tours of historic buildings.I upheld strict 508 accessibility standards working with an employee who would help review the sites with JAWS giving a first hand perspective on his experience navigating through and then refining until it was approved through our testing tools and his internal review. This foundation in accesibility has forever changed how I approach symmantic code and even design recognizing the importance of accesibility.Contributions:UX/UI Design, Web Design, Digital Marketing Advertising Assets, Poster Design, Logo Design, Landing Page Design, Landing Page Coding, Website Coding, FTP Website DeploymentAdobe Creative Suite, Macromedia Dreamweaver, Flash Paper, HTML, CSS, JavaScript, PHP, Microsoft Office Suite