Director Of National Accounts, Ecommerce And Digital Transformation
Current
Jun 2021 - Present
AeroLeads people directory · profile
Brooke Roach, Msaba, Mba Email & Phone Number
Director of National Accounts, eCommerce and Digital Transformation
at
Southern Glazer's Wine & Spirits
2 work emails found
@southernwine.com
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 86%
Current company
Role
Director of National Accounts, eCommerce and Digital Transformation
Location
Metro Jacksonville, United States, United States
Who is Brooke Roach, Msaba, Mba? Overview
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Quick answer
Brooke Roach, Msaba, Mba is listed as Director of National Accounts, eCommerce and Digital Transformation at Southern Glazer's Wine & Spirits, based in Metro Jacksonville, United States, United States. AeroLeads shows a work email signal at southernwine.com and a matched LinkedIn profile for Brooke Roach, Msaba, Mba.
Brooke Roach, Msaba, Mba previously worked as Account Executive at Southern Glazer'S Wine & Spirits and Sales Manager On/Off Premise, Coastal Wine & Spirits Division at Southern Glazer'S Wine & Spirits. Brooke Roach, Msaba, Mba holds Master Of Science Business Analytics - Msaba from Jacksonville University.
Company email context
Email format at Southern Glazer's Wine & Spirits
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*@southernwine.com
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AeroLeads found 2 current-domain work email signals for Brooke Roach, Msaba, Mba. Compare company email patterns before reaching out.
Profile bio
About Brooke Roach, Msaba, Mba
I have been promoted to a national role engaging our National Account partners in eCommerce and digital transformation. This new role will allow me to innovate, educate, and engage through technological advances at an accelerated level. My ability to learn and adapt quickly has allowed me to navigate a career through each channel of the commercial division of my company. I have worked with on-premise trade, independent off-premise trade, and the chains. I have sales management experience through supporting and building a team of 21: area managers, consultants, key account managers, and merchandisers for Northeast Florida. Data has become one of the most important tools that I utilize on a daily basis to support my customers and management team. Being proficient in Microsoft Office, Tableau, Compass, Nielsen, and IRI, has allowed me to succeed in building the necessary data driven presentations to take my business to a new level. Highlights of my education within data analytics and business administration have included a variety of technologies that can be very useful within any aspect of business. I am proficient in R (R Studio), SQL, Tableau, Microsoft Project, web design, Excel, PowerPoint, and Word. I value education and learning through any available platform to continue to grow my strengths and knowledge. I have a wide variety of skills such as design, marketing, data mining, and statistics.
Current workplace
Brooke Roach, Msaba, Mba's current company
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6 roles
Brooke Roach, Msaba, Mba work experience
A career timeline built from the work history available for this profile.
Account Executive
- Full utilization of Compass, Tableau, Nielson, and IRI
- Collaborate with Category Development to understand the consumers “Shopping Pre-Plan activity”, buying habits, buying options, to help influence customer retail strategies
- Work with customers to build eCommerce platforms and digital communication to build consumer awareness
- Utilize sales data to build ad recaps, by brand, dollar sales, and promotional aspects to gain competitive advantage
- Work with Trade Development Directors in business planning processes (e.g., program budgeting, sales and promotions planning, innovation, inventory, execution, etc.)
- Strategized in the market with CSD and Cat Dev to ensure flawless execution and identify opportunities
Mar 2018 - Jun 2021
Sales Manager On/Off Premise, Coastal Wine & Spirits Division
- Managed a team of 21 business professionals consisting of Area Managers, Sales Consultants, Portfolio Managers, and Merchandisers
- Executed in market work with days to coach my team and help them develop overall sales strategies
- Helped my team strategize and create new ways of working within the On-Premise trade
- Implemented sales goals and attainment strategies to meet monthly growth goals by directly involving my AM’s in the commit process and planning
- Aligned with supplier partners to understand their brands, sales goals/projections, and support in securing additional market share through team's effective selling approach
- Conducted innovative sales meetings by allowing the teams and managers to “own” the meeting.
Oct 2015 - Mar 2018
Area Manager
- Managed a team of three sales consultant professionals and one merchandiser to include oversight of sales and merchandising in the off premise independent market of Jacksonville. - Train, develop, and motivate team to foster the success of individual contributors and overall team success. - Establish sales territory/account runs to maximize the.
Nov 2012 - Oct 2015
On Premise Sales Consultant & Off Premise Sales Consultant
- On-Premise Sales Consultant:
- Achieved sales and distribution goals in high impact beach
- Achieved and surpassed monthly sales and distribution goals by 10%
- Built and maintained relationships with all accounts to ensure all sales quotas were reached and exceeded
- Educated account owners, general managers, managers and staff on products to aid the elevation of sales with tastings and creative marketing ideas
- Created outside of the box point of sale items to help generate consumer awareness of brands and introduce innovation brands into the market Off-Premise Sales Consultant:
Mar 2007 - Dec 2011
Sales
Aug 2003 - Mar 2007
3 education records
Brooke Roach, Msaba, Mba education
Master Of Science Business Analytics - Msaba
Jacksonville University
Master Of Business Administration - Mba
Jacksonville University
Bachelor Of Fine Arts - Bfa, Fine/Studio Arts, General
Jacksonville University
FAQ
Frequently asked questions about Brooke Roach, Msaba, Mba
Quick answers generated from the profile data available on this page.
What company does Brooke Roach, Msaba, Mba work for?
Brooke Roach, Msaba, Mba works for Southern Glazer's Wine & Spirits.
What is Brooke Roach, Msaba, Mba's role at Southern Glazer's Wine & Spirits?
Brooke Roach, Msaba, Mba is listed as Director of National Accounts, eCommerce and Digital Transformation at Southern Glazer's Wine & Spirits.
What is Brooke Roach, Msaba, Mba's email address?
AeroLeads has found 2 work email signals at @southernwine.com for Brooke Roach, Msaba, Mba at Southern Glazer's Wine & Spirits.
Where is Brooke Roach, Msaba, Mba based?
Brooke Roach, Msaba, Mba is based in Metro Jacksonville, United States, United States while working with Southern Glazer's Wine & Spirits.
What companies has Brooke Roach, Msaba, Mba worked for?
Brooke Roach, Msaba, Mba has worked for Southern Glazer'S Wine & Spirits and Champion Brands, Inc.
How can I contact Brooke Roach, Msaba, Mba?
You can use AeroLeads to view verified contact signals for Brooke Roach, Msaba, Mba at Southern Glazer's Wine & Spirits, including work email, phone, and LinkedIn data when available.
What schools did Brooke Roach, Msaba, Mba attend?
Brooke Roach, Msaba, Mba holds Master Of Science Business Analytics - Msaba from Jacksonville University.
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