Brooke Eastin Email & Phone Number

Milwaukee, Wisconsin, United States

Waukesha, Wisconsin, United States

Milwaukee, Wisconsin, United States

De Pere, Wisconsin, United States

Greater Milwaukee Area

Greater Milwaukee Area

Milwaukee, Wisconsin

Creator of artian browbands and wearable art for equine enthusiasts. Please visit OkoKonia.com and find us on Facebook & Twitter.

Greater Milwaukee Area

• Coordinated services for events, such as accommodation and transportation for participants, facilities, catering, signage, displays, special needs requirements, AV and printing
• Negotiated contracts with service providers, hotels and convention centers
• Traveled 10% to execute onsite event management
• Created and oversaw event budgets
• Launched web-based CRM to facilitate lead management and sales
• Implemented and created marketing materials to gain market traction

Oconomowoc WI

• Managed six office staff employees in a bustling veterinary clinic (Five Admins and One A/R)
• Reorganized and streamlined job duties to maximize efficiency Wrote Standard Operating Procedures for all roles in the front office
• Handled the hiring process including, writing/posting job descriptions, scheduling andconducting interviews, negotiating rate of pay and writing job offers
• Evaluated employees' job performance to both encourage good work and recommendimprovement areas
• Designed, implemented and evaluated staff training & development programs
• Wrote monthly schedule to ensure the office was properly staffed

Brookfield, WI

• Independently manage all aspects of 15 – 20 North American trade shows yearly:
• Research, Recommendation and Budgeting
• Create, Implement and Manage Pre/Post-Event Marketing Strategies Including Social Media
• Logistical Event Planning with Outside Vendors
• Staffing and Staff Management During the Events/Trade Shows
• On-Site Event Management

Milwaukee, WI

• Create, maintain, continuously improve and spread the gospel of the H-D Rider ServicesExperiential Marketing Portfolio:Rider’s Edge®, Harley-Davidson Authorized Rentals, JUMPSTART®, Garage Party®
• Creative and collaborative member of Customer Experience North America Division of H-D,focusing on specific sales metrics in North America
• Member of multiple sub-committees to plan and execute national and local events

• Developed Social Media campaigns including Facebook, Twitter, E-blasts, YouTube and Visa Blog
• Maintained and improved the Visa Lighting website
• Designed print marketing materials using the Adobe Design Suite and other tools
• Created video marketing pieces using iMovie and Windows Movie Maker
• Worked on a new proprietary e-commerce-software development team
• Directed product photo shoots for catalogs, created & implement a marketing plan for each newproduct line, used social media and traditional marketing as advertising vehicles

Milwaukee WI

• E-Sales Manager – September 2008 –April 2009
• Oversaw a team of ten E-Sales employees
• Wrote and implemented a strategic business plan that aimed to push the department to grow from 1.4million in 2008 to 2 million in 2009
• Analyze and comprehend departmental financial statements to identify improvement areas
• Created and executed marketing campaigns to drive traffic to the three House of Harley-Davidsononline shopping cartsHarley-Davidson 105th Anniversary Project Manager – August 2007- September 2008
• Reunion Bash, (our 105th event) was a full-immersion marketing experience

Ctsm - Certification, Trade Show Management & Marketing

CTSM (Certified Trade Show Marketer) is the only university-affiliated professional certification program in the exhibit marketing.

Bachelor'S Degree, Business And Communication

Alverno graduates are easy to recognize in the real world. They live their Alverno experience every day, and you will too. From the.