Brooke Parrott Email & Phone Number

Portland, Or, Us

Reports to the CEO as a core part of the executive team, managing a team of employees with responsibility for all aspects of the engagement, experience, and communication for creative communities at Sofar (artists, show curators, photographers, videographers, and more).• Monitors community sentiment, advocating internally and translating feedback into proposed tech, operations, finance, and marketing solutions to improve community experience• Drives the company’s internal and external messaging and community narrative, owning all community communications across email, events, product, etc• Leads the team on communications strategy, coaching them on community support and navigating difficult conversations• To prepare for high-touch, high-scale growth, evolved the community management structure, centralizing customer support, implementing new engagement and communications strategies, and coordinating post-COVID reopening for 250 curators• Owns the curator business, re-shaping its expansion strategy and resolving several long-running business challenges by distilling extremely complex concepts into cross-functional decision points/actionable plans

• Built and implemented a community playbook for engagement, establishing a relationship and consistent communication with Sofar’s 40,000-artist community through an artist newsletter, webinar series (reaching 35K artists), grant program, and more• Further increased artist sentiment of Sofar by architecting higher artist compensation structure and through communications and resources with increased transparency• Worked closely with tech and product teams to design and build an artist platform

Band member and co-manager of Portland, OR indie folk darlings Loch Lomond. Extensive touring experience in Europe and the US, associated with acts like The Decemberists, Damien Jurado, Blitzen Trapper, and Ty Segall. Our song 'Wax & Wire' was featured on a Red Bull BMX video which now has 43M views. We contributed 4 songs to the soundtrack of Academy Awards-nominated feature film Boxtrolls.

An invite-only, authentic and non-performative, and built to support real women doing real hard jobs in tech and venture. If you're interested in applying, visit www.jointheogc.com

Portland, Oregon Area

Long-term consulting contract as Head of Operations at Jute Creative.• Positioned the company for scale by standardized project management hiring, training, and procedures, growing the company from just the two founders to a team of five project managers managing 50 creative contractors• Created reporting dashboards, systems, resources, and a custom estimating tool used to manage budgets and timelines for million-dollar campaigns with high-pressure and high-regulatory financial services clients like Morgan Stanley and Charles Schwab

Portland, Or (Remote)

• Architect of new combined company value proposition to artists post-merger, with accompanying collateral, pitch materials, and 4-day training retreat for 18-person industry-relations team (with 90% NPS rating from participants)• Developed a new industry-relations team structure and operations, codifying processes to increase team transparency, consistency, and streamline reporting• Led high-touch communications for 2,000 high-profile clients during the Songkick/Crowdsurge merger which resulted in 100% client retention

Portland, Or (Remote)

• Owned Songkick’s strategy, relationship and communication with 140,000 artists, including marketing emails and product updates, social media, and ongoing community sentiment, support, and engagement• Business owner of Songkick’s artist platform: conducted user research, defined user personas, created product roadmap and worked closely with the tech team on implementation. Monitored KPIs/competitor offerings, and owned product marketing, including value proposition, positioning, communications strategy, and product adoption• Initiated and maintained strong relationships with artist management contacts, onboarding hundreds of clients to the artist platform/tools, and closing $500K in gross tour revenue in the first 3 months of launching a new artist presale service• Represented Songkick externally at conferences like SXSW, CMJ, Future of Music Coalition, TechFestNW, and more, including speaking engagements

London, Uk

Ensured the quality of all product releases, establishing testing systems and working closely with design, product and engineering teams from concept stage.

London, Uk

• Led 35 remote resources in India to source/ingest 1M past concerts and 100K setlists• Built the customer service team and systems from scratch, establishing the Songkick voice for external communications, ensuring response quality and timeliness, and owning data moderation• Worked with music managers to pitch and install the Songkick tour date widget

Produced and self-released two albums under the label for my solo project, Brooke Parrott.

Bachelor’S Degree, Songwriting, Piano Principal

Education record