Writers' Assistant on Digman!

Client: Hulu

CarMax

Clients: NBC News, MSNBC

Clients: NBC News, CNBC, MSNBC, NBCU Corporate Upfront

Clients: McGraw Hill Financial and R.J. Reynolds• Work directly with clients on a daily basis to perform strategic planning, campaign maintenance, optimizations, and reporting• Develop and execute comprehensive media plans including both offline and online media• Participate in target development and competitive analysis to support new business pitches• Select, train and manage assistant planners in developing and implementing strategic media plans that best achieve client goals• Lead fall internship program for department including day-to-day supervision and end of semester intern project

Clients: McGraw Hill Financial and R.J. Reynolds• Work as a part of a larger media team• Assist with development of media plans including broadcast, print and digital • Plan and buy for brand awareness and promotional digital campaigns• Traffic digital campaigns through DFA• Write POVs on various marketing opportunities• Maintain positive relationships with media vendors and client contacts• Prepare insertion orders and placement of advertising using DDS and EAS• Keep track of invoices, client billing and budget spending• Participated in 12-week Integrated Connectivity Planning (ICP) course. Worked with group members from different agency disciplines in order to develop an integrated connectivity plan. Plan was presented to senior management at the end of the class in a new business-style pitch.Past clients: Food Lion, CenturyLink

• Completed fulllment requests for promotional materials; clients included ABC Family and the South Carolina State Fair• Created new business pitch kit• Performed research on promotional products, potential new clients and other various projects

• Tracked media mentions of clients and agency; sent daily email with articles relating to clients, their industry and marketing • Proofread client and agency documents such as press releases, newsletters, websites and magazines • Created logo and brochure for pro bono project and completed small design requests and mechanical file adjustments • Performed a variety of administrative duties such as assisting with project coordination, managing incoming calls, distributing mail, recording meeting notes and maintaining office cleanliness

• Appointed and managed editorial, creative and production staff of student newspaper with a circulation of 4,000 • Oversaw weekly production; approved final draft before press • Led weekly staff meetings and moderated discussions on editorials • Created new recruitment and training materials • Placed 2nd for Four-year Weekly Newspapers in the Best in Show contest at the 2010 National College Journalism Convention • Represented the Old Gold & Black on the Wake Forest Media Board and the Student Activities Fee committee, which was responsible for distributing over $200,000 in funds each semester

• Collaborated with other interns on a summer-long project to create a detailed campaign plan for Trone’s internship program • Acted as member of Trone account team for GREENIES and participated in team’s status, financial and brainstorming meetings • Performed research such as exploring media outlets and finding veterinarian specialists • Supported social media management for client by writing blog posts for client website on pet health and care, researchinginfluential bloggers and utilizing photos and videos to promote Show Us Your Pet’s Healthy Smile contest • Tracked competitor ads and relevant articles in various veterinary trade publications • Standardized mailing list database for direct mail piece

Wake 'N Shake, the annual dance marathon at Wake Forest, benefits the Brian Piccolo Cancer Research Fund. Students pledge to stay on their feet for 12 hours, during which there are speakers, a DJ, a band, contests, and many more activities to keep them energized.• Designed and produced signs, banners, and other decorations for event themes • Sat on Executive planning committee and headed up Decorations committee of approximately 12 people• Worked with campus facilities staff to put up stage and other setup activities requiring facilities assistance

• Acted as Life editor for 3 semesters and News editor for 2 semesters; served as editor for both sections in Spring 2009 • Developed content for each issue and assigned articles among staff writers • Responsible for layout of section each week including graphics and adhering to established style of the paper • Maintained relationships with university's Office of Communication and other university administrators

• Converted Quark documents to InDesign format • Engaged with coworkers through editorial meetings and researched a variety of topics for upcoming stories or potential stories • Aided Production Assistant with administrative tasks • Translated American idioms into British colloquial language • Archived content from over 3 decades of issues for new online quiz feature

Lexington Life Magazine is a local magazine that covers a variety of topics relating to the area. It is published once a month.• Researched for scheduled and potential stories• Wrote 4 articles for July and August issues• Assisted with copyediting and production

The Free Times is an alternative weekly newspaper in Columbia, SC. • Worked mostly on events calendar• Managed recording of all submissions for "Rant and Rave" section• Assisted with publishing content on the website• Also wrote 8 features for the "Arts and Culture" section