J. Brooks T.

J. Brooks T. Email and Phone Number

Staff Writer for the Jacksonville Daily Record. @ Jacksonville Daily Record
J. Brooks T.'s Location
Jacksonville, Florida, United States, United States
J. Brooks T.'s Contact Details

J. Brooks T. personal email

n/a
About J. Brooks T.

Specialties: Admissions-focused marketing and communications strategies, digital trends, analytics, branding and brand management, media strategy and outreach, community outreach, and crisis communication.

J. Brooks T.'s Current Company Details
Jacksonville Daily Record

Jacksonville Daily Record

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Staff Writer for the Jacksonville Daily Record.
J. Brooks T. Work Experience Details
  • Jacksonville Daily Record
    Staff Writer - Economic Development
    Jacksonville Daily Record Mar 2024 - Present
    Jacksonville, Florida, Us
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  • Uncommon Terry Consulting
    Lead Savant
    Uncommon Terry Consulting 2020 - Present
  • Element451
    Marketing Strategist
    Element451 Jun 2023 - 2024
    Raleigh, North Carolina, Us
    Project manage the onboarding of new education-related clients. Provide guidance to client stakeholders such as Admissions, IT and Tech support through SSO setup, SIS integration, platform configuration, and other data-related requests.Take full ownership of the client from closed-won through the full onboarding phase.Collaborate with Customer Success Manager to ensure customer success, including opportunities for growth and to support strategy execution. Develop strategies to more effectively engage and use Element451 features, based on key insights, findings, and research. Serve as the product expert for assigned customers.
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  • Embry-Riddle Aeronautical University
    Director Of Enrollment Communication And Content Strategy
    Embry-Riddle Aeronautical University 2022 - 2023
    Daytona Beach, Florida, Us
    Planned, developed, and executed integrated content strategies designed to raise awareness and positively impact student enrollment for two residential campuses in Florida and Arizona, and a third that serves students worldwide via online degree programs.Lead a team of 11 staff members that craft the copy used in all outreach to prospective students.Oversaw staff managing 10 social media accounts, including multiple Facebook, Instagram, Twitter, and YouTube profiles. Collaborated with and provided stewardship to institutional leadership across campuses to develop, present and report on plans and initiatives. Managed project request intake management policies, assignments, and workflows.
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  • Teachers College, Columbia University
    Director Of Enrollment Marketing & Communications
    Teachers College, Columbia University 2018 - 2022
    New York, New York, Us
    Lead efforts to develop and implement an all new comprehensive brand and content strategy across an omni-channel mix of digital, social, video, email, web, and print media.Recruited and trained a new marketing and communications team, which includedfive experienced and creative professionals, to meet the needs of the division of Enrollment Management and the College at large.Served on and provided counsel to the Enrollment Management Division cabinet, led by the Associate Vice President of Enrollment Management, and includes representation from the offices of Admission, Financial Aid, and the Registrar.Provided strategic marketing and communications stewardship to institutional leadership, faculty, and. other College units and departments to build consensus and represent the College to key constituents.Planned, executed and optimized campaigns to raise awareness of academic programs and increase enrollment.Used Google Analytics and industry standards to evaluate College websites and audit User Experience (UX).Served as the head writer and final approver for all marketing and communications materials, presentations, reports, and other branded materials.Established departmental workflows, implemented project management policies and platforms, and used data and best practice to guide decision making.Developed and manage annual $1.6 million budget.
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  • Furman Roth Advertising
    Account Director
    Furman Roth Advertising 2017 - 2018
    New York, Ny, Us
    Developed, implemented and optimized enrollment focused marketing strategies for clients including Fordham University, Syracuse University, Sarah Lawrence College, Nassau Community College.Provided thought leadership on strategic planning initiatives, and engage a cross-functional team to deliver high levels of overall service and delivery. Directed marketing campaigns on topics including budget, segmentation, creative, production, and results analysis. Lead teams across functional areas and resolve all issues both with client and internally relative to all facets of client engagement.
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  • Drew University
    Senior Project Manager, Enrollment Marketing
    Drew University 2016 - 2017
    Madison, Nj, Us
    Served as the liaison from central communications to the offices of undergraduate, graduate and theological admissions.Responsible for the planning and implementation of annual strategic enrollment marketing and budgeting.Served as content lead on comprehensive web migration project.Developed and produced print and digital communications projects to support institutional goals. Ensured communication materials effectively support strategic goals, meet or exceed editorial design standards, and are delivered within budget and on schedule to the satisfaction of the client departments. Provided timely, client-focused service and counsel.
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  • Jacksonville University
    Senior Director Of Integrated Marketing And Communications
    Jacksonville University Dec 2013 - Mar 2016
    Jacksonville, Fl, Us
    Developed, implemented, and monitored communications strategies and tactics, including branding and messaging, advertising, public relations, and online initiatives.Managed multiple agency relationships designed to support key performance indicators, including enrollment, reputation, and awareness.Collaborated with multiple internal constituents, including organization leadership, to ensure constituency awareness, participation, and giving.Managed teams responsible for social media and online content, web analytics, collateral development, and lead sourcing.Developed and oversee production of multiple printed publications.Collaborated with multiple internal constituents, including organization leadership, to ensure constituency awareness, participation, and giving.Developed and implemented new university brand standards and key messages.
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  • Florida Coastal School Of Law
    Director Of Marketing And Communications
    Florida Coastal School Of Law Aug 2006 - Dec 2013
    Jacksonville, Florida, Us
    Developed, implemented, and monitored communications strategies and tactics, including branding and messaging, advertising, public relations, and online initiatives.Managed multiple agency relationships designed to support key performance indicators, including revenue, reputation, and awareness.Served as chief crisis communications manager and advisor.Oversaw and approved all communication to external audiences, including news media, the public, staff, and community partners.Trained and directed team members responsible for social media and online content, web analytics, and collateral development.Developed and oversaw all production of multiple printed publications, including a twice-annual, 36-page magazine for alumni, key influencers and friends.Prepared and managed annual marketing budget.Collaborated with multiple internal constituents, including organization leadership, to ensure enrollment goals, awareness, participation, and giving.
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  • The Mccormick Agency
    Senior Account Executive
    The Mccormick Agency Aug 2004 - Aug 2006
    Us
    Worked with clients to create strategic media and community relations plans.Planned and executed press conferences.Established contacts with local, regional and national reporters, editors, producers and assignment managers.Established relationships with community, business and political contacts.
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  • Financial News & Daily Record
    Staff Writer
    Financial News & Daily Record Aug 2001 - Aug 2004
    Provided daily coverage of local and regional politics, city and state government affairs, and business and real estate-related issues.Copyedited daily and weekly publications as needed.Provided article artwork on a regular basis.

J. Brooks T. Skills

Public Relations Strategic Communications Media Relations Crisis Communications Editing Social Media Marketing Copy Editing Advertising Publications Community Outreach Copywriting Public Speaking Integrated Marketing Corporate Communications Press Releases Community Development Magazines Pitching Stories New Media Blogger Leadership Marketing Communications Social Media Marketing Marketing Strategy Nonprofit Organizations Writing Social Networking Nonprofits Communication Web Content Writing Strategic Planning Content Strategy Storytelling Ap Stylebook Brand Development Digital Marketing Strategy

J. Brooks T. Education Details

  • Florida State University
    Florida State University
    English Writing

Frequently Asked Questions about J. Brooks T.

What company does J. Brooks T. work for?

J. Brooks T. works for Jacksonville Daily Record

What is J. Brooks T.'s role at the current company?

J. Brooks T.'s current role is Staff Writer for the Jacksonville Daily Record..

What is J. Brooks T.'s email address?

J. Brooks T.'s email address is bt****@****csl.edu

What is J. Brooks T.'s direct phone number?

J. Brooks T.'s direct phone number is +197341*****

What schools did J. Brooks T. attend?

J. Brooks T. attended Florida State University.

What are some of J. Brooks T.'s interests?

J. Brooks T. has interest in Economic Empowerment.

What skills is J. Brooks T. known for?

J. Brooks T. has skills like Public Relations, Strategic Communications, Media Relations, Crisis Communications, Editing, Social Media, Marketing, Copy Editing, Advertising, Publications, Community Outreach, Copywriting.

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