Ben Rosenfeld Email & Phone Number

Paris, Île-De-France, Fr

Seattle, Wa, Us

Seattle, Wa, Us

Maximize profitability and EBITA impact of 136 retail locations, and 86 culinary programs with an annualized volume of +$300MM. Full Operating Result and P&L control for Retail & Culinary Divisions including Payroll Matrix Development, Culinary Content creation, Markdown and Promotional Cadences. Identified and Obtained SG&A expense savings of $9MM in 2016 through aggressive costing initiatives while maintaining top line revenue and sales, then an additional $5MM savings in 2017. Development of SOP manuals and Job Aids for all store and culinary related processes. This includes store level Daily Operating procedures, Loss Prevention standards and Selling standards. Creation and execution of store expansion & remodel plans, lease negotiations and construction. This includes site identification, pro-forma review, and build-out process from bidding to turnover.

New York, Ny, Us

Provide turnaround and performance improvement consulting services to retail and consumer goods clients. Analyzed & identified opportunities for EBITA savings and efficiency enablers including a project within a multi-billion dollar publicly traded company with over 1000 locations within North America.

Jacksonville, Fl, Us

New York, Ny, Us

Paris, Ile-De-France, Fr

Maximize profitability and full P&L impact of 70 retail boutiques, 41 outlet stores and the US Ecommerce platform with Lacoste USA through effective and direct management.

Paris, Ile-De-France, Fr

Full Operating Result control for Retail Division including Costing of Product, Markdown and Promotional Cadence.Creation and execution of for store expansion plan and construction. This includes site identification, pro-forma review, and build-out process from bidding to turnover. This includes expansion of the retail brand in the US from 25 stores in 2004 to 87 in 2009.Collaborate with VP Marketing and public relations department to initiate targeted promotional events, mailing, and focus groups. This includes in-store events, contests and partnering with major publications for promotional marketing opportunities. Prepare methods to target repeat clients, and better retention of current client base.Team with the Director of HR to develop employee handbook for stores. Manage issues that arise at store levels and partner with District Manager to create and implement resolutions. Work with VP Merchandising and Director of Visual to assure all product knowledge and visual merchandising standards are created and delivered to the field through proper communication and tools. Communicate store analysis of product feedback and sell through as well as recommendations to merchandising and planning.Act as main retail link between French parent company and US retail division while reporting directly to the US CEO. Work with all departments in France to assure sales reporting, product quality, shipments, logistics, technology and training needs are met. Oversee all payroll/non-payroll expense control - directly responsible for EBIT%. Initiated all strategic sourcing initiatives for Lacoste. Savings were derived from negotiation of new store construction, repairs/maintenance, logistics, selling supplies (bags and packaging), office supplies, systems and telecommunications contracts.Oversee Retail Operations, corporate and field facilities and maintenance, as well as Lacoste Customer service line.

Paris, Ile-De-France, Fr

Increase the skill set, knowledge and performance of the existing workforce and identify and assess the training needs necessary for succession planning and growth within the $150 million retail organization.Revamped existing sales program to be reflective of the current client base and desired approach. Results included substantially higher IPC and ADS. Also allowed for an 87% client capture rate at the POS. Implemented mandatory client calls per shift for sales staff, resulting in a 20% increases in phone orders and an increased client retention rate. Responsible for the creation and implementation of all training and volume driving programs and initiatives within the retail organization including the company selling and clienteling programs.Develop, and coordinate training and policy manuals working closely with various department heads on specific details while acting as the liaison between the district managers and VP of Retail. Act as the retail liaison between the French parent company and US retail division for all field related programs and communications. Assist all departments in global offices to assure communication, global consistency, product, technology and training needs are met. Interactions include the onboarding and training of Global Devanlay retail teams and VPs and the globalization of US best practices.Partnered with all field management and corporate related issues. Including the management and review of store audits with District Management team to work on action plans to raise performance levels and compliance. Developed and deployed store Loss Prevention initiatives, including Target store program and Shoplifter Apprehension policies, resulting in retail division shrink less than 1%. Work with retail auditor and finance department to reconcile store inventories.

Paris, Ile-De-France, Fr

Maximize profitability of seven stores in the Northeast USA with an annualized volume of $42 Million, while minimizing loss through aggressive hiring practices and implementation of Gross Margin conscious decisions.Introduced new programs and procedures including Payroll Matrix, DM Audit, Selling programs, POS system training and manual, Networking and Interviewing Techniques to Lacoste.Created new positions within the company Retail division to more efficiently generate volume and maintain profit at the store level.Managed start to finish process of temporary boutique in the Arthur Ashe stadium during the 2004-2005 US OPEN including financial planning, product placement and replenishment, construction punch list completion and day to day operations throughout entire length of tournament.Assisted in the development, translation, and functional integrity of the new POS software system for implementation into US market. Recognized as the Rene Lacoste Ambassador for Lacoste USA in 2005. This award recognizes the individual most representative of the entrepreneurial spirit, leadership and drive to success of the company founder Rene Lacoste.

San Francisco, California, Us

Supervise a district in New York City and Long Island ranging between nine and fifteen stores with an annualized volume of $34 Million with regards to coaching / counseling, progressive discipline, business acumen, and payroll / benefits.Created and Implemented Company wide meeting agenda for both District Manager level, and Store Manager level companywide meetings.Responsible for the on boarding and training of new District and Regional Managers.Created and implemented Sales Associate training programs for companywide distribution.Recognized for all around top performance to company held metrics as District Manager of the month four times.

Maximize profitability of ten stores in the greater Philadelphia market with an annualized volume of $13 Million, while minimizing loss through continued management development and implementation of Profit and Loss conscious decisions.

Columbus, Oh, Us

Supervise all aspects of running the daily operations and client generation of a Flagship location in the World Trade Center.

Promoted through 4 districts as business goals were achieved and new opportunities were presented.

Business Administration / International Business

Education record