Jeff Brouwer Email & Phone Number

Tustin, Ca, Us

Orange, California, United States

Responsible for all visual content, which includes print, web and digital, photo and video for Chapman University; Lead cross-channel campaigns from concept to delivery, working with copy and brand marketing partners to ensure concepts & brand are on strategy; Develop work that brings brand narrative to life across all channel touch points—video, social, digital, mobile, print and more—tailored to the audience and medium; Motivate and mentor a team of visual designers to produce high-quality creative ideation, development, and execution of cross-channel deliverables; Translate metrics and key data points into fresh insights that guide and inform the work; Collaborate with project managers to ensure resource alignment based on assignments and bandwidth; Showcase an always-on curiosity, staying up-to-date on trends and bringing fresh ideas to the team to inspire their creativity; Partner with compliance and review teams to incorporate ongoing requirements and feedback, while ensuring work adheres to brand standards.

Orange County, California Area

Managed a team that provides creative solutions which promote the growth and development of the university’s student population by attracting strong prospective student candidates, as well funding and advancement opportunities. Responsible for the maintenance of the university brand across all channels in support of the institutional strategic goals.

Orange County, California Area

Provide creative marketing and design solutions for the educational, skincare and cosmetics, marketing and pharmaceuticals industries in a variety of collateral which includes, but is not limited to, brochures, catalogs, email blasts, digital media and packaging; Creative direction, design work and marketing consultation is done on a case-by-case basis to assist clients achieve their marketing objectives and project deadlines.

Provide creative design solutions for the Corporate Marketing team, adhering to their brand guidelines and producing materials in a timely manner. Work includes designing collateral for brochures, posters, email templates, intranet banners, website graphics, apparel design, Powerpoint presentations, wall art, tradeshow materials and other collateral specific to the Broadcom Corporate division.

Worked exclusively with the marketing group for Kinerase and Hissyfit, prestige skincare and cosmetics, to help achieve the goals of communicating the look, feel and messaging for each brand, while maintaining consistency throughout and promoting growth for each product line; Created collateral in the form of product brochures and posters, email efforts and promotions and art direction and design support in the relaunch of product websites; Developed exclusive kits and packaging for retail partners; Designed, maintained and managed primary and secondary components for the packaging lines for Kinerase retail, physician-exclusive channel and Hissyfit; Redeveloped branding strategy for Kinerase, re-energizing the brand for the competitive market, and assuring that all advertising and collateral would be consistent with the new guidelines set in place; Instrumental in marketing strategies for each line, working closely with marketing and retail to satisfy the demands of all promotions at a national level; Executed in-store retail materials including advertisements, shelf strips, end-cap displays and educational materials and marketing assets; Managed all packaging and marketing collateral for Kinerase Canada; Directed and designed 10 new primary and secondary components for a sub-line of the Kinerase product family for mass retail; Supported the new product line and its launch with advertising, in-store display and promotions; Worked with vendors ranging from photographers and printers, to website management and fulfillment; Maintained asset libraries for all product lines; Contracted agencies and freelance support where necessary.

Managed in-house creative department which included staff training and mentoring; performance appraisals and budget management. Consultant on the generation of in-house sales proposals, grants and related materials. Partial client list for CME included AstraZeneca, Bristol-Myers Squibb Company, Forest Laboratories, Inc., Janssen, L.P., Eli Lilly and Company, Pfizer Incorporated, sanofi-aventis, U.S., Takeda Pharmaceuticals and Wyeth Pharmaceuticals; Maintained leadership, both creatively and managerial, for a department of 10 designers, 3 production artists and 2 production coordinators; Implemented a Creative Brief for the sales team’s dialog with external clients, saving valuable production time and providing significant cost-savings; Implemented a project tracking system for all creative jobs from the time a job would leave the department, until it returned, on or by its due date, simplifying work processes; Redesigned company’s website, which included art direction, site navigation, team development and web marketing to reposition the site’s exposure and create a main portal for company products; Regenerated branding for a 20-year old product, while maintaining its history and updating its look for the future; Upheld the highest level of quality work among the team of designers from trade ads, all the way through to full marketing campaigns and corresponding collateral; Managed the department budget which included, but was not limited to, department assets, subscriptions, resources and tools, contractors and freelancer designers, functions and liabilities.

Managed creative services and marketing communications department to promote PSB to the banking and financial institutions on a national level.

Developed marketing materials for the Storage Products division, which included special promotions, advertising, and corporate-sponsored collateral.

Lead instructor for six courses in graphic design and advanced computer design; managed in-house advertising agency; Graduation Chair for two years; member of the Acceptance Committee for prospective students seeking admission.

Bachelor'S Degree, Organizational Leadership, Magna Cum Laude

Associate Of Arts - Aa, Graphic Design

Associate Of Arts