President
CurrentSee Summary Section.Pinnacle was formed to help companies in the greater real estate industry increase their profitability. My 32 years of leading major land development, homebuilding, and commercial developments companies in California, Arizona, and Florida have given me unique perspectives on issues from initial entitlement, through land development, through complete residential and commercial buildout of properties. I believe I am especially qualified in strategic planning, financing, and financial analysis.I limit my relationships to a small number of clients where I think my expertise can add real value. I focus on shorter engagements where a modest investment of my time and expertise can be leveraged to solve problems of significant impact. Engagements can be stand alone, normally for the CEO or another executive, or as an Advisory Board Member, with follow up with managers in specific areas.I can be reached at freebmorton@hotmail.com.