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Stepped into an advisor role to better support my wife and family as we went through an advanced cancer journey. Genba completed the sale to RealWear in June 2022.

Founded Genba to empower the frontline industrial workforce with the most straightforward, dependable and intelligent software in the world, built specifically for them. Launched a voice-powered workflow solution for industrial maintenance teams to radically improve productivity, knowledge generation and knowledge access. Initiated acquisition discussions and diligence with RealWear. Transitioned acquisition and CEO responsibilities in March 2022 due to an unexpected cancer diagnosis in my immediate family.

Short stint at PSL writing the early chapters of genba

Led product development team; delivered a tech-forward real estate transaction experience for agents, buyers and sellers.

P&L responsibility for Fluke's Digital Multimeters and Electrical Products core business.

Senior Product Manager for Fluke Assist, a new collaboration and knowledge base platform for industrial maintenance teams.Built the business ground up though a complete early-stage innovation cycle, from ethnographic research to product development and first paying customer. Responsible for all elements of product and business strategy: definition and positioning, software development, revenue model, go-to-market (GTM).Explored and vetted numerous emerging technologies with customers: augmented and virtual reality (AR/VR), wearable headsets, industrial internet of things (IIoT), and artificial intelligence (AI) applications for managing knowledge-flow to maintenance technicians in the field. Identified leap-of-faith assumptions and conducted 20+ experiments to reduce critical demand and technical uncertainties en route to a minimum viable product (MVP).Managed in-house and offshore software development teams to deliver MVP across Android, iOS and web applications in 6 months. Established and directed an agile software development process; planned sprints, managed releases and tested value propositions with customers iteratively. Worked with developers to identify a scalable architecture; considered development frameworks like Flutter, ReactNative, Ionic/Cordova and Native.Established business model and GTM strategy through top-down (ie. market analysis) and bottom-up (ie. business model experimentation) methods. Led initial sales effort; personally built a funnel of 300 B2B leads through direct outreach and digital marketing channels. Conducted hands-on beta tests with 12 maintenance teams to validate use case and secure first paying customers.Fluke Assist is an incubated startup at the Fortive Corporation.

Broadly responsible for designing and executing corporate innovation strategy for the Specialty Products spinoff, one of three public companies formed through the Dow-DuPont merger. Worked with executives and consultants to develop positioning and investment rationale for Specialty Products’ technology-driven focus. Designed and launched a ten person early-stage innovation group. Formed cross-functional teams and guided them through lean startup methodology. Established an advisory board and process for evaluating incubated projects. Worked with external VC investors and accelerators to bring best practices to DuPont.Responsible for managing a $10M investment fund reserved for transformational opportunities. Sourced, evaluated and selected internal and external projects for venture funding. Reshaped investment portfolio to meet acceptable risk profile.

Responsible for marketing and business development of DuPont’s Biorefinery business. Led project financing activities for commercial scale renewable energy projects. Secured a $200M USDA/Citibank loan guarantee. Spearheaded the development of a new licensing strategy and business model for DuPont’s cellulosic ethanol program; facilitated stakeholder negotiations, implemented through sales team.Marketing manager for the Delaware Innovation Space, a newly-formed business incubator and accelerator non-profit. Established initial economic model and marketing strategy to promote investment in local, science-based startups. Worked with business and academic leaders on partnership models for the first two years of operation. Accepted to DuPont's Management Leadership Development Program (MLDP), a rotational program designed to develop future business leaders.

Director of Fermentation Development, 2012-2013: Led a team of ten scientists and engineers in the design and deployment of commercial fermentation platforms. Led partnership in Brazil to scale-up and demonstrate technology for commercial investment. Operations Manager, 2010 - 2011: Responsible for direct management of laboratory and pilot scale operations and staff. Re-structured low performing pilot operations by instituting clear accountability, standard operating procedures and a rigorous training program; subsequent down-time was reduced by 90%, product purity increased by 33%, leading to series C investment. Managed $1M capital expansion; completed project under budget and on schedule. Safety officer for all site operations.Process Development Engineer, 2007- 2009: Responsible for the design and scale-up of economically viable fermentation and separation processes. Executive team selected proposed platform over existing paradigm for first plant.

Responsible for managing the company's global operations process consisting of two production plants and four sales teams. Redesigned and deployed the company-wide production system. Established processes that are still in place decades later.

Deployed a paint automation process for the Toyota Tacoma truck line. Took over as project manager halfway through my co-op. Established project schedule and implemented project across three departments (Engineering, Maintenance, Operations) and external Contractors. I learned that there is always a better, simpler solution if one is willing to find it. Solidified experience in the Toyota Production System and Lean Manufacturing principles.