Bruce Mitchell Email and Phone Number

Varley Transport are a proud family team operating as a bulk commodity transporter, servicing the agricultural and mining industry throughout Western Australia. With over 30 years experience of providing efficient and cost effective transport solutions, Varley Transport can ensure your transport requirements are met safely and efficiently.Trojan Haulage is an independent fuel carrier operating across all sectors in Western Australia.Role:Chief Financial Officer.Responsibilities:• Finance, Payroll, IT and Admin• board, management and annual reporting• budgets & cash flow• risk management & insurance• banking & finance facilities• tax planning• 4 staff

A Paradigm Shift in Battery Technology.“Sicona has pioneered a simple & robust production process for high-performance silicon-graphite composite anode and polymer binder materials”.Sicona's mission is to help overcome EV range anxiety, reduce costs of EVs and renewable energy storage and play a part in the reduction of carbon emissions.

Here Capital, a proudly West Australian firm, is designed to support local businesses as they thrive, through smart financial advice and services provided by a team of highly experienced Business Advisors.Industry sectors I focus on are renewable energy, Carbon capture, EV battery technology, financial services, retail, construction, biotech, perishable goods.My areas of specialisation at Here Capital are: - cash flow and profit improvement through analysis and financial modelling - reporting (including board, statutory, IFRS and management reporting) - risk mitigation via analysis, procedures & controls - business strategy - business plans - funding (bank facilities, capital raising, IPO, VC, invoice discounting, etc) - transfer pricing - accounting system implementation/migration - IFRS implementation - R&D Tax Incentives

CFO for the Here Business & Wealth Group (formerly MVP Financial), of which Here Capital is a subsidiary.

CERI’s mission is to work with postgraduate researchers in entrepreneurship, innovation and start-up company formation to drive a vibrant commercial ecosystem in Western Australia.Through its Modules, Workshops and Mentoring, researchers and their teams will gain the tools to think entrepreneurially and innovatively, leading to the translation of their research through commercialisation with positive real-world effects.CERI’s ambition is to see our Western Australia’s innovation ecosystem expand, which will attract further world-class researchers and industry, as well as the capital markets that support them.I am currently on the mentor teams of a bio-medical and an agri business.

AutoRegenic Cell Laboratories is a South African biomedical innovation start-up that is focused on advancing and translating applied research in the application of autologous pluripotent stem cells for the purpose of endogenously regenerating spinal cord tissue for victims of chronic spinal cord quadriplegia. It has developed a unique set of laboratory techniques, processes and materials for producing patient-specific stem cells through nuclear transfer that is showing encouraging potential to become a practical, ethical and affordable approach for conducting spinal cord tissue regeneration in a patient.

A consultancy practice specializing in the provision of CFO and Company Secretary Services. Responsibilities:• Business development• Advising clients in all mattersAchievements: • Australian space start-up: - Financial forecasting model • International bio-medical start-up: - Corporate strategy - Financial forecasting model - Sourcing and approaching potential investors - Presenting to venture capitalists - Negotiating investment terms and conditions • Australian construction technology business listing on AIM: - Compiling IFRS special purpose annual reports (2014-2018) - Financial forecasting model - Audit Paper to validate intellectual property (increased value by > 100%) - Implementation of new accounting standards (revenue recognition, financial instruments, government grants and leases) - Intermediary function between accountant and auditor to resolve issues & expedite audit finalisation

DTI is an ASX listed (DTI), multi-national, 85 employee, 7 company group (USA, South Africa, UK subsidiaries); based in Perth; staff Australia-wide, UK, South Africa, USA; developing and providing world-leading surveillance, video analytics and passenger information systems and services to the mobile transit industry worldwide. Turnover has been $15-20m per annum.Role:Chief Financial Officer, Company Secretary and Director of the subsidiaries.Responsibilities:• Finance, HR, Payroll, IT and Admin• ASX, board, management and annual reporting (IFRS)• company secretarial• budgets & cash flow• risk management & insurance• finance facilities• 5 staffAchievements:• IPO on the ASX, significantly raising the organization's profile• Capital raising of $11 million, with funds applied to the development of numerous new products which expanded the company’s market share • Discretionary bonuses awarded for performance beyond expectations• US$ 12 million surety bond facility secured with Swiss Re (at a low 1.5%), which led to success in securing large USA contracts previously unattainable• Negotiated banking facilities of $5.5 million, providing much-needed working capital for large and recently won rail contracts• Risk strategy resulting in significant risk mitigation• Project profitability reporting system within the existing ERP, thereby providing management the tools to increase profits• Employee share incentive plan, improving employee retention and productivity• Corporate structure to meet complex South African Black Economic Empowerment criteria; enabled the securing of an $18 million contract• additional $0.6 million R&D tax incentive cash payout• ERP stock system which reduced stock losses and improved customer service• HR department set up, leading to a more engaged and looked after work force• KPI's which resulted in improved employee performance and output• Restructured my departments, cutting costs by 20% and raising skills significantly

A 90 employee group of companies and provider of financial, management reporting, customer support, marketing, IT plus legal, admin & corporate services to numerous online clients.Responsibilities:• profitability• management reporting• risk management• ecommerce and customer risk management service providers • audits• policies, systems and controls• 12 staff (in 3 locations across the world)Achievements:• European office set up (premises, staffing, trading license and data centre SLA) during a 6 months’ stint in Europe; this enabled the achievement of growth in that important geographic market• gross margins increased by 12.5%• driving force behind reducing promotional spend by over 20%, with no negative effect on revenue• discretionary bonuses awarded for performance above expectations• 20 new e-commerce solution service providers signed up, which then raised customers' revenues• risk department set up, with business risks reduced and returns maximized• successful ERP system migration, thereby slashing software license fees• Key Performance Indicators (KPI's) framework implemented, which improved performance and job satisfaction• cost budgeting and variance reporting system put in place for each department; this increased profits• staff training• accounting and reporting functions restructured into a more efficient and effective department• head office relocation (managed complete renovations and move including IT infrastructure design: server room, generator, UPS, etc) on time and within budget• monthly management accounts deadlines brought significantly forward

Cinqplast-Plastop was, at that time, a $40 million, 1 100 employees group of companies operating 4 factories producing over 4 000 different items for the plastic packaging industry.Responsibilities:• finance, reporting, budgets, IT, accounts, admin systems, banking, retirement funding and medical schemes• staff of 9Achievements:• set up new and improved management reporting systems for each department and division to provide more relevant information• designed a sophisticated budgeting system (by employee and by department for the main factory), which enhanced accountability and management buy-in• reduced monthly reporting deadlines, thereby providing management with more timeous information• implemented Activity Based Costing, which significantly improved the accuracy of product costings and ultimately profits• introduced “Finance for Non-Financial Managers” training into the group

In 2000, the company was a $3 million turnover, 100 employee, manufacturer & converter of tissue paper.Responsibilities:• control of and reporting on all aspects of the group's financial, accounting, management accounting, IT, administration and internal audit functions• staff of 5Achievements:• setup of entire accounting, reporting, IT and admin systems

Columbus Floorcare was a $2.5 million turnover, 5 company, 60 employee, manufacturer, distributor, servicer of local and imported industrial floor care equipment, machines and chemicals.I joined the newly formed business as the Accountant, when it commenced trading in 1994 after an MBO from Unilever. Shortly thereafter, I was promoted to Financial Director of the holding company and all of its subsidiaries.Responsibilities:• financial, accounting, management accounting, IT, foreign exchange, administration & internal audit functions• staff of 5Achievements:• initial setup of entire accounting, reporting, internal audit and admin systems within the first few months of operations commencing; this enable management to navigate the business through the high risk first months and ultimately turn it into a huge success• managed foreign currency exposure through forward cover hedging strategies reducing risk, improving the accuracy of stock costings and maximizing profits• implemented long term graphical measurement of key business performance indicators providing fellow directors with a high-level analysis to better enable them to set future strategy• implemented performance management system for branches which improved branch manager accountability and ultimately profits• oversaw the production of chemicals at times• structured directors’ salary packages thereby reducing effective income tax by over a third• achieved large customs duty refunds through having imported items re-categorised• trained agents in asset financing and introduced “Finance for Non-Financial Managers” training into the group

I was the recipient of a study bursary from Deloitte.During my three years at Deloitte, I audited the accounts, inventory and other systems of large manufacturing clients (Toyota South Africa Motors and Coca-Cola bottler Suncrush Ltd of South Africa) and a large property unit trust manager, amongst other smaller entities.