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Growing up in a family-run business focused on hospitality and lifestyle instilled three qualities in me: 1) an entrepreneurial spirit; 2) a strong business acumen; and 3) a passion for relationship building. Those qualities have served me exceptionally well in a transcendent career. I joined the San Jose Sharks in 1999 after spending 4 years at ARAMARK in the Culinary and Suites Catering Operations. The Sharks recognized my strong work ethic and rewarded me with increasing scale and scope of responsibilities over my 21-year tenure, leading to my most recent job as the executive overseeing arena suite sales, service, corporate sponsorships and alumni relations. This role sharpened my customer relations, P&L, negotiating, union labor and vendor management skills. A quarter century of investing in my growth is now paying dividends.Prior to the conclusion of my tenure with the San Jose Sharks organization, I realized my true passion was to become founder, investor and principal manager of Sluice Boxx LLC. An instrument that provides growth opportunities to strategic partners and investors in the sports & entertainment and technology industries. With a goal to eliminate pain points and add value, the Sluice Boxx portfolio aims to integrate new and disruptive technology to enhance fan, guest and employee experiences and safety. This includes artificial intelligence, metaverse and VR/XR platforms. A few of my present clients are listed here: -Monterey Bay F.C. Union: Starting a sports organization from the "ground up" is a passion project. I see it as a privilege. MBFC Union is a USL Championship Soccer Club in historic Monterey Bay playing at Cardinale Stadium on the campus of Cal State Monterey Bay. The future is bright and will include bringing additional entertainment & concerts in 2025. https://www.montereybayfc.com -Quintar Inc: The world’s first fan technology platform company to enable live sports metaverse experiences. Our World. Expanded. https://www.quintar.ai/-Hakimo.ai: Its’ mission is to automate physical security operations by using artificial intelligence (AI) and modern software. https://www.hakimo.ai/-FanVoice.ai: Enable the Voice of your Customers. Get authentic, timely customer testimonials and feedback to amplify your brand and identify key opportunities. Fan engagement technology centered in mobile, social and back-end data. Created for teams, sponsors and partners to active digital events with rewards, insight and business intelligence. https://fanvoice.ai/I welcome the opportunity to collaborate. Please reach out anytime.
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Vice President OperationsMonterey Bay Football Club Jan 2023 - PresentMonterey County, California, United States -
Business Partner, Sales And ConsultingMonterey Bay Football Club Mar 2021 - PresentSeaside, California, United States -
Director Of Stadium OperationsMonterey Bay Football Club May 2022 - Jan 2023 -
Strategic AdvisorHakimo Apr 2024 - Present -
Channel PartnerHakimo Aug 2022 - Apr 2024 -
Advisory BoardQuintar, Inc Dec 2023 - PresentSanta Clara, California, United States -
Business Development ConsultantFanvoice Sep 2021 - PresentSan Jose, California, United States -
FounderSluice Boxx Llc Aug 2020 - PresentUnited StatesLaunched private company to provide growth and opportunity for Partners and Investors -Lead Capital and Angel Funding efforts-Investor Relations and Communications-Plan and execute goals for Strategic Partnerships & Alliances -Develop Media, Sales & Marketing elements -Coordinate and execute high profile Client events
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Director Of Suite Sales & ServiceSan Jose Sharks Jul 2005 - Oct 2020Responsible for sales & marketing, annual budgeting, strategic planning and day-to-day operations of Executive Luxury Suites -Generated $10M+ annually from suite license fees and secured 80%+ annual retention through renewals of existing partner base and new business development. -Orchestrated corporate partnership opportunities by leveraging relationships of hospitality clients. -Allowed Sharks Sports & Entertainment to generate additional revenue if sponsorship opportunity wasn’t a fit. -Developed fractional ownership plan for executive suite ownership, and allowed clients to maximize ROI and develop additional networking opportunities. -Spearheaded creation of naming rights and title sponsorship of ancillary properties: -Fight Night at the Tank boxing event -Minor league affiliate of the San Jose Sharks, the San Jose Barracuda. -Assisted with the development of Sharks Alumni Foundation (501c3) through utilization of Shark’s relationships, coordinated events for Alumni, and encouragement of members to develop charitable organizations within the community. -Managed 30+ Part-Time Union staff members for Event Day Operations-Member of Association of Luxury Suite Directors since 2000, invited as Board Member in 2015 -
Suite Hospitality ManagerSan Jose Sharks Sep 1999 - Jul 2005Managed Client Relations, Communications, and Sales support -Planned and executed private travel and exclusive events for partners annually, groups of 10-100+-Coordinated annual gifting program and touch point components-Led all Suite & Hospitality Sales efforts for Inaugural San Jose Grand Prix CHAMP CAR race (2004-2005) -
Suite Hospitality ManagerSan Jose Grand Prix Nov 2004 - Jul 2005As the Suite Hospitality Manager for SVS&E I worked alongside the Canary Foundation and its Executive Advisory Board to spearhead the sales efforts of Pit-Lane Hospitality Tents, Paddock Club Suites, and other hospitality areas for the Inaugural San Jose Grand Prix in July of 2005. -
Suites Catering SupervisorAramark May 1998 - Sep 1999Responsible for all aspects of ARAMARK Suites Catering sales and service in San Jose Arena. -
Pasta Cook, Carver, Hot Line Chef, Beverage Attendant, Beverage LeadAramark Oct 1995 - May 1998Various part-time positions within ARAMARK at San Jose Arena. Started as a Pasta Cook, promoted to a Carver and then to a Hot Line Chef. Transferred to the Suites Catering dept in August of 1997 to become a Beverage Attendant, within 4 months I was promoted to Beverage Lead position and began training to become the Suites Catering Supervisor.
Bruce Ross Skills
Bruce Ross Education Details
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Culinary Arts & Hospitality Management
Frequently Asked Questions about Bruce Ross
What company does Bruce Ross work for?
Bruce Ross works for Monterey Bay Football Club
What is Bruce Ross's role at the current company?
Bruce Ross's current role is Founder at Sluice Boxx LLC.
What is Bruce Ross's email address?
Bruce Ross's email address is br****@****yfc.com
What is Bruce Ross's direct phone number?
Bruce Ross's direct phone number is (408)-287*****
What schools did Bruce Ross attend?
Bruce Ross attended Cabrillo College.
What are some of Bruce Ross's interests?
Bruce Ross has interest in Watching Sports, Football, Kids, Cooking, Collecting Antiques, Gardening, Outdoors, Electronics, Home Improvement, Shooting.
What skills is Bruce Ross known for?
Bruce Ross has skills like Event Planning, Sales, Hospitality, Sports, Event Management, Sports Marketing, Management, Customer Service, Social Media, Social Media Marketing, Sports Management, Leadership.
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