Leading an inventive, people-focused nutrition company committed to providing innovative products that make taking your daily supplements simple and delicious.

Lead $1B business unit with category leading brands including Vitafusion, L’il Critters Gummy Vitamins, Zicam Cold Remedy, Trojan Brand Condoms, First Response Pregnancy Test Kits, Rephresh and Replens Vaginal Health, and Preseed Personal Lubricant. Manage 30-person marketing team and 12 cross-functional dotted-line reports that sit on SBU leadership team. Engineered turnaround on vitamins business addressing key opportunities across new products innovation, brand equity, manufacturing strategy, cost savings, SKU profitability, and customer specific programming and relationships, increasing net sales 60%+ and gross margin +1,400 basis points, tripling business enterprise value, and driving total company market capitalization for last 3 years. Provided business insight and drove strategic direction of company by serving as lead on 12+ M&A evaluations including $530MM Zicam acquisition due diligence process, supporting integration into company, and creating 3-year strategy road map.

Directed $250MM Sexual Health business unit comprising Trojan Brand Condoms, Lubricants, and Vibrations; company’s highest gross margin SBU. Led 8-person marketing team and 9 cross-functional dotted-line reports that sit on SBU leadership team. Grew Trojan Condoms brand share +3 points to all time high of 76% through aggressive expansion of digital marketing, numerous marketing initiatives (Trojan-MTV Safe Sex Alliance, L’il Dicky Partnership), winning new products innovation, and partnering with retailers on growing business with category management insights. Developed and launched line of Trojan Lubricants, establishing 7% share of category and significantly beat Plan. Led Trojan Sexual Health Advisory Council (TSHAC), 16-year partnership with Sexual Health leaders (including former US Surgeon General, sexologists, professors), counseling C&D on key issues and advancing condom usage.

Drove new product pipeline and commercialization on Trojan, First Response and Nair. Ideated the Ecstasy Condom line product concept including name and tagline “Feels like Nothing’s There!” which became the largest selling condom in the history of the category growing brand consumption +10%. Led Trojan expansion into vibrators and presented to Church & Dwight Board of Directors for approval of the initiative which has grown into a $15MM business in B&M and online. Worked and negotiated extensively with Asian contract manufacturers including on-site for production planning and start up for vibrators and Nair electric devices. Reported to EVP of Innovation.

Led $150MM+ unit comprising Arm & Hammer Baking Soda, Arm & Hammer Carpet Deodorizer, Brillo, Scrub Free, and Clean Shower products. Grew Net Sales +6% (exceeding Plan +3%) and Marketing Profit +10%. Created highly successful Arm & Hammer Fridge Fresh Refrigerator Air Filter and led its accelerated commercialization, driving brand to record share. Proposed baking soda price increase and led justification analysis (including presentation to and approval from CEO and leadership team), generating $2MM+ incremental gross profit in 2006.

Managed launch of Parmalat’s new spring water brand, Esker, into US and Canada. Led development and execution of $15MM A&P campaign in launch markets.

Led $200MM Altoids business, the #1 brand in the Breath Freshening category and highest profit contributor to division. Managed $20MM consumer support budget against both mainstream and alternative media. Directed development of long-term brand strategy and new products vision. Led brand to record year +40% Net Sales growth driven by new product news. Drove successful new product launch of Spearmint Altoids and roll out of Altoids Sour platform ($40MM+ Year 1).