I'm a founder, investor and advisor and help companies map out new products to grow revenue and build resilience.I use my Product Opportunity Mapping framework to help my clients identify, evaluate and select new product opportunities that will grow and diversify their revenues while helping them build the systems and processes to make their product pipeline sustainable and scalable.Product Opportunity Mapping is borne out of 30+ years experience as a c-level operating executive, company founder and angel investor. I've taken what I've learned, combined it with global best practices and back it up with real-life examples to serve companies ranging from $5 million to $5 billion in revenue and in a variety of different industries. Through the A100, Techstars and other organizations, I mentor startups in North America, Asia and Europe - and use Product Opportunity Mapping as a guide.As an investor, company builder and mentor, I practice what I preach. As an investor and co-founder, I’m building a portfolio of equity stakes in companies that use artificial intelligence and machine learning to solve business and industrial problems. This includes being a co-founder of both Correct-AI and RoBIM Technologies Inc.Before starting A-Partners Ventures Inc., I was the co-founder and CEO of one of the first internet development companies in Alberta and have held c-level leadership positions with fast growing businesses in the advanced manufacturing, software, real estate and energy sectors.I’m a community leader, corporate director and have been invited to speak at entrepreneurship and technology conferences around the world. I was also named as one of Alberta’s 50 Most Influential People by Alberta Venture Magazine and serve my community in Edmonton and Alberta as a board director and volunteer.Discover more at:Product Opportunity Mapping – www.product-mapping.com A-Partners Ventures Inc. - www.a-partners.ca
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Co-Founder And CeoRobim Technologies Inc.Edmonton, Ab, Ca -
Co-Founder & CeoRobim Technologies Inc. Jan 2021 - PresentEdmonton, Alberta, CaRoBIM is developing end-to-end robotic solutions to fabricate construction componentson or near building sites with the goal of mitigating industry labor shortages, lowering costs, and shortening schedules for contractors and enhancing capabilities and efficiencies for architects and engineers. -
PartnerA-Partners Ventures Inc. Nov 2017 - PresentA-Partners is a firm that serves as a founder, advisor and investor targeting early stage growth companies. It focuses on opportunities that utilize data analytics, artificial intelligence and machine learning (AI/ML) as a competitive advantage and is building a roster of advisory clients and a portfolio of equity stakes in select companies.A-Partners founding partner, Bruce Alton, also provides advisory services in three key areas:Strategic Planning - as a C-level executive and as a board member for a wide-range of companies, Bruce has broad strategic planning experience. He advises early-stage, innovation-focused companies on their product and business strategies as well as large corporations on how they can best internally implement new technologies and business processes.Product Development - based on his 30 years of broad operating experience, Bruce assists private companies on how to develop new product ideas and how best bring to bring new products to market. He focuses on discovery, strategy & categorization and definition stages of product development and has formed a consortium with other service providers and other firms who are best-in-class in technical product development, launch and operations.Due Diligence - on behalf of private and institutional investors, Bruce provides due diligence services to evaluate potential investment opportunities.A-Partners, along with associated companies, is also actively looking for investment and partnership opportunities in the AI/ML space. -
FounderProduct Opportunity Mapping Jan 2020 - PresentWhile developing new products - physical, virtual or a service - is critical to a company’s long-term success, the majority of new product development efforts fail. Product Opportunity Mapping was designed as a framework to help plan and guide the new product development process while also minimizing its common pitfalls.The framework is targeted towards companies who are spinning out new products not core to their current lines of business as well as for those who are struggling with the new product development process or want to train their teams on practical ways to turn innovation into something more concrete.Product Opportunity Mapping is offered through facilitated group or one-on-one sessions and focuses on Product Strategy and Product Definition. Sessions are led by Bruce Alton of A-Partners Ventures Inc. who has over 30 years of startup, operating and investment experience in several different industry sectors.More information can be found at www.product-mapping.com -
AdvisorJubo Health Sep 2020 - PresentCalgary, Alberta, CaFounded in 2018, Jubo Health Technologies is a SaaS solution provider for senior care in North America and Asia Pacific, helping care teams ensure quality and compliance, improve staff workflow, and deliver exceptional care with fewer resources. -
Co-FounderCorrect-Ai Feb 2020 - PresentEdmonton, Alberta, CaUtilizing extensive knowledge of computer vision, robotics, and artificial intelligence, Correct-AI provides a technology platform and systems that lower risk and prevent incidents at industrial worksites. -
Corporate DirectorHeadcount Corporation Jan 2015 - PresentEdmonton, Alberta, CaHeadcount Corporation's Board of Directors.HeadCount Corporation is the leading authority on retail traffic and customer conversion analysis. HeadCount has built its reputation turning our clients’ raw data into meaningful analysis and reporting that provides tangible, actionable insights for use by managers across an organization, from head office to each individual store. -
Chief Operating OfficerNunastar Properties Inc. Dec 2007 - Nov 2017Edmonton, Ab, CaChief Operating Officer of one of the largest real estate companies operating in Northern Canada. Nunastar Properties Inc. owns and operates two of the largest business-class hotels in the North (www.explorerhotel.ca & www.frobisherinn.com) as well as a portfolio of over 350 residential rental units and a commercial properties in Iqaluit Nunavut (www.nunastar.com). Nunastar is also an active developer of residential and commercial properties in the NWT and Nunavut.Nunastar is a wholly owned subsidiary of Touchstone Holdings Ltd.(www.tsholdings.ca). -
Chief Operating OfficerTouchstone Holdings Ltd. Dec 2007 - Nov 2017Chief Operating Officer of Touchstone Holdings Ltd. (www.tsholdings.ca), a Canadian-based private holding company with extensive operating assets and private equity investments in Western and Northern Canada. Headquartered in Edmonton, Touchstone owns one of the largest real estate and hotel companies operating in Northern Canada and has three major operating groups: Nunastar Properties Inc. (residential and commercial real estate; (www.nunastar.com)), hotels (the Explorer Hotel - Yellowknife, NWT (www.explorerhotel.ca) and the Frobisher Inn - Iqaluit, Nunavut (www.frobisherinn.com)) and oil & gas (Grandview Exploration Inc.). Touchstone also operates AstroHill Ventures Ltd. an Alberta-based venture capital firm that invests primarily in companies offering data analytics driven software-as-a-service (“SaaS”) products. Other private equity investments have ranged from the funding of start-ups to providing equity and debt growth capital to private and public companies. Touchstone is a long-term, value-adding investor and is interested in partnering with experienced management teams to create outstanding companies that generate outstanding investment returns. -
Vice President, Marketing & Business DevelopmentMicralyne Feb 2001 - Dec 2007Edmonton, Alberta, CaResponsible for revenue generation, marketing and communications, and strategic initiatives for Micralyne (now Teledyne). As Vice President, Marketing & Business Development, played a key role tripling company revenues to over $20M and establishing the company's reputation as a global leader in the MEMS manufacturing industry.Micralyne is a foundry manufacturing MEMS and nanotechnology-based industrial components and serves companies globally in the communications, transportation, healthcare and energy industries. -
PresidentBlackbird Ventures Inc. Oct 1998 - Jan 2001Blackbird Ventures Inc. was a venture capital and advisory firm focused on technology related investment opportunities in Alberta. Through Blackbird and RiverView Venture Partners Inc., involved in a two venture capital initiatives in Western Canada. Reviewed over 250 business plans and investment proposals on behalf of investors and provided investment banking and consulting services for selected companies and academic institutions.
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PresidentBlackstone Multimedia Corporation Nov 1993 - Sep 1998President and co-founder of one of Albertas first full-service multimedia software and Internet development companies serving corporate and educational clients in Canada and the United States. As President, grew firm as a start-up and doubled revenues annually for four years. The firm provided multimedia/Internet services to corporations and developed proprietary software products. The firm also won several awards for its work in Canada and also from Apple Computer in the United States. Also initiated and was the founding Chairman of the Edmonton New Media Initiative, one of the top five new media industry associations in Canada.
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AssociateIan Murray & Associates Jan 1990 - Aug 1993Management consulting firm that undertook several projects in the forestry, international trade and advanced technology industries. Work included the planning and analysis of $1.6 billion and $600 million industrial facilities in Alberta, advising technology start-ups companies, and initiating development projects in Latin America.
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ConsultantAlberta Heritage Foundation For Medical Research Jun 1989 - Jan 1990The AHFMR is a $900 million endowment supporting over $40 million of medical research in the province of Alberta on an annual basis. Prepared a review of the Foundations Technology Commercialization program including an analysis of several funding recipients and their technologies. Report served as the basis of a restructuring of the AHFMR Technology Commercialization program.
Bruce Alton Education Details
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University Of AlbertaBusiness -
Canadian Securities InstituteCanadian Securities Course -
Harvard Law SchoolProgram On Negotiation At Harvard Law School - Executive Education -
Massachusetts Institute Of TechnologyReal Estate Finance - Executive Education -
Schulich School Of Business - York UniversityNew Product Development - Executive Education
Frequently Asked Questions about Bruce Alton
What company does Bruce Alton work for?
Bruce Alton works for Robim Technologies Inc.
What is Bruce Alton's role at the current company?
Bruce Alton's current role is Co-Founder and CEO.
What schools did Bruce Alton attend?
Bruce Alton attended University Of Alberta, Canadian Securities Institute, Harvard Law School, Massachusetts Institute Of Technology, Schulich School Of Business - York University.
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