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Over 30 years of experience in technology sales and marketing. A B2B software sales & marketing 'all-rounder' with 19 years working in innovative web-based / cloud / SaaS software solutions. Managing the full sales & marketing function, including: Marketing strategy development • ABM - Account Based Marketing • Product Launch management • Team management • Inbound/outbound marketing programs • Value proposition development • Content marketing • Digital marketing (social, website development, search & SEO, analytics, marketing automation, email marketing, PPC) •Copywriting & creative design • Communications/PR • Demand & lead generation programs (telemarketing, email, direct mail, • Strategic partner marketing management • Events management (exhibitions, conferences, seminars • Software/services sales • Marketing process management • Marketing analytics/metrics & KPIs • Advertising • Brand development & management • Product management & product roadmap creation & dissemination for existing & new clients • Creation of sales-ready collateral including brochures, datasheets, ebooks, whitepapers, webinars and toolkits • Creative design & copywriting.Businesses grow faster when sales and marketing are aligned, sales specialists want sales-ready messaging and leads; marketing is here to help make it happen through customer-centric marketing.
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Chief Commercial Officer - Saas Talent Acquisition PlatformEploy Apr 2022 - PresentKidderminster, Worcestershire, Gb -
Marketing Director - Saas Talent Acquisition PlatformEploy Jan 2014 - Apr 2022Kidderminster, Worcestershire, GbEploy is the cloud based recruitment platform that helps recruiters work faster and smarter.Finding candidates who are the perfect fit for your vacancies is always challenging. Fortunately Eploy’s world-class recruitment solutions make it much, much easier.For modern in house recruitment teams, Eploy combines Applicant Tracking, Recruitment CRM, Talent Pools and Analytics into a unified web-based platform integrated seamlessly with your careers site to provide an excellent candidate experience.With Eploy, as well as getting best-in-class recruitment software, you get access to Team Eploy - our highly skilled, highly trained implementation team to guide you through every step of your recruitment system implementation.We've worked with thousands of recruiters, across a broad range of sectors and although we are always learning, we've amassed a wealth of experience. As an Eploy client, this experience is available to you, throughout your implementation and beyond.Welcome to Faster, Smarter Recruitment with Eploy.At Eploy, Bruce heads up the marketing team and brings his experience of customer-centric sales to help support business development and sales activities. Key responsibilities include: all things digital; content creation and content marketing; events; lead generation campaigns - inbound and outbound; advertising; product roadmapping; partnerships and PR as well as strategic planning and market research. -
Sales & Marketing DirectorEibs Ltd Apr 2004 - Jan 2014Managing the sales & marketing operations for leading Web Content Management System - Easysite CMS developed by UK Software House EIBS Ltd from start-up through to eventual sale. Focusing on customer acquisition strategy and execution, managing the bid process, pitching, customer focused product development strategy. Delivering Easysite Web Content Management solutions both on-premise and SaaS. -
Sales ManagerCenterprise International Oct 2001 - Mar 2004Basingstoke, Hampshire, Gb -
Business Development ManagerGateway Computer Jul 1996 - Oct 2001
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Sales Executive - Erp SoftwareJba Oct 1992 - Jul 1996
Bruce Groves Skills
Bruce Groves Education Details
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Bangor UniversityApplied Statistics & Computing -
The Manchester Metropolitan UniversityHospitality Administration/Management
Frequently Asked Questions about Bruce Groves
What company does Bruce Groves work for?
Bruce Groves works for Eploy
What is Bruce Groves's role at the current company?
Bruce Groves's current role is Chief Commercial Officer at Eploy.
What is Bruce Groves's email address?
Bruce Groves's email address is br****@****ail.com
What is Bruce Groves's direct phone number?
Bruce Groves's direct phone number is +4415626*****
What schools did Bruce Groves attend?
Bruce Groves attended Bangor University, The Manchester Metropolitan University.
What skills is Bruce Groves known for?
Bruce Groves has skills like Sales, Business Development, Lead Generation, Management, Product Development, New Business Development, B2b, Email Marketing, Solution Selling, Account Management, Crm, Web Content Management.
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