Bruce Pomerantz Email & Phone Number

New York, Ny

Photographic educator for professional and consumer photographers, specializing in photographic techniques and all current digital photographic and printing products.

Analyzed new products and wrote product descriptions for Web display

• Organized the photo archive to support both sales and licensing businesses directly, and indirectly supported our product development and book development businesses. Managed, categorized, and displayed the highlights of the Globe Photo archive.• Collaborated on developing processes for rights management and image delivery. Worked with IT and production to generate automated photo feeds o sales and licensing channels, including the E-Commerce website.• Managed the reorganization of the photography archive to result in income generation. • Expanded the distribution channels through which Globe sells images.• Researched, prospected, and developed new channel partners, while also closely managing existing sales channels.

New York

• Researched and analyzed new consumer digital cameras.• Provided recommendations and made sales to camera buyers based on results of personal testing of equipment

• Selected and edited news, sports, and entertainment photo acquisitions for presentation to clients such as The New York Times, Time, Newsweek, People and Sports Illustrated.• Created Advertising around new photo collections• Marketed new picture collections by enhancing customer contacts jand increased sales by 20%.

CBS TELEVISION PHOTO ARCHIVE, New York, NY • Primary picture editor and researcher of the photo archive and researcher for high-end photography sales to publications such as Entertainment Weekly, People Magazine, Time and Newsweek Magazines, and The New York Times• Effected the digitization of the photo archive. • Established process for sales and licensing of digitized photos, and generated more than $100k in first year of operation

• Directed editorial content of photo assignments and headed research team.• Negotiated contracts, pricing, and licensing agreements, contributing to an increase in sales by 30% in the first 6 monhs of operation.

• Managed AP news photo desk operations to ensure photography coverage of current news events.• Promoted to supervising position after holding a variety of key editorial positions of a 12-year period, which included National and International news photo editor, New York Regional Editor, and Assignment Editor.

B.S., Photojournalism

Activities and Societies: Photographer for the school newspaper, "The Daily Orange"; Photographer for Syracuse LaCrosse team.Participant.

Certificate In Small Business Administraton