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Professional Sales and Marketing Executive with over eighteen years of success focusing mostly within the Pharmaceutical, Biotech and CRO arena. Impressive domestic and global track record (Europe, Japan and Canada); selling in vivo services and developing targeted marketing strategies for OTC and ethical products. Proven leader, skilled in building and motivating sales personnel, managing budgets and maintaining strong customer relationships. Expertise in strategic planning, brand and product management, problem solving and sales forecasting. Significant background in directing and coordinating projects, operations, and personnel; applying effective planning, coordination, facilitation, training, and leadership skills necessary for meeting company goals.
Green Lion Consulting
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Managing PartnerGreen Lion Consulting 2013 - PresentGreater Philadelphia AreaProviding strategic and tactical qualitative and quantitative market research for domestic and international Pharma/Biotech/CRO/Medical Device companies. Many of the projects undertaken encompass domestic and international field penetration and IDI collection; constantly striving to combine evidence with expertise, communicating to a global audience of doctors, other medical staff, pharmacist, patients and hospital executives.
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Executive Director, Sales & MarketingAvanza Laboratories Feb 2012 - Dec 2012Gaithersburg, MdAVANZA is the premier GLP laboratory located in the Maryland biotechnology corridor. Our expertise in Drug Development Services spans general toxicology: small/large molecules, vaccines, experimental medicine/efficacy models. Avanza's BioPharmaceutical Services support the development of biologics and vaccines. Testing capabilities include PK, immunogenicity, cell-based bioassays and biomarkers. Avanza is known for superior quality, meeting and exceeding deliverables, flexibility and… Show more AVANZA is the premier GLP laboratory located in the Maryland biotechnology corridor. Our expertise in Drug Development Services spans general toxicology: small/large molecules, vaccines, experimental medicine/efficacy models. Avanza's BioPharmaceutical Services support the development of biologics and vaccines. Testing capabilities include PK, immunogenicity, cell-based bioassays and biomarkers. Avanza is known for superior quality, meeting and exceeding deliverables, flexibility and responsiveness in a customer centric manner. Show less
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Sr. Director Sales And MarketingHuntingdon Life Sciences 2007 - Jul 2011Huntingdon Life Sciences is one of the world's largest Contract Research Organizations. Founded in 1952 in the UK, the company is now an international business with resources on three continents. Originally the company concentrated upon nutrition, veterinary and biochemical research. An expansion of services in the late '50s led to the assessment of pharmaceuticals, food additives and a variety of crop protection and consumer chemicals. -
Director, Sales And MarketingMpi Research, Mattawan, Mi Mar 2002 - Mar 2006Internationally recognized, fully accredited contract research organization (CRO) focusing on the pre-clinical research needs of the pharmaceutical, biotech, chemical and agricultural industries that seek safety evaluations for worldwide regulatory acceptance of their product.• Responsible for sales and marketing of a $315 million business exceeding sales target for the past two years. Sales growth of 24% in 2004 and 28% in 2005 • Grew global business by $38 million (32%) and… Show more Internationally recognized, fully accredited contract research organization (CRO) focusing on the pre-clinical research needs of the pharmaceutical, biotech, chemical and agricultural industries that seek safety evaluations for worldwide regulatory acceptance of their product.• Responsible for sales and marketing of a $315 million business exceeding sales target for the past two years. Sales growth of 24% in 2004 and 28% in 2005 • Grew global business by $38 million (32%) and captured the number six position in the overall marketplace• Managed seven Regional Business Directors, and a team of seven junior and senior Marketing Coordinators• Expanded MPI Sales reach into Western and Eastern Europe, Pacific Rim, China and India. First years sales in new markets exceeded $14 million, project growth of 18% per annum• Restructured the sales & marketing department, implemented new business/reporting systems, tightened accountabilities, redesigned the sales compensation plan and integrated changes successfully into MPI’s corporate strategic business plan• Created and pioneered new promotional strategies targeting smaller pharmaceutical and biotech companies• Developed and launched new branding campaign; communicating targeted messages to a growing global pre clinical marketplace desiring FDA regulatory approval for their ethical product• Successfully integrated Experimental Therapeutics, Molecular Imaging and ex vivo Safety Pharmacology into the sales mix• Repositioned key services sold, focusing resources on the higher potential rather than traditional market; resulting in Safety Pharmacology and Surgery services ranking second and third respectively as the largest revenue generating departments within our organization Show less -
Chief Operating OfficerHowe Marketing, Kalamazoo, Mi 2001 - 2002Howe Marketing is a client-centered organization promoting telephone detailing and market research to physicians on behalf of pharmaceutical and healthcare companies.• Sold services to senior executives of key accounts within the pharmaceutical and medical industry. Increased sales in 2001 by 21% in a flat market• P&L responsibility for 12 MM with projected growth to 25 MM within three years, by effectively balancing short-term activities with long-term strategic… Show more Howe Marketing is a client-centered organization promoting telephone detailing and market research to physicians on behalf of pharmaceutical and healthcare companies.• Sold services to senior executives of key accounts within the pharmaceutical and medical industry. Increased sales in 2001 by 21% in a flat market• P&L responsibility for 12 MM with projected growth to 25 MM within three years, by effectively balancing short-term activities with long-term strategic focus• Responsible for a 260-seat call center along with the following Director level reports: Operations, Sales, Human Resources, Client Services, IT and Finance. Identified and developed strategy to enter five new vertical markets for call center business. Immediately sold services to GNC Corporation and Pharmacia Animal Health• Led new business development team in opening the Canadian market place. Projected first year sales of 1.3MM Show less
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PresidentChesapeake Surveys (Division Of Migliara Kaplan Associates) 1999 - 2001Chesapeake Surveys is the state-of-the-art call center, focus group facility and data collection division of Migliara Kaplan Associates; a global, full service healthcare market research consulting firm.• Introduced call center workforce management process, thus increasing division service level by 38% in 4 months. Administered to long term development of multi-channel approaches for the collection of qualitative and quantitative market research data. Expanded individual call center… Show more Chesapeake Surveys is the state-of-the-art call center, focus group facility and data collection division of Migliara Kaplan Associates; a global, full service healthcare market research consulting firm.• Introduced call center workforce management process, thus increasing division service level by 38% in 4 months. Administered to long term development of multi-channel approaches for the collection of qualitative and quantitative market research data. Expanded individual call center operation into “virtual image” of multiple call centers, with use of improved process and technologies• Managing the development, design and implementation of primary focus group and data collection projects for all divisions, channels and customer segments, collaborating and coordinating with pertinent divisions within the organization and external data sources to determine information needs and relevance Show less
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Vice President: Managing DirectorFoote Cone & Belding 1992 - 1999A Foote, Cone & Belding Communications Company specializing in medical and pharmaceutical advertising and market research. Using sophisticated call center methods, Telelink/FCB responds effectively to the dynamic demands of our clients' marketplaces. As a result of an increasing client portfolio, Telelink grew from 4 stations in 1987 to 238 stations in 1999.• Secured multi-year global contracts with several pharmaceutical platforms, which were expected to generate sales of $3 MM… Show more A Foote, Cone & Belding Communications Company specializing in medical and pharmaceutical advertising and market research. Using sophisticated call center methods, Telelink/FCB responds effectively to the dynamic demands of our clients' marketplaces. As a result of an increasing client portfolio, Telelink grew from 4 stations in 1987 to 238 stations in 1999.• Secured multi-year global contracts with several pharmaceutical platforms, which were expected to generate sales of $3 MM annually• Significantly enhanced relationship with Wyeth-Ayerst Pharmaceutical company by selling and executing complex three year call center program recruiting physicians for the launch and post-launch of Norplant® - innovative new five year Implantable contraceptive. Program generated over $22.7MM in sales Show less
Bruce Schulman Skills
Bruce Schulman Education Details
Frequently Asked Questions about Bruce Schulman
What company does Bruce Schulman work for?
Bruce Schulman works for Green Lion Consulting
What is Bruce Schulman's role at the current company?
Bruce Schulman's current role is Green Lion Consulting.
What is Bruce Schulman's email address?
Bruce Schulman's email address is br****@****ail.com
What is Bruce Schulman's direct phone number?
Bruce Schulman's direct phone number is +173287*****
What schools did Bruce Schulman attend?
Bruce Schulman attended La Salle University.
What skills is Bruce Schulman known for?
Bruce Schulman has skills like Cro, Biotechnology, Life Sciences, Forecasting, Molecular Biology, Drug Discovery, Biopharmaceuticals, Immunology, New Business Development, Sales Management, Marketing Strategy, Global Business Development.
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Bruce Schulman
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