Bruce Spears

Bruce Spears Email and Phone Number

Chief Operating Officer at Antenna Platform Systems @
Bruce Spears's Location
Greater Houston, United States
Bruce Spears's Contact Details

Bruce Spears work email

Bruce Spears personal email

About Bruce Spears

Proven leader with a keen understanding of technology, a vision for emergingopportunities, and a record of success in creating strategies that producebusiness results. Expertise in all facets of marketing, including digital, plusstrong sales skills.Proven Leader-During two decades of experience in senior management positions with firms of various sizes, Ihave run two successful companies and been part of the leadership teams in numerous other businesses.Positions included:• Director of Enterprise Marketing – ForeFlight, LLC, Houston, TX, (one year). Played a keyrole in developing a commercial business strategy for selling the ForeFlight EFB to the businessaviation sector.• Sr. Director, eBusiness – Sysco Corporation, Houston, TX, (six years). Directed all aspectsof digital marketing strategy and promotions for this $50 billion enterprise.• Director of Multimedia – Savage (10 years). Led business development, marketing, andmanagement for the firm's multimedia business, which grew to represent more than 40percent of the firm's annual sales.• Founder and President – Phoenix Interactive, Houston, TX, (four years). Led all functions of thismultimedia design firm and was the majority stockholder.• Co-owner/Manager – The Software Place, Houston, TX (three years). Managed all aspectsof this business, which was the exclusive software supplier to Compaq.Strategic Thinker-Adept at understanding emerging technologies, seeing the possibilities and articulating the benefits,I can identify new business opportunities and create commercially viable strategies for capturingthem.Marketing Expertise-With expertise in all aspects of marketing including product development, distribution, advertising andpromotion, digital marketing and sales, I have contributed to the growth of revenue andprofits in the organizations where I've worked.

Bruce Spears's Current Company Details
Antenna Platform Systems

Antenna Platform Systems

Chief Operating Officer at Antenna Platform Systems
Bruce Spears Work Experience Details
  • Antenna Platform Systems
    Chief Operating Officer
    Antenna Platform Systems Oct 2017 - Present
    Houston, Texas Area
    Antenna Platform Systems, Inc. patented antenna platform bridges the gap between the high-end military-type and the hobbyist platform system. Typical “high end” UAV systems are constrained by proprietary control systems, and can only be used for that system. With our system, operators can control the UAV and collect data— all from a single platform. It can track any line-of-sight object carrying multiple radio frequency sources that require directional antennae at one end of the link.Please contact me for more information or to discuss partnering opportunities!
  • Foreflight, Llc
    Director Of Enterprise Marketing
    Foreflight, Llc Feb 2016 - May 2016
    Houston, Texas Area
    Responsible for ForeFlight’s business aviation marketing strategy and programs. Worked with senior leadership to develop commercial business strategy for selling the ForeFlight EFB to business aviation sector. Included developing value proposition, pricing strategies, promotional planning and execution. Participated in product roadmap development, feature and benefit definition and release schedule. • Developed and deployed email marketing and social media programs.• Attended business aviation related tradeshows to enhance customer relationships and to understand their individual needs. Utilized the knowledge gathered to influence strategy development.• Directed messaging strategy and implementation of all public online properties and social media channels. (ForeFlight.com, LinkedIn, Facebook, Twitter, Instagram, etc.)
  • Sysco Corporation
    Senior Director - Ebusiness
    Sysco Corporation Mar 2009 - Aug 2015
    Houston, Texas Area
    Directed all aspects of Sysco Corporation’s digital marketing strategy and programs. This included Web, social media, email marketing, digital advertising and analytics for the $50 billion enterprise.• Managed direct reports responsible for email marketing and social media programs.• Planned and executed individual cost center with a $2 million annual operating budget.• Directed strategy and implementation of all public online properties including Sysco.com, SyscoPossible.com and social media sites (Facebook, Twitter, Instagram, etc.)• Developed strategy and directed social media listening and engagement activities utilizing Radian6 for the Company and for customers as a value added service to increase customer loyalty.• Directed the design, planning and execution of digital advertising programs via Google AdWords.• Provided digital strategy and guidance to over 75 operating companies.• Member of Salesforce.com and Customer Relationship Management steering committees.• Member of Marketing Leadership team, reported directly to Chief Marketing Officer.Responsible for creation and management of associate awards program within the Marketing department.
  • Savage Design Group
    Director Of Multimedia
    Savage Design Group 1999 - Mar 2009
    Houston, Tx
    • Responsible for business development, marketing and project management activities for the firm’s multimedia business with annual sales greater than $3.5 million.• Continually increased revenue and profit year over year for Multimedia sector of Savage.• Lead strategist for the company.• Direct a full-time staff of five.• Consult with C-level, Fortune 500 clients on corporate communications, sales & marketing strategies and work with clients to facilitate the implementation of those strategies.• Research, source, negotiate and manage new revenue streams for company via content management systems and systems integration, increasing sales and bottom-line profitability.• Train clients on use of technology such as content management systems.• Conduct exploration and discovery with clients and develop comprehensive, results-driven solutions.
  • Phoenix Interactive
    Founder & President
    Phoenix Interactive Aug 1994 - Dec 1999
    Houston, Tx
    Interactive design firm located in Houston.• Responsible for all functions of multimedia design firm including marketing, sales, customer service, human resources and finance.• Annual sales in excess of $1 million per year to corporate clients.• Provided strategic design consulting for clients• Managed staff of four full-time employees.Grew company from two to six persons total.
  • Remco
    Buyer
    Remco 1989 - 1994
    Houston, Tx
    • Responsible for the acquisition and distribution systems for 120-store, national rent-to-own chain. • Responsible for assortment planning and purchasing of electronics and computers with annual budget of $85-100 million. • Designed and implemented software systems to be used as tools by stores for projection, implementation and tracking of merchandising programs.• Trained store managers on product assortment and effective selling techniques. • Participated in strategic planning of advertising and promotions with the Marketing team.Designed and implemented sales and promotional programs across the organization.
  • Jvc Company Of America
    Product Specialist
    Jvc Company Of America 1984 - 1989
    • Sales Trainer / Product Specialist for key accounts in a five state region.• Provided input on new product development based on feedback from retailers and customers.• Planned, scheduled and conducted sales training for over 10,000 people in national accounts.• Developed and implemented sales promotional programs. • Position included extensive travel within the United States. (200+ days per year)• Conceptualized, planned, scheduled and conducted annual seminar tour to showcase latest product lines and build excitement with dealers nationwide.• Team member responsible for the planning and execution of twice annual Consumer Electronics Show held in Las Vegas and Chicago and annual COMDEX show in Las Vegas.• Directly contributed to annual sales in excess of $100 million.

Bruce Spears Skills

Strategy Marketing Strategy Social Media Marketing Digital Marketing Marketing Brand Development Creative Direction Strategic Planning Social Media Management Entrepreneurship Account Management Corporate Branding Budgets Online Marketing Email Marketing New Business Development Analytics Enterprise Software Market Planning Web Design Integrated Marketing Seo Lead Generation Leadership Business Development Corporate Communications Brand Management Product Marketing Web Analytics Competitive Analysis Digital Strategy Advertising Creative Strategy Information Architecture Crm E Commerce Online Advertising Mobile Marketing Strategic Partnerships Cross Functional Team Leadership Customer Relationship Management Budgeting Marketing Communications User Experience Salesforce.com Implementation Problem Solving Team Building Sales Public Speaking

Frequently Asked Questions about Bruce Spears

What company does Bruce Spears work for?

Bruce Spears works for Antenna Platform Systems

What is Bruce Spears's role at the current company?

Bruce Spears's current role is Chief Operating Officer at Antenna Platform Systems.

What is Bruce Spears's email address?

Bruce Spears's email address is br****@****ail.com

What are some of Bruce Spears's interests?

Bruce Spears has interest in Flying, Hunting, Boating, Fishing.

What skills is Bruce Spears known for?

Bruce Spears has skills like Strategy, Marketing Strategy, Social Media Marketing, Digital Marketing, Marketing, Brand Development, Creative Direction, Strategic Planning, Social Media, Management, Entrepreneurship, Account Management.

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