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Bruce Greenberg is a Senior Mortgage Banker and Business Development Executive at Owning, loanDepot, and American Advisors Group (AAG). He possess expertise in entertainment, television, video, digital media, film and 44 more skills. Colleagues describe him as "Throughout my tenure at Cinema Park, CJSC as a Project manager I had the pleasure to cooperate with Bruce Greenberg inasfaras 4DX programming is concerned. During this period (2013-2014) we had several instances when he extended timely and efficient support: advise re. 4DX technology and programming, resolving technical issues, and establishing communication with major studios based in US, thus helping obtain permits for screening Hollywood-produced movie-content in 4DX sites on Russian territory. Bruce's professional assets inlcude efficiency, he is goal-oriented, a skilled communicator.", "Bruce and I were friends before we were competitors in the 4D cinema space, which made the pioneering and strategic implementation of an innovative new technology into Hollywood that much more exciting. With really only two competitors in the space - CJ and MediaMation, we both knew, independently, the value of what we were introducing and were determinded to meet the challenges thrown at us by the studios, exhibitors and even the public. 4D is a success and growing rapidly in the world, and finally in the US. We can now sit back and smile upon the accomplishments that we made in forever changing the landscape of the movie-going experience. Job well done Bruce!", and "Bruce was the sole reason I selected New Wave Entertainment from the competition to deliver a very large high-profile film project. I interviewed several companies and by far Bruce was the most helpful, detailed, creative and caring representative of all the entertainment marketing firms. He hand-held the entire process even when he didn't need to anymore and went above and beyond to make me (the client) happy. We've become good friends ever since. Any company would be lucky to have Bruce as their Business Development strategist."
Owning, Loandepot, And American Advisors Group (Aag)
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Senior Mortgage Banker And Business Development ExecutiveOwning, Loandepot, And American Advisors Group (Aag)Lake Forest, Ca, Us
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Licensed Lending OfficerLoandepot Mar 2019 - Jul 2024Irvine, California, UsBruce Greenberg is a Licensed Lending Officer with America's Lender, loanDepot. Bruce’s past includes becoming one of the National Association of Realtors™ first ePros – REALTORS® whom are experts in use of digital systems and the internet. Prior to Bruce’s move to the mortgage side of the industry, he was one of the leading residential sales people for the Fullerton, California office of First Team Real Estate.Licensed in Arizona, California, Colorado, Florida, Mississippi, Georgia, Michigan, Montana, Nevada, New Jersey, Texas, Virgina, and Washington.See less -
Senior Loan OfficerAmerican Advisors Group Jun 2016 - Mar 2019Tulsa, Ok, UsBruce Greenberg was a member of The President's Club with American Advisors Group specializing in Home Equity Conversion Mortgages, connecting those 62 and older to tap into the equity of their homes to create a better retirement for themselves and their families. -
Sales And Marketing ConsultantBruce Greenberg Consulting Jul 2014 - Jun 2016An expert at developing sales and marketing online and social media communication strategies, producing online and social media marketing communication materials, and creating online eCommerce sites. To see his pedigree, take a look at all the brands he has served.
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Svp Studio Relations | Vp Distribution | Vp Technology Security | Vp Entertainment MarketingCj 4Dplex Apr 2013 - Jun 2014Seoul,, KrTurbo charged ROI by developing trusted relationships with distributors and negotiating contracts, leading to increased gross revenue of $7 million within a 1 year period.• Screened potential business deals by analyzing market strategies, deal requirements, revenue potential, and financials; evaluating options and resolving internal priorities• Developed strategic negotiations and positions by studying integration of business deals with company strategies and operations; examining risks and potentials, estimating partners needs and goals• Negotiated long-term and short-term legal contracts with clients, worked with in-house and out-of-house legal teams to close deals and obtain necessary signatures for execution• Travelled 50% to bridge best practices for immersive digital cinema, obtain client feedback, and develop long-term retail relationships in South Korea, Mexico, Hong Kong, Russia, South America and North America.• Supported, encouraged and mentored the professional development of staff• Built and maintained healthy immersive content pipeline of revenue baring deals• Part of two man team to review and make recommendations for P,L (P&L)• Spearheaded new business development and content development initiatives• Spearheaded digital technology security infrastructure• Developed marketing initiatives that aided in both client and company enhanced revenue• Oversaw key client partner relationships to ensure timely delivery of technology products• Hosted industry open house events, educated attendees, and provided industry journalists insight regarding technology and its industry value -
Vp Of Business Development (Content Development,Integrated Marketing Manager, Technology Evangelist)New Wave Entertainment Oct 2010 - Dec 2012Burbank, Ca, UsIncreased revenue by 17%, while creating new digital technology vehicles to enable brands and products to reach customers' pocketbooks more efficiently.• Working with inflows of client materials and outflows of finished projects and materials developed deeper understanding of digital file-based content supply chains; video ingest systems, transcoding, video playback, digital asset management, and media storage solutions• Increased business acumen with theatrical (cinema), broadcast, home entertainment, and cable workflows and systems, scheduling automation, and broadcast, cable and online transmission• Developed strategic business initiatives with 3D visual and immersion technologies for a cable network and a consumer electronics client, both with better than expected ROI• Identified high potential target list for new digital marketing technologies, traditional advertising, marketing communications, as well as direct marketing• Developed new curation of RFPs; created delivered response packages, obtaining three out of seven top five positions in field of over 30 competitors within the first year of implementation• Provided project leadership and direction of multiple projects, while maintaining high quality level of service• Planned and oversaw advertising and promotional activities for client brand product lines including print, electronic, social, sales and collateral using integrated marketing techniques• Networked at industry trade shows as well as attended seminars to keep current on trends• Travelled to Argentina for entertainment and technology market via exclusive invitation -
Director Of Business Development | Director Strategic Marketing | Project ManagerJohnson & Murphy Advertising And Productions Aug 2008 - Sep 2010Increased 20 year old company’s client target list by 100% while increasing company gross sales by 20% over a 2 year period.• Used consumer insight studies and competitive analysis to identify overall business trends, marketing opportunities and unique client needs• Created and worked a sales funnel; new prospects, reoccurring revenue, and RFPs• Developed brand activation, brand immersion, and consumer products divisions by leveraging company value propositions to create a new unique value proposition; creating three new business accounts• Developed integrated marketing plans and creative briefs that synthesized market related data; using both online and offline marketing activities including broadcast, print, internet, trade show, collateral, marketing communications and more.• Updated job knowledge by travelling and participating in educational opportunities; attending trade shows, reading professional publications and increasing my C-Suite (C-Level) professional personal network on LinkedIn• Provided deep understanding of client business challenges, leading company to close sales with previously unobtainable clients• Learned to translate technical or complicated ideas into ordinary and simple terms• Provided company P,L (P&L) review for performance and commissions• Consistently developed ROI for company and clients
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Licensed Real Estate AgentFirst Team Real Estate Jul 2005 - Nov 2009Irvine, Ca, Us -
Business Development Consultant | Content Development | Marketing ConsultantTitanium International Ent., Llc Oct 2001 - Jul 2005Leveraging critical understanding of .Net GIS immersive mapping technical solution, for leading data provider, lead to approximately $30 Million sale with project being completed within 18 months.• Developed and produced effective internal and external communications; PowerPoint, Vizio and video presentations• Developed relationships with industry leading C-Suit (C-Level) executives in order to obtain their trust and buy-in to technology value proposition• Worked with cross functional teams in business development, engineering, project management, distribution, and marketing• Developed proposals to leading industry executives in real estate, re-insurance, entertainment & media, and consumer products verticals• Worked in conjunction with clients' senior executives to implement programs and strategic marketing initiatives to ensure client successful internal and external implementation of marketing plans• Energized real estate sales teams by leadership and evangelization of salesperson technologies• Identified trends by researching industries and related events, publications and announcements• Researched and developed written white paper on media asset management for leading media technology provider• Significant experience with B2B marketing campaigns; doubling one client's revenue target of $40 Million to more than $80 Million
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Team Leader (Agency Leadership, Business Development, Project Management)The Phelps Group Feb 2001 - Oct 2001Playa Vista, Ca, UsResponsible for development and team leadership of the entertainment team. Initial focus was on marketing for pay-per-view/video on demand (VOD) as well as cable networks.• Served as a member of the agency leadership team• Lead all agency wide VOD, digital long-form storytelling initiatives and digital entertainment initiatives• Built trusting relationship with senior level client's• Drove innovation in all aspects of the agency’s business development• Energized the team in building sales with the skill of leading by example, inspiring confidence and trust -
Svp Advertising | Svp Promotions (Agency Leadership, Business Development, Project Management)Pittard Sullivan Apr 1999 - Feb 2001Professional and entrepreneurial spirit energized development of a 50 person division with previous company president at the helm, leading to $10 million in additional yearly revenue for new division of 10+ year old $60 Million sales/year company• Accountable for strategic management and tactical oversight• Managed resources to ensure financial objectives were met and resolved complex problems that had implications beyond division• Integrated division to create digital technology multi-platform business development focus for entire company• Reported directly to the CEO as part of the senior management team• Worked with discipline leads to develop new targets for business development including the first launch of digital and online marketing• Championed and supported agency teams working in new immersion technology areas• Along with president of division, shared divisional P,L (P&L) responsibility• Lead project management of 50+ project per year
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Svp Home Entertainment (Agency Leadership, Business Development, Project Management)Seiniger Advertising Group Sep 1997 - Apr 1999Developed highly personable relationship with the president of the agency that lead to extracting my highly profitable digital technology, consumer products division and inserting it with him into a competitive company, while maintaining industry secrecy with clients and media.• Reporting to the president of the company, worked in conjunction with CFO utilize key financial metrics based on P,L, (P&L) focused on ROI and pre-tax profits• P,L (P&L) responsibilities for multi-million sales division, as well as contribution to other divisional P&Ls• Head of operations and mentor-ship of staff and employees• Conducted post-pitch project reviews to determine best practices for division• Integrated divisional practices with other divisions, conducting sales initiatives and project management, as well as greater collaboration between divisions• Lead agency home entertainment, long-form storytelling, and consumer electronics sales and marketing initiatives• Obtained critical commendations and awards from industry leadership.
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Vp, B.D. Fox Productions (Business Development And Project Management)B.D. Fox & Friends 1994 - 1997Provided change management and capitalized on trends to provide turnaround from (-$200,000) to positive cash flow of $300,000 in one year.• Developed a new consumer products/digital technology division for company from a dysfunctional previous partnership; providing change management and new leadership• Defined business priorities through broad vision of industry momentum and changes, managing key business development activities, expanding market penetration and strengthening corporate structure• Provided exceptional critical thinking, project management, and execution skills to lead television and film creative marketing initiatives, long-form production, client marketing communications, and audio/visual division sales• Built trusting relationships with senior level clients and their C-Suite (C-Level) hierarchy in deadline driven environments• Used unique insights to develop new immersion technology marketing initiatives with Fortune 500 client enabling client to distribute and sell over $1 Billion in sales in the first year of new product offering• Energized the team in building sales with the skill of leading by example, inspiring confidence and trust• Acted as project manager on more than 150 projects during tenure
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Orange County Newschannel, Director, On Air Promotions And MarketingFreedom Communications Inc. 1990 - 1994Santa Ana, California, UsSenior member of successful launch of U.S.’s 2nd 24-hour cable news operation which included close working relationships with political figures, sports celebrities, and Disneyland for whom I produced and directed two major long-form content launch initiatives for Disneyland’s Toontown which were distributed nationally. -
Producer/DirectorStuart Karl Productions 1988 - 1991Working directly for home entertainment maverick, Stuart Karl (Karl Lorimar Home Video, which was bought by Warner Home Video), I was responsible for producing and directing nearly 100 hours of workout and how-to videos for Stuart.
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Head Of ProductionBill Burrud Productions 1987 - 1988As the head of production, I was in charge of BIG CATS (Discovery Channel), the finish of RETURN TO TARAWA(Discovery Channel), and the sale of TREASURE!(Discovery Channel).
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Theater Manager/Edwards TheatersRegal Entertainment Group 1987 - 1988Knoxville, Tennessee, UsManaged the Edwards "Original" and Cinema Center 4 in Costa Mesa, The Edwards Town Center, The Edwards Saddleback 6, The Edwards Laguna South Coast Cinemas, and The Edwards South Coast Plaza 3. -
ProducerDe Salvo And Diehl Jan 1986 - Dec 1986Creating ride and drive productions for Mazda, Mitsubishi and Isuzu North American dealerships
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Post Production SupervisorPropaganda Films 1986 - 1986I had the pleasure of being the post production supervisor for directors Dominic Sena and David Fincher in their early careers, serving as their post production supervisor for Fleetwood Mac's LITTLE LIES music video, Mark Knopfler/Willy DeVille STORYBOOK LOVE (from the movie The Princess Bride) music video, and others.
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Vp Special ProjectsAmerican Gramaphone Records 1984 - 1986Part of the 3-person executive team that launched the world famous MANNHEIM STEAMROLLER CHRISTMAS album, while working with distribution and retail partners to create the “New Age” section in music stores nation wide. Plus produced and directed the first music videos which were distributed as interstitials on U.S. cable networks.
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Western Region Intern And ConsultantAmc Theatres 1983 - 1984During my time with AMC, I was a theater booker for the Western Region as well as a researcher for a landmark law suit.
Bruce Greenberg Skills
Bruce Greenberg Education Details
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University Of Southern CaliforniaBusiness Of Entertainment -
Trinity UniversityBroadcasting And Film
Frequently Asked Questions about Bruce Greenberg
What company does Bruce Greenberg work for?
Bruce Greenberg works for Owning, Loandepot, And American Advisors Group (Aag)
What is Bruce Greenberg's role at the current company?
Bruce Greenberg's current role is Senior Mortgage Banker and Business Development Executive.
What is Bruce Greenberg's email address?
Bruce Greenberg's email address is bg****@****pot.com
What is Bruce Greenberg's direct phone number?
Bruce Greenberg's direct phone number is +131040*****
What schools did Bruce Greenberg attend?
Bruce Greenberg attended University Of Southern California, Trinity University.
What are some of Bruce Greenberg's interests?
Bruce Greenberg has interest in Economic Empowerment, Education, Science And Technology, Immersive Technologies, Arts And Culture, Health.
What skills is Bruce Greenberg known for?
Bruce Greenberg has skills like Entertainment, Television, Video, Digital Media, Film, Advertising, Post Production, Broadcast, Integrated Marketing, Creative Direction, Video Production, Film Production.
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