Bruce Sturdevant Email & Phone Number

Seattle, Washington

Responsible for all clinical and research Microscopy sales throughout the state of Washington.

Southbridge, Ma

Responsible for setting up North America Microscopy Division and transitioning from master distributor (Moritex) to direct sales. Distribution and product management responsibilities along with price setting both USA and German product lines. Initiating contract negotiations and maintaining existing contracts with Nikon and Olympus.

Maryland

Responsible for leading MMI’s sales operations in the Eastern United States. Driving revenue generation for the company’s cell isolation microscope instrumentation through targeted lead generation, local marketing, competitive product demonstrations, distributor management and managing direct customer accounts.

Maryland

Develop, support and maintain customer relationships with pathologists, lab managers, researchers, section chiefs, directors and military rankings to Colonel. Served as the primary account contact and specialist coordinator for key governmental accounts.• Key account management: The National Institutes of Health, FDA, Walter Reed Medical Center.• Achieved or exceeded the total sales goals. This after multiple territory reductions and government sequestration and budget cuts since 2006. *fiscal year*2007/2008-164% *2009/2010-100% *2010/2011-140% *2013/2014-105% *2014/2015-95%• Responsible for the highest sales quota ($2.6 million) of all SEG sales teams throughout the United States ($1.6 million average representative).• 2011 US Open sales contest winner for sales to quota within 6 months.• Integral part of the Mid-Atlantic being the top territory in the country 2008, 2009, 2010, 2012. (total product and systems sales)• Management of a technical and application specific microscopy and digital imaging sales team (Confocal specialist, Digital Imaging specialist, Microscopy Research specialist) in an extremely competitive environment and the largest research institute in the world.• Responsible for complex and complete sales cycles, prospect and develop leads, qualifying customer, coordinate specialists, system demonstrations, product proposals, closing orders and after sales hardware and imaging software product support.• With the Olympus marketing and management team developed competitive product training session for the product introduction of the new IX3 research system microscopes.• Super-Resolution (Nobel prize technique 2014) – provided product support to the applications prize winners collaborators, resulting in 10 customized PALM systems throughout NIH.

Maryland

Responsible for sales and support of Olympus optical microscopes, digital imaging instrumentation and third party software/hardware. Served as the primary contact for key national governmental accounts, biotechnology companies, clinical laboratories and Industrial accounts. • Key account management: The National Institutes of Health, FDA, Walter Reed Medical Center, John Hopkins satellite campus.• Achieved 73% sales territory growth within 3 years (1998-2000) and reaching 100% growth at the time of purchase of Opelco by Olympus America Inc. in 2006.• Success and growth during rapid quota ($1.1 to $2.18 Million) increases.*1998-130% *2000-105% *2001-96% *2002-96% *2003-104% *2006-95%• 2001 Salesman of the year - total sales, highest gross profit and digital camera sales, $2 Million.• 1999 Olympus Elite Club Top Performer.• 2000 to 2003-Only sales representative to attain yearly extra bonus level, based on gross profit to expense.• Penetrated 8 of 13 competitive core NIH imaging facilities which historically had been dominated by the microscopy industries top competitor, Carl Zeiss.

Washington , Oregon And Idaho

Responsible for sales and support of Zeiss and Leica optical and imaging instruments in the Pacific NW. Accounts developed and supported in life science research, biotechnology, industrial, clinical and pathology laboratories.• Major contributor (total sales) to Bartels and Stout recognition as one of the premier Zeiss and Leica microscopy dealers in the country.• Clinical laboratories microscope sales - Recognized as top producer in US.• Competitive account dominance in pathology and clinical laboratories within the Oregon and Idaho territory.• Selected for trip to Leica headquarters in Switzerland for outstanding sales above quota.• Presented a United States market analysis to Leica world headquarters, St. Gallen, Switzerland. Presentation to world product managers and engineers.• Company bonus level program - attained 6 straight years.• Earned cash incentives for greatest number of Leica units sold in 7 instrument categories.• Collaborated with Hewlett Packard engineers to develop a customized optical system for the production line which were incorporated in production lines in the Pacific NW and Ireland.• Generated top number of service contracts first year service was implemented.• Attained yearly bonus level of new service business within 6 months.