- Strategic consultant to grow companies.- Experience in creating strategies to increase customer acquisition and retention, and finding product market-fit.

- Mentored over 80 startups so far. - Mentored startup founders and product managers to grow their businesses and products by answering questions about the product, market, growth, technology, and data analysis.

Mentored startups to grow by answering their questions about product, market, technology and data analysis at the CASE event in 2021.

Evaluating startups in Web3, ESG, Artificial Intelligence, and the Creative Economy. Judge on the NFT Brasil event.

- Mentoring Latina and Black women founders of startups to grow their businesses and products by answering their questions about the product, market, technology, and data analysis.

Creating a Metaverse game in Web3 that uses cryptocurrency (NFT) and producing the roadmap and new features.

- Mentored Startups, founders, and Product Managers to grow their businesses and products by answering their questions about the product, market, growth, technology, and data analysis.

- Responsible for Checkout on the e-commerce (nike.com.br), making purchasing feel like the natural next step.- Increased the rate of purchase conversion rate and decreased cart abandonment rate.- Improving POS experience.

- Responsible for creating and launching the new Nike Brazil App. Brazil is the first country to have its own exclusive Nike App.- Defined and prioritized the main features to develop the MVP- Articulated and connected teams from the US and Brazil to align strategy

- Responsible for the integration of the huge e-commerce with Kangu's shipping system.- Feedback and data analysis to improve our API and other integrations- Process improvement and communication within Kangu and outside with key accounts.

>>> Kangu was acquired by Mercado Livre (MELI) in September 2021<<<- Responsible for the integration of Mercado Livre data with Kangu.- Initiated and improved the Data sector in Kangu.- Developed a project to automate and facilitate data access in Kangu, which positively impacted the Data Engineering and Business Intelligence departments and benefited the logistics, data, marketing, and product departments

- Responsible for increasing the acquisition of sellers.- Created a new product with the new shipping simulator.- Initiated the company's product culture.

Improved the HR Product by creating the employee admissions segment and improving the company culture segment in the digital product for remote work. This HR Product helps automate the day-to-day of HR staff and streamline the bureaucratic parts of dealing with the employee.

Created a solution to integrate Personal Loan with Buy Now Pay Later, which have differentiated technologies and have been transformed into a single interface for customers. This proposal may improve recurrence and cross-selling when customers have access to more financial products offered.

- Defined and prioritized product features and improved the financial platform for companies.- Created a new business model to meet new market demands.- Adapted the product for a new persona and to meet the phase of company growth.- Initiated the company's product culture.- Created processes, documents, meetings and various tools.

- Helped client to define the business model- Created the roadmap- Defined the features of the digital product

- Planned and prioritized product feature backlog and development for the product- Developer detailed product feature specifications and ensure they’re clearly understood by the development teams- Assessed value, development cases, and prioritization stories, epics, and themes to ensure work aligns with product strategy- Actively mitigate roadblocks impacting successful team completion of release/sprint goals- Leadership on the product-release planning and setting expectations for delivery of new functionalities- Served as the product ambassador internally and externally, sharing knowledge and answering questions related to the product

- Collaborated with stakeholders to craft vision and concept development of a product- Leadership of teams, defining product vision, roadmap, and communicating with stakeholders throughout the project- Worked with internal and external contacts to analyze needs and align product roadmap to strategic goals- Worked closely with business teams to create and maintain a product backlog according to business value

- Planned, conceptualized, and defined product features along with the business model and the team prioritizing items in the backlog.- Team coordination using agile methodologies- Producted cycle management of a multidisciplinary product team, composed of the developers and UX designer- Collected feedback from customers- Monitored product efficiency with metrics

- Apresentadora do programa de TV Vale das Startups no Grupo Thathi de Comunicação- Roteirista e produtora de conteúdo - Entrevistei 33 startups e 5 líderes de aceleradoras e venture capital🚀 Programa VALE DAS STARTUPS da TV ThathiToda quarta-feira às 21:30 📺 TV:• NET canais 22 e 522• TV Thathi IN (digital aberto) canal 32.1💻 Assista online e tudo sobre o programa no link: https://linktr.ee/vale.das.startups