Bruna Hernandes Correia Email and Phone Number
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Digital and Content Marketing is my passion! I’m an accomplished and creative marketing professional, with over 10 years of experience. My mission is to innovate and experiment, connecting brands with audiences through creative solutions that elevate brand communication.I love contributing to a positive community impact by engaging with transformative brands and businesses. My greatest strength is driving innovation and creating an environment where people from multiple teams can contribute to achieving business goals. I thrive in implementing marketing strategies that drive business growth, refine customer experience, and attract new customers. My expertise extends to managing digital content and executing targeted traffic acquisition campaigns. I bring strong team management capabilities and a results-driven approach.A few highlights of what I’ve done so far:• Led the launch, content, and growth strategies for the Global Education App “HN Grow” earning a Silver award from ABEVD in the Learning Experience category in 2022 • Leveraged performance data to uncover insights, identify trends, and make informed decisions• Implemented multi-platform marketing campaigns, collaborating with cross-functional teams to drive growth• Drove a 102% growth in average monthly website visitors within a year through improvements in user experience and paid media campaigns• Led integrated marketing and content strategies• Placed the brand at the #1 position on Google through SEO strategies• Created content in multiple formats, including videos, campaigns, webinars, email marketing, landing pages, social media, and others. • Directed the content creation and sales training strategy, implementing 70+ modules in 2 years With an MBA in Marketing and Digital Communication, as well as an advanced degree in Graphic Design, and a background in Sales, I bring a robust foundation in both business strategy and design.Let’s connect! Message me on LinkedIn to talk about marketing, design, and strategy, or check out my portfolio at: https://brunacorreia.myportfolio.comEXPERTISE: digital marketing, content strategy, marketing campaigns, social media, marketing communications, innovation, project management, curriculum design, graphic design, branding, customer relationship, sales training, video production, budget management, customer education, growth marketing, team leadership, Design Thinking, SEO, Adobe Creative Suite, Google Ads, Facebook Ads, Google Analytics, Adobe Analytics, webinars, events, PowerPoint, Excel.
Securitas Technology
View- Website:
- securitastechnology.se
- Employees:
- 589
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Sr Manager, Global Digital MarketingSecuritas TechnologyCleveland, Oh, Us
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Global Communications ManagerSecuritas Technology Jun 2024 - PresentOhio, United StatesAs the Global Communications Manager at Securitas Technology, I lead the strategic development and execution of internal and external communication initiatives across North America, Europe, and Latin America. My role supports and maintains the company’s global brand presence, driving engagement, and aligning messaging with our business goals, core values, and sustainability commitments.🏆 Key Achievements & Skills:• Internal & External Communications Strategy: Develop and implement comprehensive communication strategies, including a Global Newsletter and other multi-channel campaigns. Increase employee engagement rates through targeted content and storytelling.• Leadership Messaging: lead global messaging for leadership, including videos and written content for executive announcements. Support key executives in delivering business updates and industry-specific thought leadership, supporting the position of Securitas Technology as an industry leader.• Sustainability Initiative Launch: supported the launch of the company’s Sustainability Initiative, driving engagement with internal teams.• Crisis Communication: Manage crisis communications, including responses during global events such IT Outages and natural disasters, ensuring clear, consistent and timely messaging across regions.• Global Event Communications: Manage client communications for high-profile industry events such as GSX 2024, collaborating with marketing teams to highlight Securitas Technology's innovative solutions and partnerships.• Metrics & KPIs: Implement a data-driven strategy to track the performance of communication campaigns, using KPIs like open rates, engagement rates, and feedback loops to refine messaging. Skills: Project Management · Team Leadership · Executive Communications · Corporate Communications · Social Media · Client Communications · Events · Presentations · Microsoft PowerPoint · Microsoft Excel · Marketing Communications · Digital Marketing -
Volunteer Mentor - Marketing And CommunicationsScore Mentors Feb 2024 - PresentAkron, Ohio, United StatesCertified Mentor in Marketing, Communications, and Graphic Design for small business entrepreneurs. Through Score, I help small business owners to:- Create the strategy and implement marketing structures;- Build their brand building, logo design, and graphic design in general;- Establish a digital presence and create social media strategies. -
Advisor - Growth, Product, Marketing & CxZeroboss Oct 2024 - PresentAct as an Advisor in Marketing, Growth, Product, and Customer Experience (CX) at ZeroBoss, the first platform dedicated to connecting people with the best income-generating opportunities that match their profile and interests.My mission is to guide the company in developing innovative strategies to attract, engage, and retain users, while promoting the sustainable growth of the platform through:🪴Marketing and Growth: Creating campaigns that resonate with our target audience, aiming to expand brand visibility and reach.📲Product: Advising on developing products and features that provide users with an intuitive and efficient experience.💚Customer Experience (CX): Structuring a customer journey that emphasizes interaction and satisfaction, ensuring that ZeroBoss delivers an exceptional experience from the first contact.With my expertise in marketing, growth, and product, I help ZeroBoss position itself as a reference in the income generation market, offering solutions that create value for both users and partner companies. -
Head Of Growth, Product & CxZeroboss Nov 2023 - Oct 2024Lead digital product management and digital marketing strategy for ZeroBoss, a start-up that connects people with business opportunities via a web-based platform.- Create content and implement digital marketing campaigns on social media.- Lead the design and execution of go-to-market plans, successfully launching the first digital products - Design product positioning, messaging, and value propositions that resonated with the target audience, measured through customer surveys and feedback.- UX/UI research- Lead and implement growth strategies
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Content And Training ManagerHerbalife Jan 2022 - Sep 2023As leader of Member Education, I drove the integrated digital communication and content strategies for the Distributors, and implemented multi-platform marketing campaigns, collaborating with cross-functional teams to drive growth. I managed multiple training projects that not only educated our Sales Force but set them up for success. My focus was on Distributor training and communication, ensuring they had the skills for business growth. 🏆 Key Achievements & Skills:• Led the go-to-market and content strategies for the Global Education App, winning us a Silver award from ABEVD in the Learning Experience category in 2022.• Managed the training content strategy, implementing 70+ projects in just 2 years. • Grew our reach by 30% on owned channels and boosted website traffic by 87%. • Analyzed data and performance, uncovering opportunities and identifying best practices. • Headed digital transformation initiatives, turning complex challenges into digestible content.• Negotiated with vendors, including speakers, agencies, institutes, and consulting firms. -
Training And Education CoordinatorHerbalife Oct 2018 - Dec 2021As the Training and Education Coordinator at Herbalife, I was the go-to person for content plans, marketing strategies, and member acquisition projects. I created content for multiple platforms like videos, campaigns, webinars, podcasts, emails, landing pages, presentations, and more.🏆 Key Achievements & Skills:• Improved the Onboarding Portal experience, boosting monthly visitors by 102%, making it user-friendly, and targeting social media campaigns.• Redesigned the distributor's landing page, scoring a 271% increase in traffic.• Launched email campaigns that hooked a 51% increase in our subscriber base.• Managed budgets and handled negotiations with our vendors for content production.• Integrated agile methodologies, cultivating efficiency, innovation, and adaptability• Supported the content strategies for large-scale 2 to 4-day events with over 10,000 attendees.
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Senior Marketing AnalystHerbalife Mar 2016 - Sep 2018As the Senior Marketing Analyst at Herbalife, I was the person behind creating content, communication, and training materials to help our Distributors grow and welcome new members. It was all about building relationships and making things happen!🏆 Key Achievements & Skills:• Led multi-channel communication campaigns for social media and brand platforms.• Created multimedia content for training aids, video classes, landing pages, e-books, and more. • Teamed up with different departments to develop and roll out learning programs and content strategies that contributed to a 10% increase in sales • Implemented lead generation strategies, resulting in 2x more New Distributor leads• Designed, implemented, and analyzed surveys to identify training and content needs, and discuss insights with the Executive level• Partnered with the Global Office to drive the development of innovative content projects.
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Senior Marketing AnalystTgk Travel May 2014 - Aug 2015I was responsible for the marketing strategies across the group of 6 brands - Travel Agency, Travel Operator, Incentive Travel, Study Abroad, Relocation to Japan, and Surf Travel Operator. 🏆 Key Achievements & Skills:• Successfully placed TGK at the #1 position on Google through SEO and content strategies • Organized over 20 in-person product training sessions, connecting with business partners and prospects.• Expanded our global presence through strategic partnerships, increasing the brand's credibility and outreach.• Managed the re-brand project across the 6 brands, leading the team to create brand identity, social media visual strategy, copywriting and complete re-design of all websites • Created content strategies for marketing campaigns, advertising, and website copy.• Analyzed marketing data and reports to elaborate insights and identify opportunities• Coordinated the brand's presence at the main Tourism events and fairs. -
Graphic Designer For Social Media55Social Jun 2013 - May 2014As the Art Director for 55 Social Marketing Agency, I created visually inspiring narratives for over 8 brands across diverse industries.🏆 Key Achievements & Skills:• Established client relationships, transforming their needs into engaging visual stories.• Facilitated brainstorming sessions, fostering creative collaboration and strategic alignment.• Executed marketing campaigns, enhancing brand visibility and engagement on social media.• Expert in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere) creating high-quality graphics, illustrations, and layouts.
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Junior Marketing AnalystSpirax Sarco Jan 2011 - Jun 2013As the Junior Analyst, I supported the execution of events and training initiatives. I created communication assets, all visuals for events, conferences, and fairs, promotional items, apparel, video editing, internal communications, and technical catalogs.🏆 Key Achievements & Skills:• Supported the brand's presence in fairs, events, and training initiatives within the Brazilian market• Planned and executed the company's sales conferences in key locations like Sao Paulo, Rio de Janeiro, and Bahia• Created communication assets, including visuals for events, conferences, and fairs, along with promotional items, apparel, videos, technical catalogs, and materials.• Presented bilingual content (English and Portuguese) at board meetings and training sessions, aligning communication with marketing strategies. -
Graphic Design InternSpirax Sarco Brasil Apr 2010 - Dec 2010As an intern for Spirax Sarco, my role was to support the communication and marketing strategies, oversee the communication channels, and contribute to internal marketing projects.🏆 Key Achievements & Skills:• Maintained effective communication channels with suppliers and customers.• Supported internal marketing efforts, enhancing employee engagement.• Designed all visuals and graphics for marketing materials, internal campaigns, events, and fairs. -
Graphic Design InternScena Foto & Video Feb 2009 - Mar 2010As an intern at Scena Photo & Video, my role was to design photo albums for weddings, edit and manipulate photos using Photoshop and Lightroom, and maintain a relationship with the clients.
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Marketing InternMago May 2007 - Oct 2007This was my first job in marketing, fresh out of college! My role was to reach out to customers to meet their product needs, help with market research and client prospecting, support the execution of events and trade fairs, and collaborate with other teams on communication projects.This is where my love story with Marketing, Design, and Communication began! 💗
Bruna Hernandes Correia Skills
Bruna Hernandes Correia Education Details
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International Strategic Management -
Centro Universitário Belas ArtesDesign And Applied Arts
Frequently Asked Questions about Bruna Hernandes Correia
What company does Bruna Hernandes Correia work for?
Bruna Hernandes Correia works for Securitas Technology
What is Bruna Hernandes Correia's role at the current company?
Bruna Hernandes Correia's current role is Sr Manager, Global Digital Marketing.
What is Bruna Hernandes Correia's email address?
Bruna Hernandes Correia's email address is br****@****ail.com
What schools did Bruna Hernandes Correia attend?
Bruna Hernandes Correia attended Espm Escola Superior De Propaganda E Marketing, Eada Business School, Centro Universitário Belas Artes, Universidade Bandeirante De São Paulo.
What are some of Bruna Hernandes Correia's interests?
Bruna Hernandes Correia has interest in Social Services, Children, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Human Rights.
What skills is Bruna Hernandes Correia known for?
Bruna Hernandes Correia has skills like Adobe Photoshop, Indesign, Marketing Communications, Marketing Digital, Graphic Design, Photoshop, Illustrator, Adobe Illustrator, Publicidade, Customer Relations, Web Design, Brand Communication.
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