My journey has always been about merging creativity with strategy. I started in marketing and design, honing my skills in visual storytelling and strategic thinking.I've explored various fields—DJing, event planning, lighting tech startups, and international sales. These diverse experiences have given me a broad perspective on the entertainment and tech industries.Now, as the co-founder and CEO of SHIFT Midtown, I'm dedicated to setting new benchmarks for immersive events in Manhattan and expanding the brand to the best cities around the globe.