Over the course of my 18-year career in Marketing, I have accumulated solid experience, especially in the areas of Digital Marketing, Market Intelligence and Multichannel Communication. I have always believed in the power of teamwork and integration between the areas of a company, especially working with Marketing next to Sales and the customer service areas. This approach has been crucial in the companies I've worked for, regardless of size or segment.Recently, in my last experience at Geistlich Pharma do Brasil, I had the opportunity to coordinate product launches, 360º marketing campaigns and events that not only strengthened the brand, but also generated a return on investment. We implemented CRM strategies, marketing automation and tools such as chatbots for WhatsApp, which significantly improved the relationship with our customers. One of the greatest achievements was the reformulation of educational events, which went from formats with no return to a series of profitable events with a direct impact on sales.My education reflects this constant desire to improve myself and stay ahead of the trends. I completed an MBA in Strategic Marketing at Anhembi Morumbi University in 2021 and I also have an extension in Marketing Management from the Getulio Vargas Foundation. These degrees, together with my practical experience, allow me to combine strategic analysis with creative and efficient execution.