Marketing And Sales Director
Current- I structured all areas in company, creating and implementing internal processes to gain productivity and control, through data organization, training and management.- Marketing: Strategic planning creation basis, changing all internal and external communication. I developed the new website structure, managed activities on social networks, improved sales materials, networked new business partnerships increasing our demand and developed on/offline advertising.- Sales goals: 20% up in annual revenue, surpassing the R$ 1M (R$400k add) at firsts years and acutually more than R$ 2,5M. Increased sales opportunities by 90% (average in 50 to 95 leads) and conversion rate increased by 30% from the prior year. I implemented a new workflow for a better management looking new opportunities. I organized all customers in a data system and created a CRM process for management information and correctly approach time business. I implemented the relationship chain culture in company (process and actions: lead > negotiation > costumer > post services).- Other areas: financial report, inventory stock and FIFO management, net profit analyzes by each job delivered, reduced internals spending with new processes and renegotiating with suppliers, establishing sustainable partnerships.