Bruno Lucarelli Email and Phone Number
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NFPA Member, 2025 EV Charging Summit Las Vegas Fire Safety Panel Leader, providing employee safety training and equipment for lithium ion battery hazards.NFPA Certification in Responding to Hybrid/Electric Vehicle Incidents.Helping EV Charging organizations stay proactive with regard to coming fire regulations for the EV ecosystem. See our lithium ion fire safety equipment here:www.evsafetyproducts. comFormer Director of US Advertising at eBay Motors, #1 Automotive Website in the World. Experienced Consultant in all 3 Tiers of Auto Marketing. Background in traditional media, sports marketing, social media, PR, digital.In 2005 while at COX, I initiated a program directly with the General Motors legal group to allow Tier 2 OEM LMA’s to redefine how Tier 2 Franchisee Association funds could be repurposed for technology that was proven to help new car sales. This increased the participation of regional Cadillac Stores by 60%, and created $2,000,000+ in new, recurring SaaS subscription revenue in the first year on Autotrader.com.In the same year, I was asked by COX to leverage my experience to develop the first Automotive Digital TIER 2 ad program, successfully pitched directly to Dealer Ad Associations. This is now a $100,000,000+ division at COX.As National Advertising Manager at eBay Motors, I initiated eBay Motors’ first CPO initiative. As Project Manager, I worked with the eBay engineering and product teams and in four months launched the eBay Motors CPO Center. This was accompanied by a guarantee of $8,000,000+ in annual, recurring advertising revenue. I've Developed numerous cross platform multi million dollar automotive SaaS enterprise sales, TV and sports marketing partnerships at the local, regional and national levels with companies including eBay,CBS-TV,Katz Media Sales, FOX TV Stations, Autotrader.com, Edmunds.com and GMFormer Director of Sponsorship Sales for the Boston Red Sox TV Network.Extensive experience working directly with C Level Execs.Expert knowledge in Business Development, Media Sales, Multi Point Retail and Dealer Association/OEM Automotive, Co-op, SaaS, Connected Car, SEO, SEM.Original inventor of the NFT/ Blockchain "Unique URL Identifier" concept in 1999:https://patents.google.com/patent/US20030220885A1/enMy Publications:https://www.dealernewstoday.com/stories-from-the-field-are-dealers-leveraging-the-purchase-funnel/https://www.dealernewstoday.com/stories-from-the-field-does-your-dealership-need-a-marketing-director/
Ev Safety, Inc
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Managing PartnerEv Safety, Inc Mar 2023 - PresentPompano Beach , Fl, UsPlease attend our EV Charging Summit Las Vegas Speaker Panel on EV Fire Safety! NFPA Member/Certification in Responding to Hybrid/Electric Vehicle Incidents(Fire/Rescue Edition). EV fire regulations are being passed in the US, we help you stay compliant. Forging C-Suite Level relationships with the U.S. Government, Parking Facility Operators, Real Estate Companies, EV Charging Organizations, Manufacturers and other key Automotive Electrification players to launch the first comprehensive EV Fire Safety Equipment catalog in the United States and Canada. -
Marketing,Franchise Business Development ConsultantBci Media Services 2001 - Oct 2023SEO, SEM contracts with Franchise Groups, including Raving Brands and Massage Envy.Project: Monkey Joe's/Google Maps Place PagesContracted by Raving Brands to work with 90+ individual Franchisees in 20+ States to set up, confirm and optimize all Google Maps Place Pages in the U.S. Market. Customized coupons, images and promotions to each Franchisee's core customer base. Unified the Google Place pages Group under a single Franchisor account. Average store visits increased by 8%+. Project: Monkey Joe's/SEOOptimized each individual U.S. Franchisee market page for the Monkeyjoes.com website. Added H1 Tags, Google Analytics Code and URL keywords for every location. Average store saw a significantly higher Google front page placement after 6 weeks. Project: Massage EnvyWorked with individual Franchisees in the Mid South Market to claim and optimize their Google Place pages, including coupons, images and promotions. Developed a customer review program to incresae their Google ratings. Expert in identifying profitable sales opportunities with Key business partners and translating that into revenue. Deep Background in SaaS, Automotive & franchise marketing, especially helping SaaS and other product/service providers build Retail networks at the retail & C Suite Level.
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U.S. Business Development Enterprise Sales Manager, Ai Vehicle Inspection Software SolutionsPave By Discovery Loft Inc. 2021 - 2021Toronto, Ontario, CaBuilding out and maintaining a U.S. Automotive Retail Network at the C Suite Level for PAVE Inspect, AI Vehicle Inspection Software. Achieved 300% of 2021 budget goals. Develop and maintain an in-depth knowledge of Key partners' strategy, market position, budget, goals and results. Build trust and rapport with senior enterprise management. Exceeding all budgets with accounts closed including The Sheehy Auto Group, Bill Marsh Auto Group, and Autolenders AL GO. Handle all U.S. Trade Shows, incoming leads and in person sales prospecting. -
Sales DirectorMobility Sales Solutions 2017 - 2020• Managed a Sales Team with a retail automotive IOS app and accompanying software suite that addresses communication and upselling automotive service customers, including the auto title loan industry. Clients include AutoCanada, Penske Automotive and The Serra Group.• Developed the wire frame for the CRM dealer dashboard to track all activities of the Vin-UP. • Presented account-based programs, technology, SaaS, Wi-Fi and integrated mobile services into existing network, enabling mobility and client increasing productivity.• Developed strategic partnerships with CarFax Canada, KBB and other U.S. and Canadian firms
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Executive Vice President, Staffing Sales & Oem RelationsParkops Automotive Staffing Services 2015 - 2017• Led the national sales team to over $7mil in new annual business, 500% of budget.• Oversaw automotive hospitality operations solutions and strategies required to successfully implement them for dealership service departments.• Developed software and staffing solutions that reduced operating expenses, increased profit and CSI (Customer Satisfaction Index) for groups such as Germaine and Holman. • Consulted with NADA and OEM manufacturers on staffing, service and CSI issues that affected retail workflow.• Created programs, technology, SaaS, and integrated mobile services into existing network, enabling mobility and increasing service retention and revenue. Managed and staffed trade show booths.
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Director, Automotive Retail StrategyConcentrix 2014 - 2014Newark, California, Us• Led the National Sales Team and worked directly with partners at the C Suite Level such as Google and Facebook Auto to develop and implement National Automotive Retail SaaS programs at the Tier II and Tier III levels. • Partnered up with auto service advertising and connected vehicle agency services in the US and Canada to clients such as OnStar, Honda, Hyundai, etc.• Developed and oversaw existing and new retail programs for service retention agency for Honda and Hyundai across the US and Canada. -
Ny Metro Area ManagerEdmunds.Com 2011 - 2012Santa Monica, Ca, Us• Signed over $800k (300% of budget) in new, regional billing to the Edmunds Dealer-Direct SaaS program to NY/NJ/PA area retail stores, including the Lithia and Ray Catena groups. -
Manager, U.S. Advertising SalesEbay Motors 2007 - 2008San Jose, Ca, Us• Managed the Regional Sales Team efforts to Close over 400 Dealers ($5mil+ Annual/200% of budget) in the Northeast U.S. to the new eBay Local SaaS sales program. Territory included NY, NJ, MA, OH, D.C. and PA.• As National Ad Sales Team Manager, regained control of eBay Motors Publisher Ad inventory. Raised average CPM by a factor of 20X in six months, creating $8mil in NEW, recurring annual advertising revenue (600% of budget).• Developed the eBay OEM CPO Program for the largest Automotive website in the world. • Led National Sales efforts at the Tier 1, 2 & 3 levels to promote eBay retail software solutions, including extensive trade show sales.• Developed the GM/eBay partnership. -
Major Accounts/Retail Sales ManagerCox Automotive Inc. 2004 - 2007Atlanta, Ga, Us• Top biller Autotrader.com out of 1,000+ salespeople. Opened numerous accounts nationally and in the NY/NJ area for the Autotrader.com OEM & dealer programs.• Autotrader "Salesperson of the Quarter" 2X• COX Leadership Program• Worked with the Autotrader.com product team to develop the industry’s first Tier 2 Digital Automotive Ad program. Created over $20mil in new business (400% of budget), now a $100mil+ division. • Worked directly with OEM’s such as GM on developing new digital co-op marketing products.
Bruno Lucarelli Skills
Bruno Lucarelli Education Details
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Rutgers UniversityCommunication -
Christian Brothers Academy
Frequently Asked Questions about Bruno Lucarelli
What company does Bruno Lucarelli work for?
Bruno Lucarelli works for Ev Safety, Inc
What is Bruno Lucarelli's role at the current company?
Bruno Lucarelli's current role is Managing Partner, EV Safety Inc-Lithium Ion Fire Equipment & Training for Auto Dealers&Fleets,EVSafetyProducts.com NFPA Member Certification.Former eBay Motors,COX Auto Exec.,Construction,Inventor.Rugby 🏉.
What is Bruno Lucarelli's email address?
Bruno Lucarelli's email address is br****@****are.com
What schools did Bruno Lucarelli attend?
Bruno Lucarelli attended Rutgers University, Christian Brothers Academy.
What are some of Bruno Lucarelli's interests?
Bruno Lucarelli has interest in Poverty Alleviation.
What skills is Bruno Lucarelli known for?
Bruno Lucarelli has skills like Online Advertising, Advertising, Marketing, Sales, Social Media, Marketing Strategy, Social Networking, New Business Development, Advertising Sales, Social Media Marketing, Digital Media, Business Development.
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