Bruno Duarte Email & Phone Number

Porto, PT

Portugal

Reporting to the General Manager, my main responsibilities are:- Creation of Marketing Department and activities- Roadmap and budget- Product Management, Segment Management, Service Management- Communication: Events, Social Media, Paid Media, Events- Brand Creation and Activation- Organize events- CRM implementation

Portugal

• Reporting to the General Manager and Commercial Director, my main responsibilities were:
• Retail Management of 8 B2B points of sale with a team of 16 people;
• Definition and implementation of the roadmap with the marketing team and implementation of specific sales and marketing dynamics for the channel;
• Rebranding and merging 4 independent stores into the main brand's umbrella;
• For 1 year, I led a small sales team and merged it with another team, hiring new members in order to solidify the presence in the north of the country;
• Internal communication and sales dynamics for special promotional months, from concept to execution;

Portugal

• Reporting to the National Sales Director, my main responsibilities were;
• Management of a sales team of ten people;
• Training and coaching by identifying key leads and opportunities and help them convert them into sales with high focus on services such as fleet management and asset management software;
• Sales execution of the corporate strategy: Introduction of new products and services, Penetration, Coverage and Omni channel promotion;
• Helped the implementation of the salesforce.com crm with training and daily coaching;

Portugal

• Reporting to the Head of Marketing, my role consisted of:
• Helping the regional HUB with creating the role of Segment/Trade Manager;
• Working in partnership and mentorship with local and the HUB's Product Managers to push sales growth of the Mechanical & Electrical and Interior Finishing trades;
• Studying the local market (needs, gaps, competitor analysis, price positioning, selling strategies);
• Testing product baskets and solutions with key customers;
• Designing the product basket's launch strategy for the local market, training sales people and providing them with key information such as sales cards and brochures;

Portugal

• Reporting to the Head of Marketing, my role consisted of:
• Managing Power Tools and Insert Tools (technical products), growing sales, profitability and market share;
• Design and implementation of the product strategy for the local market (roadmap, price positioning vs competition vs added value, sales history analysis, stocks forecast, sales trends analysis;
• Did technical support for the sales force and sales channels;
• Responsible for the implementation of the cordless configurator in the company's e-commerce platform;
• Co-organized promotional months, orchestrating the project with the other relevant departments;

Portugal

• Reporting to the Area Sales Manager:
• B2B sales of products and services in a geographical area in the Steel & Metal and Interior Finishing trades;
• Product demonstration, prospection and conversion of new customers;
• Created and executed action plans for key customers, executing the omnichannel strategy;

Porto Area, Portugal

Store remodeling design and construction management for a Hilti Store.Support to the Sales and Marketing departments.

Portugal

• Social Media Management, creating content (editorials, brochures, emails) growing audience;- Conducted surveys;
• Sold partnership contracts;
• Created and conducted partner satisfaction surveys;

Portugal

• Jobsite supervision of construction works to ensure compliance, working in multidisciplinary teams;
• Founded the Sustainability Team and delivered a Green Building 101 training for the staff;

Master’S Degree, Marketing, 16/20

Msc. thesis: Determinants of B2B e-purchasing adoption by SMEs 17/20

Msc., Civil Engineering - Construction, 14/20

Msc. thesis: 'Sustainability requirements in buildings'. Grade: 17/20

Proficiency Degree In English, Proficiency Degree

Proficiency degree in English