With a strong sense of leadership, Bruno developed his expertise in sales, commerce and customer experience early in his career. A graduate of the Université de Sherbrooke in marketing, he has distinguished himself on the marketing scene by winning several inter-university competitions, including the “Jeux du commerce”, “Happening Marketing” and La “Relève Marketing”. During his last graduate year, Bruno put his entrepreneurial and innovation thinking to good use by co-founding Unique Wool, a custom clothing company. With a mission to allow each of its customers to wear unique pieces and demonstrate their sense of belonging with clothing and accessories 100% in their image. The company now sells its products across Canada.