Lasse B. Email & Phone Number

50by40 is a global multi-NGO and cross-sector movement addressing externalities of animal agriculture by catalyzing and augmenting existing and new initiatives. The vision is to reverse current growth and trends to cut global production of animal agriculture by 50% by 2040. 50by40 functions as a convener of stakeholders and rightsholders with a global.

As Executive Director of 50by40, I lead the secretariat and oversee the strategic direction, advocacy and grant-making.50by40 is a global multi-NGO and cross-sector movement addressing externalities of animal agriculture by catalyzing and augmenting existing and new initiatives. The vision is to reverse current growth and trends to cut global production of.

- Appointed the global civil society lead for the UN Food System Summit Action Track 2 'Shift to sustainable consumption patterns', as well as liaison to Action Track 5 'Build resilience to vulnerabilities, shocks and stress'. - Appointed co-lead of Action Area 3.2 'Manage sustainably existing food systems', overseeing coalition work on agroecology and.

São Paulo Area, Brazil

- Leading CAN’s Campaigns, Communications & Movement Building department- Member of the senior management team- Developing a new 5-year strategy in an inclusive, transparent process that honours the knowledge of the 1200 member organizations (120 countries)- Providing campaign training for CAN members and partners around the world- Leading CAN’s global.

- Coordinated the development of a cohesive global strategy in the lead-up to COP21 for more than a hundred international civil society groups- Established inclusive, collective vocabulary for campaigning- Ensured that this collective strategy was applied with consistency across CAN’s international membership and partners- Provided campaigns and.

São Paulo Area, Brazil

- Led the conceptualization of Greenpeace’s new urban issues portfolio- Brought together global experts for an interdisciplinary exchange on urban issues, which helped root GP’s cities strategy in the most progressive thinking on city living- Cultivated an urban issues network which included senior Greenpeace staff, academics, policymakers, UN delegates.

São Paulo Area, Brazil

- Developed new strategies aimed at efficiency, while honouring local knowledge and cultural approaches to fighting environmental degradation- Mentored campaigners in advanced advocacy and corporate campaigning- Helped streamline operations and improve communication between campaigns- Served on advisory team responsible for implementing the new operating.

Amsterdam Area, Netherlands

- Oversaw all agriculture campaigning in Europe- Designed Greenpeace’s highly successful 2012 campaign ‘Growing Doubt’, which enabled farmer-to-farmer dialogue on the impact of genetically engineered crops- Exposed the consequences of genetically engineered crops on people and the economy in the United States and Argentina www.growingdoubt.org- Produced an.

United Kingdom

Selected clients:- Humane Society International – Washington DCLead and advocate on Common Agriculture Policy reform. Advisor on agriculture and climate change for COP16. Strategist on EFSA campaign- Baltic Sea 2020 – StockholmLead and lobbyist on Common Fisheries Policy reform in the UK. Facilitated a dialogue between German, French and UK governments..

Guildford, United Kingdom

- Lead on campaigning strategies, policy development and wider integration with other NGOs, IGOs, governments and businesses in Europe and beyond- Overseeing all campaigning and lobbying carried out by Compassion’s European network of almost 40 coalition partners- Coordinating joint efforts and developing common strategic framework- Lead strategist.

London, United Kingdom

- Responsible for creating and coordinating global campaigns and media launches across offices in Europe, Asia and the Americas- Lead on undercover investigation into violations of the IWC (International Whaling Commission) moratorium and lead on historic interventions at IWC summit in 2008 based on this investigation- Strategy and communications advisor.

Copenhagen Area, Denmark

- Responsible for developing, implementing and driving all external communications, including media, lobbying and campaigning. - Writer of supporter magazine and marketing copy- Facilitator of all the work with other national and international NGOs and official spokesperson for the office- Deputy CEO

Copenhagen Area, Denmark

- Communications consultant with a talent for advancing progressive policy through strategic argumentation- Advisor to party leader and former Vice Prime Minister Marianne Jelved during 2005 general elections- Provided briefings prior to live debates and interviews, as well as debriefings afterwards, with a focus on strategic goals, tips on messaging.

Copenhagen Area, Denmark

- Ensured reliable services and a safe environment for guests- Managed hotel service operations including casino, banquet and conference departments

Copenhagen Area, Capital Region, Denmark

Responsible for all aspects of running the organisation including media, campaigning, finance, fundraising and development. Leading member of the European Coalition to End Animal Experiments.

Copenhagen Area, Capital Region, Denmark

Developer, organiser and implementer of street and media events.

Plant-Based Nutrition Certificate

Alumnus, Programme For Sustainability Leadership

Ba, Rhetoric And Linguistics