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I start and end my day with empathy and inclusion for those I work with as it takes many to drive real success and business change. As a growth-minded business and analytics leader with a deep understanding of sales operations, I also offer expertise in digital advertising, strategic thinking, and the keen ability to translate data into actionable insights and learning opportunities. I drive high-impact business decisions by assessing market trends, partnering with internal technical teams, and pioneering innovative solutions that redefine what is possible.Throughout my career, I have unified internal and external stakeholders around a common vision of building better customer experiences while scaling workflows through strategic planning, collaboration, and effective written and verbal communication. In addition to coordinating and maximizing the efforts of multidisciplinary teams, I play a vital role in shaping the future of business with ongoing performance analysis. Connect with me and align customer goals with the corporate mission.
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Strategic Account RepresentativeAmazonSeattle, Wa, Us
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Strategy And Business Development Manager - Hardlines At Walmart EcommerceWalmart Ecommerce Jun 2021 - PresentBentonville, Arkansas, Us -
Strategic Account RepresentativeAmazon Aug 2019 - PresentSeattle, Wa, UsInstrumental in the pitch and launch of strategic trademarks by building relationships with holdout brands and resellers to expand business value within the Automotive categories on Amazon's Marketplace. Champion improvements to seller experience by identifying, qualifying, and launching ideal products, and facilitating platform education to drive business growth. Deliver technical onboarding support to a portfolio of 50 strategic clients by architecting an inventory of specific resources detailing API and Point of Sale (PoS) systems, generating $8M in annual revenue growth. Optimize seller engagements across seven product and services solutions from registry and fulfillment to sponsored offerings and marketing placements.
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Sales And Marketing RepresentativeAmazon Mar 2018 - Aug 2019Seattle, Wa, UsEffectively pinpointed business growth opportunities across book of the top 5K existing brand owners selling on Amazon’s Marketplace by leveraging key insights regarding promotional trends from data visualization platforms including Tableau. Co-authored playbook supporting the advertising and marketing functions with pitch guides, best practices, and strategies for handling sales objections. Increased adoption of deals (+36.9% YoY) and coupons (+29.8% YoY) among the top 5K brand owners on Amazon by educating best practice use of marketplace to drive incremental sales, resulting in +$628M in total marketing sales with a 119%+ to end of year (EOY) goal. Expanded scope of role by pioneering an email marketing drip campaign from securing approval to developing content that empowered sellers with the submission of best deals via included survey, attaining EOY service adoption including $362M in incremental revenue across top 5K brand owners on Amazon Marketplace. Facilitated best practice training and strategies for 1.5K+ sellers across six US summit conferences, generating 229 new seller Deal and Coupon registrations, +$2.9M in Deal revenue and +3.7M in Coupon’s revenue.
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Strategic Account RepresentativeAmazon Oct 2017 - Mar 2018Seattle, Wa, UsSupported key initiatives for Amazon Advertising through cross-functional collaboration to expand sponsored product advertising adoption, customer retention, and market penetration across top 13.8K of North American sellers. Negotiated ad-spend, optimized existing advertising campaigns, and launched or reactivated accounts for headline search ads (HSA) by testing new revenue generating and discoverability strategies. Established enterprise-level media plans, project timelines, and ensured accountability with direct management of advertising performance metrics and reporting, enabling me to be 102% to year-end Sponsored ad sales goal in 2017, 129% to Goal Q1 of 2018. Empowered the upselling of long-term revenue-driving by maximizing recommendations and establishing analytics to measure campaign effectiveness against key performance indicators (KPIs). Instrumental in the creation of sponsored products pitch book for the entire $1.7B advertising function.
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Sales Account ExecutiveAmazon Jan 2016 - Oct 2017Seattle, Wa, UsDiscovered, Established, and facilitated the expansion of individual businesses and client enterprises onto the Amazon Marketplace by delivering education that maximized the use of core platform offerings and discoverability including targeted advertising pay-per-click (PPC) campaigns, Brand Registration, running deal strategies on Amazon Deals Page. Hitting revenue and net-new account launch goals and growing the overall selection within the Sports and Outdoors categories.
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Technical Engagement ManagerAmazon Sep 2014 - Jan 2016Seattle, Wa, UsDrive impact and business improvement by onboarding, developing, maintaining and growing relations ships with key 3rd party sellers. With Amazon’s internal objectives in mind, the job of the Engagement Manager is to be an advocate for the sellers experience. This is done by working with sales, product management and engineering to identify product improvements that have global relevance and work to drive the voice of the seller on the front line. Additionally analyzing the effectiveness of seller activities, to recommend opportunities to improve sales with existing tools and processes. Job functions include:• Daily/weekly contact with managed sellers via phone and email • Maintain records of contacts, projects with sellers, progress, and metrics • Research to analyze seller needs and form conclusions about what features and services will drive incremental performance • Gathering facts and metrics about seller issues that need to be driven to solutions through bug reporting, feature requests, or process changes; set priorities and develop plans • Identifying areas for operational improvement for sellers, and developing plans for process changes and issues resolution • Working with internal partners to build consensus around solutions and drive the voice of the seller into all activities impacting and relating to customer success • Staying current on the latest internal merchant success factors and external e-commerce sales and optimization techniques • Create reports and clearly communicate ideas to all stakeholders (internal and external), including senior managementMeasured by:• Success in establishing and maintaining contacts and relationships with assigned sellers • Success in meeting revenue targets, or clearly identifying roadblocks to meeting those targets (and ways to overcome them) • Proactively suggesting process improvements that save money or increase productivity, and implementing approved solutions
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Bing Ads Search SpecialistMicrosoft Apr 2013 - Aug 2014Redmond, Washington, UsI am an onboarding search specialist for Bing Ads at Microsoft. I assist different online companies in improving their search campaigns using analytics and online marketing strategies, while taking into account strategic seasonal opportunities and creative thinking. I provide platform training to companies utilizing the Bing Ads platform. This includes setting up campaigns, ad groups, keywords and navigating the Bing Ads UI. I also perform analytics and optimizations to help improve the performance & ROI of my client's online PPC campaigns. -
O.T.R. Specialist/Operations ManagerGordon Trucking, Inc. Dec 2011 - Apr 2013As an Operations Manager, I was responsible for getting our equipment back on the road in a timely and cost effective manner. This required seamless communication, critical thinking and cross-department collaboration, while maintaining internal and external safety rules and regulations. Extensive planning, and communication through customer service are what allowed me to excel in this role.
Bryan Beck Skills
Bryan Beck Education Details
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Gonzaga UniversityHistory -
Centralia CollegeHistory
Frequently Asked Questions about Bryan Beck
What company does Bryan Beck work for?
Bryan Beck works for Amazon
What is Bryan Beck's role at the current company?
Bryan Beck's current role is Strategic Account Representative.
What is Bryan Beck's email address?
Bryan Beck's email address is br****@****zon.com
What is Bryan Beck's direct phone number?
Bryan Beck's direct phone number is +125332*****
What schools did Bryan Beck attend?
Bryan Beck attended Gonzaga University, Centralia College.
What are some of Bryan Beck's interests?
Bryan Beck has interest in Rugby Climbing, Social Services, Racquetball, Baseball, Hiking, Camping, Private Little League Coach 2 Years, Golf, Rugbyclimbing.
What skills is Bryan Beck known for?
Bryan Beck has skills like Customer Service, Search Advertising, Account Management, Sem, Bing, Ppc, Microsoft Excel, Windows 7, Data Entry, Microsoft Word, Powerpoint, Pivot Tables.
Who are Bryan Beck's colleagues?
Bryan Beck's colleagues are Calvin R., Vinit Pathak, Yazılım Sektörü, Drogon Ghost, Jashir Khan, D G, Andres Sugich.
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