Bryan Besco Email & Phone Number

Detroit, MI, US

Ann Arbor, Michigan, United States

• UHY Advisors, Inc. is one of the leading professional services firms in the US.UHY LLP, certified public accountants, and UHY Advisors, Inc. work together in an alternative practice structure, to provide comprehensive.
• Work with partners, principals, directors, and managers on developing growth marketing plans and new business development initiatives to expand industry and service line market share leading to increased revenue
• Focus on building the firm’s revenue growth by developing service line and industry go-to-market strategies
• Serve as a strategic partner to firm leaders that builds awareness, develops and strengthens client relationships, and drives growth for the Michigan market

Livonia, Michigan, United States

Livonia, MI

• Cole, Newton and Duran CPAs offers a full array of expert accounting, tax planning, and preparation for individuals, businesses, and not-for-profits. We also specialize in performing audits and financial statement.
• Serve as a strategic partner to firm leaders that builds internal awareness, develops and strengthens client relationships, and drives growth for the Michigan market
• Serve as the market development single point of contact for managing partner developing and executing the overall marketing strategy and tactics that meets the firm’s goals
• Develop and implement integrated marketing programs with target relationships including content development, thought leadership, sponsorships, events, webinars, and lead generation campaigns
• Integrate public relations strategy to gain market visibility and increase brand awareness through activities such as announcements, stakeholder interviews, and the development of articles
• Analyze marketing program results by creating dashboards and reports for driving client engagements, business development opportunities, and revenue

Southfield, MI

• Baker Tilly Virchow Krause, LLP is a full-service accounting and advisory firm whose specialized professionals connect with you and your business through refreshing candor and clear industry insight. Our specialized.
• Lead marketing operations and utilize firm programs to expand local industry and service line market share that helped increase revenue by an average of eight percent per year
• Help develop the key message strategy platform that defined the office’s unique value proposition and distinctive market position giving partners and staff a guide of core messages
• Member of the firm’s national technology, sponsorships, and reporting task forces developing strategies to enhance technology functions and best practices for marketing
• Implement lead generation programs including direct marketing campaigns, events, sponsorships, advertising, webinars, and E-mail marketing to produce qualified opportunities
• Develop industry and service line business plans, and individual partner growth strategies

Southfield, MI

• Midwest tax marketing leader responsible for developing regional tax marketing plan and strategies for seven offices
• Midwest region marketing liaison for the manufacturing, automotive, and distribution industries
• Manage the office’s service quality measurement program analyzing client feedback
• Lead automotive, manufacturing, technology, construction and real estate industry marketing meetings consisting of 15-20 professionals
• Drive and manage marketing and sales meetings consisting of over 35 client service professionals
• Provide market insight including competitive intelligence, industry data, and market share analysis

Southfield, MI

• Create, write and develop internal and external communications such as industry-related advertising, direct mail campaigns, industry newsletter for a national association of CPA firms, internal sales and marketing.
• Write press releases and maintained strong relations with media members and industry publications
• Manage and coordinate national and local trade show participation
• Work on national marketing and business development campaigns
• Track business development activity and prepared monthly reports
• Identify and plan networking activities that optimizes professional referral opportunities

Troy, MI

• Manage and staff over 50 corporate-sponsored events throughout the United States including auto shows, Gus Macker Basketball tournaments, Saturn Cycling and other national events
• Assist account executives in designing promotional material and managing external vendors for marketing events and sales programs
• Design innovative marketing communications for over 100 General Motors Saturn dealerships during Saturn's Olympic Program