• Develop and implement strategic sales plans to achieve company revenue targets within the Pro AV market segment.• Lead, mentor, and motivate a team of sales professionals to exceed sales objectives and deliver exceptional customer service.• Cultivate and maintain strong relationships with key vendors, dealers, integrators, and industry partners to drive business growth.• Identify new business opportunities and market trends, staying ahead of competitors and positioning the company as a leader in Pro AV solutions.• Collaborate cross-functionally with marketing, procurement, and operations teams to ensure alignment and execution of sales strategies.• Provide regular sales forecasts, reports, and performance analysis to senior management.

• Responsible for major national accounts.• Acts as a team lead for other sales representatives and supporting roles.• Lead monthly pipeline meeting with entire sales team.• Work directly with vendors to grow and recruit new accounts to the sales team.

• Responsible for growing topline revenue of the 3com product line• Manage the US channel launch of the TippingPoint brand• Responsible for Finding and recruiting new 3com channel partners.

• Responsible for personal sales, and the training and development of new associates• 2004 and 2004 district leader for sales and attach rate• Lead technical trainer for new hires