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Senior E-Commerce/Marketing CEO with significant experience as CEO/President in creating an innovative direct to consumer on-line wine company.Experienced at achieving a high growth rate through innovative marketing programs, opening new channels and re-engineering supply and distribution chains.Demonstrated ability to successfully raise capital and collaborate with board members, investors and industry leaders.Able to radically accelerate growth through the sucessful use of alliances, joint ventures and acquisitions.Skilled at attracting & developing high performing staff members and creating a company culture.Specialties: CEO, Revenue Acceleration, Margin Enhancement, Multiple Channel Expansion, New Product Development, E-Commerce Merchandising, Customer Acquisition, Loyalty & Customer Retention, Interactive Marketing, Leadership, Growth via Partnerships, Direct to Consumer Marketing for The Wine Industry, QVC Guest
Cc Direct Group, Llc
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Partner/FounderCc Direct Group, Llc Jun 2011 - PresentSpecialized marketing services company providing both consultative and turnkey multichannel marketing solutions to companies in Luxury Goods, Wine & Sprits and Financial Services. Areas of expertise include:- E-commerce -Internet marketing- QVC Vendor Rep and On-Air Guest- CRM -Database marketing- Customer acquisition -New channel development- Partnership marketing
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Ceo & PresidentMy Wines Direct Mar 2004 - Jun 2011Napa, Ca, UsMy Wines Direct was one of the fastest growing direct to consumer on-line wine marketers, delivering to 37 states via its own bi-costal delivery system. MWD was the leader in the under $20 on-line catagory with 80%+ year over year growth for the last 3 years and enjoys a 97% recommendation rate from its customers.MWD operated its own site as well as programs for QVC, Rachael Ray, Vivabox USA & Buy.com and was a fully licensed reatailer, wholesaler, importer and winery. -
FounderInterim Insights, Llc Jan 2001 - Mar 2004Consulting practice focused on expanding CRM practices to the e-marketing world and providing assistance to clients engaged in service industry based mergers, acquisitions and restructuring.
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Co-PresidentDialogueworks 1997 - 2001Merged Taylor Dougherty Rost Partners with ClarionDirect in September 1997. Assumed Co-President role for the combined operation. In November 1998 acquired Ayer/Deare & Partners, NW Ayer's direct marketing division and merged with ClarionDirect to create DialogueWorks. The new entity had a full time staff of 50 with annual billings of $90mm and offices in New York, Greenwich, San Francisco and San Antonio. Key clients included:- SBC Communications- Hotjobs.com- Marriott- E*Trade- Kraft Foods- American Express- Cendant- Travelers P&CAll clients except for SBC communications were won during tenure as Co-President, over 75% of DialogueWorks total billings came from these development efforts.Developed a series of proprietary database/CRM products & alliances:- Turnkey CRM solution that sorted current customers into grids and assigned lifetime values that drove customer communication calendars, maximizing retention, activation and consumer usage.- Unique prospect management system for both consumer and b2b marketers that enabled clients to prospect for specific behavior or buying attributes.- Highly advance testing technique (MVT) that allows the testing and optimization of thousands of combinations of pricing, benefits, channel and positioning in a very short period of time.Created a Hispanic Direct marketing venture called Bromley/DialogueWorks to assist clients in utilizing the same database marketing techniques for ethnic populations.
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President & FounderTaylor Dougherty Rost & Partners May 1994 - Sep 1997Specialized CRM agency that we self funded and grew from 5 to 25 staff members at the time of the merger with Clarion Direct. Principle role was to manage the direct and relationship marketing side of the business and lead the new business development effort. Key clients included:- First Data Corporation- Visa- Marriott- Pepsi- Citicorp Leasing
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Consulting PrincipleThe Graycon Group 1989 - 1994Leading alliance/loyalty consulting group...started with Graycon as a three person partnership and frequency marketing consulting company. Upon departing Graycon to found TDR Graycon had 15 consultants with my specialty area being co-branding/alliance and frequency programs.
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Vice President, Affinity MarketingCiticorp 1984 - 1989Managed Citicorp Visa/MasterCard first co-branded programs including Citibank/AAdvantage and NFL/Visa
Bryan Dougherty Skills
Bryan Dougherty Education Details
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St. John'S UniversityMarketing & Economics
Frequently Asked Questions about Bryan Dougherty
What company does Bryan Dougherty work for?
Bryan Dougherty works for Cc Direct Group, Llc
What is Bryan Dougherty's role at the current company?
Bryan Dougherty's current role is Partner CC Direct Group, Director Uncorked.com & QVC Guest.
What is Bryan Dougherty's email address?
Bryan Dougherty's email address is ii****@****hoo.com
What is Bryan Dougherty's direct phone number?
Bryan Dougherty's direct phone number is +191762*****
What schools did Bryan Dougherty attend?
Bryan Dougherty attended St. John's University.
What skills is Bryan Dougherty known for?
Bryan Dougherty has skills like E Commerce, Product Development, Interactive Marketing, Guerrilla Marketing, Marketing, Marketing Strategy, Management, B2b, Strategic Partnerships, Online Marketing, Leadership, Multi Channel Marketing.
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