Production of all marketing and outreach initiatives.

Identified key areas to increase distribution and circulation throughout Northern California, NV and OR.

Established and maintained an advertising client base for national publication, including the trafficking of advertising collateral and implementation, sales and billing, and client managementCreated and sold marketing proposals to agencies and companies that included print, online and infield consumer events for clients such as the international travel Industry, fashion, beverage, and fitness

Oversaw all marketing procedures involved with: Tradeshows (25+ per year): Booth operations, implementation, maintenance, personnel, shipping logistics, vendor negotiations, and site inspectionsMarketing collateral, direct mailers & company membership packets Website maintenance including content creation and regular updatesMembership benefits and membership list management Industry association sponsorships & affiliation endorsementsAll company advertising: Negotiated price, placement and added value Budget management and allocation for all marketing expensesManagement of a sales and marketing team.

Managed sales and retention of client base at $2 million gross annually Established national, state associations and franchised accounts Representative at national and state association tradeshows and events Speaker on insurance issues for state conferences and industry associations meeting

Lead the sales, operations and circulation for a National trade magazine. Established national and local accounts. Lead Marketing efforts to support client advertising initiatives.

Lead the development and start up efforts for a national online database. Created business relationships and established mutually beneficial revenue streams. Established a national marketing plan and agenda which yield exposure and a new client base on a national level of over 50,000 participates.

Created and implemented customer, client and business operations and procedures for a new online start up.