Restructured and revitalized the League City Convention & Visitors Bureau managing all operations, budget and financials, recruiting, special projects, and sponsorship services for extensive productions, shows, and festivals. Developed and maintained relationships with local hotels and tourist focused businesses. Administered advertising campaigns and all experiential marketing efforts targeting sports, leisure, and meetings/conventions. Addressed City Management and City Council to advocate for budget needs. Facilitated rewrite of city ordinances and advised council and administrators on travel promotions, impacts of hotel occupancy, and community engagement on increased tourism. Created photo and video content for all organization social media platforms and collaborated with graphic designer and video producer to execute visuals for ads, digital media, and all print materials. • Served as Interim Communications Director aiding communications department during 2017 Harvey flood crisis. • Partnered regionally with Bay Area Houston CVB and Austin-based agency Mindecology to reinforce promotions and amplify area leisure activities for popular destinations including Kemah Boardwalk, Space Center Houston, and Lone Star Flight Museum. • Organized Familiarization (FAM) tours for over 150 travel planners with Cruise Line Industry Association to solidify partnership and capture future business. • Overhauled and implemented redesign of the Convention & Visitors Bureau website VisitLeagueCity.com and execution of statistics and performance reports using CivicPlus.

Maintained, developed, and upsold client accounts through all stages of production including presentations, demos, estimates, billing, and on-site supervision of event preparations. Ensured production information and client logistics on varying national shows including Offshore Technology Conference (OTC), NAPE Summit, Microsoft Connect, and Deepwater Operations Conference. • Generated over $750k in annual sales booking new business for custom builds of mid-scale and larger scale exhibit booths.

Founded and operated consulting company providing marketing and advertising guidance, design essentials, and production support to Latin-based markets seeking to target mainstream consumers and vice versa.

Launched the Convention & Visitors Bureau for the City of Pearland, expanded programs to increase tourist traffic, and improved and enhanced print/media advertising and marketing collateral to encourage Pearland as alternative destination for the Houston metropolitan area. Collaborated with tourism partners, cultivated relationships with hotels, restaurants, and local attractions, and championed B2B promotional efforts to execute sales mission and goals.• Successfully oversaw project development and sponsorship management for high profile Reebok Texas Classic Basketball Tournament and Bands of America Regional Marching Championships. • Spearheaded design, maintenance, and content of the www.VisitPearlandTexas.us website and crafted tourism affiliated products and packages to encourage more visitors. • Led marketing efforts increasing revenue year-over-year despite stagnate economy.

Additional career experiences as a Sports Media Specialist for (major events Poulan/Weedeater Independence Bowl, NCAA Final Four - New Orleans, and World Cup Soccer – Chicago) and Marketing & Communications Rep for Memorial Hermann Healthcare System.