Bryan Brosseau Email & Phone Number

Portland, OR, US

Portland, Oregon Area

Portland, Oregon Area

-Develop the strategic direction and planning and lead overall execution of all digital paid media with the continued focus around optimizing ROI to grow new customers and increase revenue-Lead overall and ongoing planning efforts to ensure optimal allocation of marketing dollars across all paid media platforms-Build and lead a team of digital marketers to.

Portland, Oregon Area

-Managed paid search campaigns on all major search engines (Google, Bing, Yahoo) and 2nd tier bid platforms with a $1MM+ monthly budget.-Managed and mentored the search marketing team, providing leadership, ongoing feedback, effective motivation, performance evaluation and training to help guide career development.-Oversaw the development and hands-on.

Portland, Oregon Area

-Developed budget and expense forecast to meet monthly revenue targets and goals.-Managed relationships with key search partners to improve efficiency and scalability of current search marketing efforts.-Managed and optimized paid search listings (PPC) for multiple sites across a range of search engines and other paid search suppliers.-Hired, trained, and.

Portland, Oregon Area

-Managed paid search campaigns on major search engines (Google, Bing, Yahoo) with a $300k-$500k monthly budget.-Identified new opportunities and provided strategic recommendations to drive growth of paid search marketing efforts.-Developed and optimized paid search marketing campaigns based on key performance metrics that resulted in increased conversions.

Portland, Oregon Area

-Performed keyword research in order to further expand pay-per-click (PPC) initiatives.-Implemented A/B testing strategies to continually uncover optimization levers and improve performance.-Managed existing PPC campaigns and performed day-to-day optimization, including bid management, ad copy creation and keyword list expansion.

Portland, Oregon Area

-Researched, analyzed, planned and executed SEO strategies for clients to drive and improve organic traffic.-Generated keyword recommendations and helped to develop keyword strategy.-Developed and managed paid search campaigns on Google, Bing and Yahoo.-Monitored campaign results, analyzed key metrics and optimized campaigns to reach goals.

Portland, Oregon Metropolitan Area

-Summarized and analyzed advertising "Reach" vs. "Cost" on various Key Account marketing tools.-Tracked Key Account budget and Credit Memo claim forms.-Created Key Account documents and presentations for the Key Account Manager and Columbia Sales Representatives.

Portland, Oregon Metropolitan Area

-Assisted web marketing team for fall 2008 product launch on Columbia.com and Sorel.com.-Collected and analyzed web marketing metrics to specifically measure how customers interact with a business.-Supported Internet Marketing Manager with the implementation of onsite promotional programs as needed.

Beaverton, Oregon, United States

-Maintained Nike's corporate visual standards within the stores parameters.-Merchandised apparel, footwear, and equipment to create a profitable shopping environment.-Visually displayed product keeping in mind business results, product flow, and price point.

Beaverton, Oregon, United States

-Acquired product knowledge to help customers determine their needs and find the best product to fill those needs.-Assisted customers and sold products on sales floor; stocked merchandise.