Bryan Caplan

Bryan Caplan Email and Phone Number

Redefining People Ops for Growing Companies | Former National Speaker - Google & Constant Contact | All For My Family @ TalentLink
Bryan Caplan's Location
Greater Boston, United States, United States
Bryan Caplan's Contact Details
About Bryan Caplan

Over the last decade, I've channeled my passion for helping businesses into a fulfilling career as a marketing and operations consultant. My journey is one of innovation, education, and empowerment, driven by those "lightbulb moments" when things click for business leaders.Now, as a Founding Partner and Technology Advisor at TalentLink, I leverage my experience to help businesses grow sustainably and efficiently. I work closely with companies of all sizes to plan and optimize their tech stacks, streamline operations, and enhance their employer brands - ultimately attracting the right talent to fuel growth.My Story:I launched my first marketing agency out of necessity. After being laid off from an email marketing startup, I hung my own shingle and charted a new course. With support from my family, especially my loving wife, Linda, I tapped into my network and soon landed my first client - a small sandwich shop outside Boston. The joy I felt helping that business thrive sparked a deep passion for guiding entrepreneurs.Building on that passion, I established a digital marketing agency from the ground up. Through years of hands-on experience, I learned the ins and outs of small business growth and scalable marketing strategies. As a National Trainer for Google and Constant Contact, I educated and inspired over 100,000 business owners and startup leaders nationwide.At TalentLink, I'm using my background in digital marketing and operations to develop technology solutions that help businesses achieve long-term success. Recognizing that the talent market is broken, we founded TalentLink as the solution. With over 50 years of combined experience in Talent Acquisition and Technology, we know what works - and more importantly - what doesn't when building teams that drive sustainable growth.What Drives Me:I'm driven to help businesses grow through holistic analysis, identifying key areas for improvement, and implementing solutions that boost productivity, communication, and profitability. At TalentLink, I'm applying this knowledge to empower businesses to attract the right talent and build stronger teams.Combining my expertise in digital marketing, technology solutions, and business operations, I aim to bridge the gap between people and technology for businesses looking to scale sustainably.And when I'm not working? I'm making countless memories with my gorgeous wife, Linda, and amazing kiddos, Olivia and Bryce.

Bryan Caplan's Current Company Details
TalentLink

Talentlink

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Redefining People Ops for Growing Companies | Former National Speaker - Google & Constant Contact | All For My Family
Bryan Caplan Work Experience Details
  • Talentlink
    Chief Executive Officer
    Talentlink Jun 2024 - Present
    At TalentLink, we deliver People as a Service—offering end-to-end, high-impact solutions that transform how businesses attract, engage, and retain talent. As CEO, I lead a dedicated team of People Ops advisors who provide tailored, embedded expertise directly within our clients' organizations, aligning people, processes, and technology to optimize their workforce.We recognize that today’s business environment demands flexible, scalable support, so TalentLink partners with companies as an extension of their team. From talent acquisition and employer branding to employee development and retention, our approach is holistic and data-driven, helping our clients build resilient, growth-focused workforces that evolve alongside their strategic needs.
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  • Onics Energy Solutions
    Director Of Operations
    Onics Energy Solutions Apr 2022 - Sep 2024
    Braintree, Massachusetts, Us
    As the Director of Operations at Onics Energy Solutions, I spearhead the design and implementation of robust systems and processes that enhance efficiency and drive results for both the internal team and the network of channel partner resellers. My role encompasses a wide array of responsibilities, from marketing and sales to project management and client relations.Key Responsibilities:• System and Process Design: Developed and optimized the company’s CRM, Deal Registration, and sales process, ensuring seamless integration and efficiency across all business functions.• Project Management: Established a comprehensive project management system and company-wide Standard Operating Procedures (SOPs) to streamline operations and improve project delivery.• Channel Partner Program: Designed and managed the channel partner program, including the creation of a resource library and an opportunity tracker to support partners and enhance collaboration.Centralized Command Center: Built a central command center for the leadership team in Google Workspace, integrating tools such as Google Calendar, Sheets, Docs, Drive, Tasks, and Google Meet to improve internal communications and efficiencies.Additional Contributions:• Marketing and Sales: Led the development and execution of marketing strategies, sales presentations, and content creation, including case study writing and trade show management.• Vendor and Client Relations: Managed vendor relations, ensuring strong partnerships and high-quality service delivery. Provided exceptional client support, enhancing customer satisfaction and loyalty.
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  • Google
    National Trainer
    Google Jul 2017 - Dec 2022
    Mountain View, Ca, Us
    As a National Trainer at Google, I had the privilege of educating business owners across the United States on essential digital marketing concepts. Through conferences, trade shows, and regional events, I empowered businesses with the knowledge and tools to thrive in the digital landscape.Key Responsibilities:• Training Delivery: Conducted training sessions on digital marketing, including SEO, YouTube, Google Ads, Google Search Console, and Google Workspace. Also covered topics such as product development and global marketing.• Presentation Formats: Presented both in-person (from the stage) and via webinar, adapting to various formats to reach a wider audience.• Audience Engagement: Developed innovative methods for audiences to leverage Google Tools to accelerate and simplify their marketing programs.• Event Participation: Led workshops and seminars at various industry events, providing actionable insights and strategies.• Feedback and Improvement: Consistently received positive feedback, ranking as a top trainer for delivering impactful and engaging training sessions.• Continued Education: Created marketing tools and resources to provide continued education for the audience after the event.My role as a National Trainer was driven by a commitment to helping business owners harness the power of digital marketing through Google’s suite of tools, ultimately driving growth and success.
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  • Constant Contact
    National Speaker
    Constant Contact Mar 2014 - Dec 2022
    Waltham, Ma, Us
    As a National Speaker for Constant Contact, I trained SMBs, startups, and franchise organizations on the key principles and best practices of email marketing, web design, and copywriting. Through both in-person and online presentations, I helped businesses leverage email marketing to achieve their goals.Key Responsibilities:• Award-Winning Value-Add Reseller: Recognized as a top reseller of Constant Contact Email Marketing, driving significant adoption and success through innovative promotions and personalized training.• Product Beta Testing and Innovation: Engaged in product beta testing and innovation cohorts to improve user experience and platform functionality.My role was centered around empowering businesses with effective email marketing strategies and contributing to the continuous improvement of Constant Contact’s offerings.
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  • Bjc Digital Marketing
    Co-Founder And Ceo
    Bjc Digital Marketing Dec 2010 - Dec 2022
    Atlantic Beach, Florida, Us
    As the Co-Founder and CEO of BJC Branding, I built the company from the ground up, starting with my MacBook and a sandwich shop paying $100/month for turnkey digital marketing. I developed a successful digital marketing agency that provides custom-tailored marketing programs for SMBs and startups.Key Responsibilities:• Consulting and Strategy: Led with consulting and strategy while the team provided fulfillment services, including web design, e-commerce setup, email marketing, video marketing, YouTube channel creation and optimization, social media content creation, blog management, SEO copywriting, logo design, brand design, and graphic design.• Client Management: Managed over 250 active clients at any given time, ensuring high-quality service and satisfaction.• Agency Operations: Built and led a team of over 25 marketing professionals, fostering a collaborative and innovative work environment. Managed AR / AP, client relations, vendor relations, and overall brand strategy.• Educational Content: Developed online courses, masterclasses, and educational content, including guides, checklists, and eBooks to educate business owners.
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  • Fogo Fund
    Co-Founder | Vice-President
    Fogo Fund Nov 2014 - Aug 2017
    Fogo Fund was an apolitical 501(c)3 non-profit corporation dedicated to bettering the lives of the people of Fogo, Cape Verde.We worked with the Harvard School of Public Health to determine the best plan of action to help the villagers of Cha das Caldeiras who lost their homes, schools, and businesses in the volcanic eruption of November 2014. Our primary focuses included improving (1) Housing; (2) Medical Aid; and (3) Education.
  • Ratepoint, Inc
    Franchise/Channel Development Manager
    Ratepoint, Inc Jun 2009 - Jan 2011
    Needham, Ma, Us
    At RatePoint, a reputation management and email marketing startup, I built the channel partner program from the ground up. My responsibilities included partner and franchise outreach, partner relations management, and developing a national channel sales team.Key Responsibilities:• Program Expansion: Successfully grew the channel partner program from 12 to more than 200 active resellers in less than 24 months.• Partner Relations: Managed partner outreach and relations, ensuring strong, productive partnerships.• Sales Team Development: Developed and led a national channel sales team to drive growth and success.• Client Retention Strategies: Designed custom email templates, onboarded partner clients, and built custom promotions for partners and clients, fostering continued growth and retention.
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Bryan Caplan Skills

Social Media Marketing Email Marketing Online Marketing Marketing Strategy Marketing Social Media Seo Digital Marketing Strategic Partnerships Facebook E Commerce Public Speaking Strategy Sales Lead Generation Online Advertising Copywriting Blogging New Business Development Account Management Wordpress Project Management Social Networking Marketing Communications Web Marketing Negotiation Advertising Online Reputation Management B2b Market Research Content Strategy Brand Management Linkedin Online Lead Generation Constant Contact Educational Workshops Content Marketing Presentation Development Youtube Online Branding Guerrilla Marketing Graphic Design Proposal Writing

Bryan Caplan Education Details

  • University Of Oregon Lundquist College Of Business
    University Of Oregon Lundquist College Of Business
    Marketing And Entrepreneurship
  • University Of Oregon
    University Of Oregon
    Minor In Spanish

Frequently Asked Questions about Bryan Caplan

What company does Bryan Caplan work for?

Bryan Caplan works for Talentlink

What is Bryan Caplan's role at the current company?

Bryan Caplan's current role is Redefining People Ops for Growing Companies | Former National Speaker - Google & Constant Contact | All For My Family.

What is Bryan Caplan's email address?

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What is Bryan Caplan's direct phone number?

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What schools did Bryan Caplan attend?

Bryan Caplan attended University Of Oregon Lundquist College Of Business, University Of Oregon.

What are some of Bryan Caplan's interests?

Bryan Caplan has interest in Personal Fitness, Family, Writing, Comedy, Personal Finance, Cooking, Entrepreneurship, Marketing, Art, Boston Red Sox.

What skills is Bryan Caplan known for?

Bryan Caplan has skills like Social Media Marketing, Email Marketing, Online Marketing, Marketing Strategy, Marketing, Social Media, Seo, Digital Marketing, Strategic Partnerships, Facebook, E Commerce, Public Speaking.

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